B-Viz
Kralingse Expeditie logo

Kralingse Expeditie

Watch£48kRenews 16 Jan 27

AI facts

As at Fri 9 Oct 2026

Kralingse Expeditie holds a Growth order form at £48k a year after a 5% first-term discount. It runs from 16 Jan 2026 to 15 Jan 2027 and is billed quarterly. Active users were 32 in May 2026 and 32 in Sep 2026 (0%), against 40 licensed users. Renewal falls on 16 Jan 2027, 99 days away, at £50k, a 5.3% rise. A superseded draft order form of 22 Dec 2025 carries a £52k annual figure that differs from the signed £48k.

Read from 14 calls · 26 email threads · 5 tickets · 2 news items · 1 deals · 14 people · 10 documents, newest 11 Sep 26

Profile

Updated 9 Oct 26
  • IndustryFreight forwardingSource: CRM company record
  • Websitekralingse.exampleSource: CRM company record
  • CountryNetherlandsSource: CRM company record · CRM code NL · Region EU
  • HQ cityRotterdamSource: CRM company record
  • Size380 employeesSource: CRM company record
  • CRM ownerMatteo RicciSource: CRM company record · Account Executive · CSM Elena Novak
  • Customer since16 Jan 2026Source: first executed order form ctr_234_01, signed 2 Jan 2026 · Growth tier · In the CRM since 24 Oct 2025
  • TypeCustomerSource: contracts and invoices (signals) · CRM stage customer
  • StateWatchSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026

AI opinion

As at Fri 9 Oct 2026

Watch, because the renewal 99 days out carries a 5.3% price rise as the first-term discount ends, and Bart Huisman wants a value case measured against margin. Invoices are paid within terms and usage has recovered. A customs desk refresher could strengthen the adoption story.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

Key facts

Updated 9 Oct 26
  • Contracted ARR£47,500Source: executed order form ctr_234_01, 16 Jan 2026 to 15 Jan 2027 · CRM £47,500 · Invoiced run rate £47,500 · As of 9 Oct 2026
  • Next renewal16 Jan 2027Basis: order form ctr_234_01 ends 15 Jan 2027 · In 99 days · Renewal price £50,000 (+5.3%) · list price of the tier on the renewal date (price book); v1 prices and first-term discounts end at renewal
  • Term16 Jan 2026 to 15 Jan 2027Source: order form ctr_234_01 (new), signed 2 Jan 2026 · Billed quarterly · 40 seats, 8 connectors
  • TierGrowthSource: the current order form
  • Last contact6 Sep 2026Email: Invitation: Revenue leaders roundtable in London · 33 days before 9 Oct 2026
  • Tenanteu-west-1Source: product analytics, reporting since Jan 2026 · 6 connectors configured
  • Licensed seats4032 active users in Sep 2026 · Order form ctr_234_01: 40 seats
Computedmade from

Next step

As at Fri 9 Oct 2026
What
Send Bart Huisman a written value case measured against margin, together with the £50k renewal price and the end of the 5% first-term discount. renewal
Who
Matteo Ricci Matteo Ricci
When
This week by 9 Oct 2026
Why
Matteo Ricci and Elena Novak should send Bart Huisman a written value case and the £50k renewal price now. The 5% first-term discount ends at the 16 Jan 2027 Growth renewal, and Bart asked for value measured against margin.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

The story

As at Fri 9 Oct 2026
Watch

Watch: Kralingse Expeditie's Growth renewal on 16 Jan 2027 rises 5.3% to £50k as the first-term discount ends. Usage has recovered from an August dip and invoices are paid within terms, but Bart Huisman wants a value case first.

Watch for Kralingse Expeditie: its executed Growth order form sets £48k a year from 16 Jan 2026 to 15 Jan 2027. Renewal on 16 Jan 2027 is at £50k, a 5.3% rise as the 5% first-term discount ends.

Questions recovered to 1554 in Sep 2026 from 901 in Aug 2026, with active users flat at 32 of 40 licensed seats. No one dominates: Lieke van Beek asks 15% over the last 90 days, and Thijs Brouwer is the only trained administrator.

Sanne Verhoeven, the champion, still sees value, but two keen customs desk users moved to other work and the company reports eased tool use. Bart Huisman, the CFO and sole signatory, wants a value case measured against margin.

Matteo Ricci and Elena Novak should send Bart a written value case and the £50k renewal price by 9 Oct 2026.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

ARR journey

Updated 9 Oct 26
Updated 09 Oct 26
CSV
Contracted ARRInvoiced ARR
£0£25k£50kJan 26Mar 26May 26Jul 26Sep 26new£48k£48kJan 26: Contracted ARR £47,500; Invoiced ARR £47,500Feb 26: Contracted ARR £47,500; Invoiced ARR £47,500Mar 26: Contracted ARR £47,500; Invoiced ARR £47,500Apr 26: Contracted ARR £47,500; Invoiced ARR £47,500May 26: Contracted ARR £47,500; Invoiced ARR £47,500Jun 26: Contracted ARR £47,500; Invoiced ARR £47,500Jul 26: Contracted ARR £47,500; Invoiced ARR £47,500Aug 26: Contracted ARR £47,500; Invoiced ARR £47,500Sep 26: Contracted ARR £47,500; Invoiced ARR £47,500

One point per month; the dot and figure at the right end are the latest value. Dashed upright lines mark dated events. Latest (Sep 26): Contracted ARR £48k; Invoiced ARR £48k. Invoiced ARR matches Contracted ARR in every month, so it is drawn dashed over it. Basis: accounting system, facts.arr_monthly:org_234.

Show the figures as a table
MonthContracted ARRInvoiced ARR
Jan 26£47,500£47,500
Feb 26£47,500£47,500
Mar 26£47,500£47,500
Apr 26£47,500£47,500
May 26£47,500£47,500
Jun 26£47,500£47,500
Jul 26£47,500£47,500
Aug 26£47,500£47,500
Sep 26£47,500£47,500
Accountingmade from

Finance read

As at Fri 9 Oct 2026

ARR £48k, all paid within terms

Standing Paid upARR Rising

Contracted ARR is £48k on the executed Growth order form, billed quarterly, and CRM and invoices match it. All four invoices were paid within terms. Renewal is on 16 Jan 2027 at £50k.

  • CRM, invoices and order form all agree at £48k
  • Renewal 16 Jan 2027 at £50k
  • INV-234-0001 is £12.0k against £11.9k on the others
The analysis

Recurring revenue: ARR began in Jan 2026 at £48k on the executed Growth order form, with a 5.0% discount against a list price of £50k. CRM ARR, invoiced ARR and the order form all agree.

Next commitment: renewal on 16 Jan 2027, 99 days from now, at £50k against £48k today. The change is +£2,500 (5.3%), because the first-term discount ends.

Billing: all four invoices were paid within terms and nothing is overdue or disputed. INV-234-0001 is £12.0k net against £11.9k on the other three, and the evidence does not explain this.

Deals: the new-business Growth deal closed won on 2 Jan 2026. Its owner, Matteo Ricci, is active in HR.

Made from 1 deal · 2 fact tables · 4 invoices

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

History by quarter

As at Fri 9 Oct 2026

Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.

  1. Q2 2026

    Q2 2026: rising use, value case for renewal

    Kralingse Expeditie's use of B-Viz grew through Q2 2026 and sentiment stayed positive. The finance lead, Bart Huisman, asked for a measurable value case at the 10 Jun 2026 QBR. Thijs is the only trained administrator.

    The analysis

    News: On 7 Apr 2026 a partnership to widen Asia import services was reported. Terms were undisclosed and no change to existing arrangements was expected.

    Billing: On 16 Apr 2026 invoice INV-234-0003 for the Growth subscription (£12k net) was issued, due 16 May 2026. Rachel Dunmore asked about a PO number, with no customer reply shown.

    Adoption: At the 7 May 2026 check-in Sanne Verhoeven said daily active use had more than tripled on the previous quarter. Elena Novak restated the Growth order form for forty users at £48k a year. Sanne asked for small-group training and more customs documents.

    Support: A duplicate importer ticket, raised by Lotte van Dam, was merged by Ruth Okoro and closed on 12 Jun 2026 without confirmation. On 17 Jun 2026 Thijs Brouwer asked for exceptions grouped by importer. Olivia Grant logged it with no date and pointed to the dashboards builder.

    Commercial: On 2 Jun 2026 Sanne said she signs nothing without Bart. At the 10 Jun 2026 QBR Bart asked for the executed order form, a value case measured against margin and quarterly billing. Renewal falls on 16 Jan 2027.

    Marketing: Invitations to Customer Day London on 11 Jun 2026 and a webinar on 18 Jun 2026 drew no reply.

    Open at the end: Thijs is the only trained administrator. Daily use is a quarter of the forty licences. The extra customs documents have no price or date.

    Made from 2 calls · 5 email threads · 1 news item · 2 tickets

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  2. Q1 2026

    Q1 2026: Growth onboarding, first adoption

    Kralingse Expeditie started on Growth in Q1 2026. Onboarding moved from sample data to a first live connector and a well-received training session. Thijs stayed sole admin, and a connector stopped loading on 25 Mar 2026.

    The analysis

    Billing: INV-234-0001 for £12.0k was sent on 5 Jan 2026, and INV-234-0002 for £11.9k on 16 Jan 2026. Neither thread shows a customer reply or a PO number.

    Kickoff: Sanne Verhoeven set the first priority on 20 Jan 2026. At the 23 Jan 2026 kickoff she wanted one view across account management and customs, and Wouter Smits wanted data kept inside their Snowflake account.

    Security and SSO: Wouter asked about single sign-on, which is Enterprise only. He said it is not a blocker for now. Thijs asked on 26 Jan 2026 that Wouter see the connection steps first.

    Onboarding: On 2 Feb 2026 the CRM was loaded, shipments had only a sample file and customs was waiting. By 26 Feb 2026 the transport connector was live and matched the test importer.

    People: Thijs Brouwer is the only admin, and a second admin was agreed but not named. On 5 Mar 2026 Sanne said an account manager had to ask three people where a container was.

    Adoption: On 23 Mar 2026 Lotte van Dam called training more useful than expected. Thijs built a holds dashboard and said the forty licences are nowhere near used.

    Support: On 25 Mar 2026 Thijs reported that a customs desk connector had loaded no new shipment records. It was solved on 1 Apr 2026, and the cause is not recorded.

    Open at the end: The customs file and finance access were unresolved. Retail training attendees were unconfirmed.

    Made from 6 calls · 7 email threads · 1 ticket

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  3. Q4 2025

    Q4 2025: Growth deal at £60k awaiting CFO

    Thirteen reads, all sales. Kralingse Expeditie moved from discovery to an order form for Growth at a £60k total. The CFO, Bart Huisman, wants firm paper only. No signature appears, and the customs connector and quarterly billing clause are open.

    The analysis

    Discovery: On 10 Nov 2025 Sanne Verhoeven said adoption worried her more than price. Matteo Ricci positioned Growth at £60k as a total including implementation, with 2 Jan 2026 as a planning date.

    Demo: The 24 Nov 2025 demo to Sanne, Thijs Brouwer and Lotte van Dam was well received. Sanne said she signs nothing without Bart, who was absent.

    Customs connector: On 26 Nov 2025 Thijs asked about connecting an unlisted customs system. Matteo said it is untested and gave no date, and Sanne asked not to be chased until it was answered.

    Proposal: Matteo walked Sanne through the Growth proposal on 8 Dec 2025 and sent it on 10 Dec 2025. The team liked it, but signature rests with Bart.

    Contract: On 16 Dec 2025 Bart asked which version was signed, and Matteo confirmed nothing was. On 22 Dec 2025 Bart, Sanne and Noor el Amrani negotiated the split of the total, first-term-only discount wording, quarterly invoicing and the customs connector in scope.

    Order form: Matteo sent the order form on 30 Dec 2025 as the only version to sign. Bart wants quarterly billing shown in a clause.

    Open at the end: No signature appears. The customs connector has no agreed delivery date, and the quarterly billing clause is unconfirmed.

    Made from 4 calls · 9 email threads

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Platform usage

Updated 9 Oct 26
Active users · Sep 26
32level vs 3 months earlierof 40 included on the tier
Questions asked · Sep 26
1,554down 53 vs 3 months earlier
Connectors configured · Sep 26
6level vs 3 months earlierof 8 included on the tier
Active admins · Sep 26
2level vs 3 months earlier
Data volume · Sep 26
12.1 GBup 0.6 GB vs 3 months earlier
Active users and questions · monthlyUpdated 09 Oct 26
CSV
Left axisActive usersLicensed seatsIncluded users (40)Right axisQuestions asked
00201,000402,000Jan 26Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 26Included users (40)40321,554Jan 26: Active users 8; Licensed seats 40; Questions asked 109Feb 26: Active users 17; Licensed seats 40; Questions asked 417Mar 26: Active users 23; Licensed seats 40; Questions asked 884Apr 26: Active users 28; Licensed seats 40; Questions asked 1,163May 26: Active users 32; Licensed seats 40; Questions asked 1,241Jun 26: Active users 32; Licensed seats 40; Questions asked 1,607Jul 26: Active users 32; Licensed seats 40; Questions asked 1,590Aug 26: Active users 32; Licensed seats 40; Questions asked 901Sep 26: Active users 32; Licensed seats 40; Questions asked 1,554

Questions asked are read on the right axis, on their own scale, and users on the left: questions run to thousands a month where users run to hundreds. The dotted line is the allowance. Dashed upright lines mark dated events. Latest (Sep 26): Active users 32; Licensed seats 40; Questions asked 1,554. Basis: product usage, facts.usage_monthly:org_234, signals:org_234.

Show the figures as a table
MonthActive usersLicensed seatsQuestions asked
Jan 26840109
Feb 261740417
Mar 262340884
Apr 2628401,163
May 2632401,241
Jun 2632401,607
Jul 2632401,590
Aug 263240901
Sep 2632401,554
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
CSV
Left axisConnectors configuredActive adminsIncluded connectors (8)Right axisData volume
00.0 GB47.5 GB815.0 GBJan 26Mar 26May 26Jul 26Sep 26Included connectors (8)12.1 GB62Jan 26: Connectors configured 2; Active admins 2; Data volume 3.47 GBFeb 26: Connectors configured 5; Active admins 2; Data volume 8.85 GBMar 26: Connectors configured 5; Active admins 2; Data volume 9.03 GBApr 26: Connectors configured 6; Active admins 2; Data volume 11.04 GBMay 26: Connectors configured 6; Active admins 2; Data volume 11.25 GBJun 26: Connectors configured 6; Active admins 2; Data volume 11.46 GBJul 26: Connectors configured 6; Active admins 2; Data volume 11.67 GBAug 26: Connectors configured 6; Active admins 2; Data volume 11.88 GBSep 26: Connectors configured 6; Active admins 2; Data volume 12.09 GB

Data volume is read on the right axis, in GB, and connectors and admins on the left, as counts: one scale would flatten the counts. The dotted line is the allowance. Latest (Sep 26): Connectors configured 6; Active admins 2; Data volume 12.1 GB. Basis: product usage, facts.usage_monthly:org_234, signals:org_234.

Show the figures as a table
MonthConnectors configuredActive adminsData volume
Jan 26223.47 GB
Feb 26528.85 GB
Mar 26529.03 GB
Apr 266211.04 GB
May 266211.25 GB
Jun 266211.46 GB
Jul 266211.67 GB
Aug 266211.88 GB
Sep 266212.09 GB

Usage read

As at Fri 9 Oct 2026

Usage rising after an August dip

Direction Rising

Usage is rising: questions in the last four weeks were 1,435 against 1,060 in the four before (+35%). That is a return to the June and July level after an August dip, with user numbers flat at 32 since May.

  • Questions 1,060 to 1,435 (+35%) over the last four weeks against the four before
  • August dip with one admin active, now back to two
  • Active users flat at 32 since May
The analysis

Recent weeks: Questions in the four weeks to 9 Oct 2026 were 1,435 against 1,060 in the four before (+35%). Average daily active users went from 8.4 to 10.9 (+30%).

Trend: The August dip ran from the week ending 7 Aug 2026 to the week ending 28 Aug 2026, when only one admin was active. September's 1,554 questions sit 3% below the June peak of 1,607, so this is a recovery, not new growth.

Who uses it: Lieke van Beek has 692 questions (15%) and Kim Janssens 628 (14%) over the last 90 days, then Roos Post with 489 (11%). The admins in September were Sanne Verhoeven and Thijs Brouwer.

Against the order form: The Growth order form contracts 40 seats and 8 connectors. In September there were 32 active users (80% of seats) and 6 connectors configured.

Made from 2 fact tables

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Documents

Updated 9 Oct 26

10 documents in 5 folders; 3 drafts hang on their executed paper. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

No open deals.

Open tickets

No open tickets.

Helpdeskmade from

Activity

  • Upcoming
  • 19 Nov 2026upcoming eventBG-Demo webinar Alice Brewer, Harriet Gale, Sanne Bakker, Brooke Dawson, Warren Petrie, Orla Keane, Melissa Garnett, Sam Yates, Nathan Wragg, Kristen Abernathy, Bradley Faircloth, Gordon McInnes, Helen Varley, Aisling Kiely, Shane Twomey, Kristin Lindahl, Eleanor Pickering, Maureen Ellis, Martina Engel, Allan Stoker, Gemma Varley, Glen Nuttall, Kirsty Hepworth, Lorraine Coombes, Imran Qureshi, Noor el Amrani, Janet Readman, Brianna Hollis, Belinda Moss, Linnea Holm, Jenna Lindstrom, Aoife Brophy, Lucas Goossens, Vicky Brearley, Megan Entwistle, Toby Eccles, Kevin Bishop, Elspeth Haldane, Lauren Pilkington, Ronan Healy, Joanne Unwin, Sue Ditchfield, Maarten Bosman, Phil CatterallAlice BrewerHarriet GaleSanne Bakker+41
  • Held
  • 22 Sep 2026eventRevenue leaders roundtable Alice Brewer, Louise Pring, Eamon Burke, Sarah Northcott, Pradeep Menon, Margaret Cleland, Toby Mellor, Catherine Mayo, Gordon McInnes, Thomas Schumacher, Gary Pellegrin, Nicole Dahl, Colin Airey, Nathan Booth, Lukas Hartwig, Rebecca Nuttall, Kirsty Hepworth, Gillian Thewlis, Rhys Gulliver, Imran Qureshi, Liz Waddington, Noor el Amrani, Amy Royle, Gail Moorcroft, Nathan Hulme, Lorna Cairns, Vincent Ackerley, Orla Mannion, Glenn Wojcik, Pauline Northey, Marisol Ybarra, Monique Jefferson, Dennis Mrozek, Jens Krause, Kristen Haugen, Gijs Koster, Marie Wouters, Mette Kjær, Brandon Russell, Vicky Brearley, Ade Ogunleye, Toby Carswell, Ed Eccles, Brandon Sullivan, Marie Goossens, Polly Illingworth, Gregory Hasselbeck, Matt Colenso, Carl Whittle, Samuel Adeyemi, Clara Hoskins, Siobhán Nolan, Bas Kuijpers, Joanne Unwin, Jade Kenwright, Liam Corner, Monique Fairley, Dana KurtzAlice BrewerLouise PringEamon Burke+55
  • 11 Sep 2026newsKralingse Expeditie reports steady results as Rotterdam forwarder looks ahead Kralingse Expeditie logo
  • 6 Sep 2026email threadInvitation: Revenue leaders roundtable in London Alice Brewer, Noor el AmraniKralingse Expeditie logoAlice BrewerNoor el Amrani
  • 3 Sep 2026callKralingse Expeditie / BG-Demo – Check In Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 26 Aug 2026email threadSetting up a check-in on how your teams are using B-Viz Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 27 Jul 2026ticketHow to set a default importer filter on pages Thijs Brouwer, Bethan ListerKralingse Expeditie logoThijs BrouwerBethan Lister
  • 21 Jul 2026ticketDashboard figures are out of date Thijs Brouwer, Ruth OkoroKralingse Expeditie logoThijs BrouwerRuth Okoro
  • 16 Jul 2026email threadInvoice INV-234-0004 Rachel Dunmore, Noor el AmraniKralingse Expeditie logoRachel DunmoreNoor el Amrani
  • 16 Jul 2026invoiceINV-234-0004 Noor el AmraniKralingse Expeditie logoNoor el Amrani
  • 16 Jul 2026eventBG-Demo webinar Alice Brewer, Callum Reid, Fran Whiting, Asif Jagger, Claire Ackroyd, Jamal Edwards, Russell Bland, Adrian Mellor, Abigail Hinchliffe, Brenda Oldroyd, Maureen Ellis, Kayla Ramirez, Lieke Hermans, Beth Venn, Roy Saxton, Travis Whitaker, Chris Jagger, Ian Brearley, Rhys Gulliver, Imran Qureshi, Meredith Sullivan, Sanne Verhoeven, Stephen Arden, Amy Royle, Gail Moorcroft, Lukas Brandl, Niamh Fahy, Eoin Burke, Nicholas Pengelly, Marisol Ybarra, Siobhán Dunne, Gráinne Lynch, Maarten Zwart, Anouk Bosman, Claudia Becker, Lucas Goossens, Kendra Oakes, Jonas Hofmann, Vicky Brearley, Steve Yates, Donna Dobson, Kirsty Hollis, Sara Forsberg, Aaron Goh, Tariq Saleem, Neil Ashworth, Trent Nakamura, Bryony Searle, Nadia Bashir, Leanne Armstrong, Tomasz Wiśniewski, Joost van der Linden, Joanne Unwin, Anthony Garrow, Tracey Bainbridge, Yara El IdrissiAlice BrewerCallum ReidFran Whiting+53
  • 4 Jul 2026email threadInvitation: BG-Demo webinar on 16 Jul 2026 Alice Brewer, Sanne VerhoevenKralingse Expeditie logoAlice BrewerSanne Verhoeven
  • 3 Jul 2026email threadNotes from our check-in Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 2 Jul 2026callKralingse Expeditie / BG-Demo – Check In Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 18 Jun 2026eventBG-Demo webinar Alice Brewer, Naomi Fordham, Gemma Yates, Wade Greer, Imran Hussain, Lindsey Ward, Eline Bakker, Cian O'Leary, Huw Bevan, Stephanie Lowes, Kayla Ramirez, Stefanie Lange, Oliver Kirkby, Megan Ibbotson, Toby Cowell, Padraic Shanahan, Malcolm Hebden, Wouter Smits, Alexandra Peck, Margaret Crisp, Kiran Bassi, Nicholas Pengelly, Erin Gallant, Birgit Wolff, Claire Ogden, Johan Berglund, Juliet Ambler, Lawrence Chen, Femke de Wit, Mitchell Gallagher, Jess Doyle, Saskia Mendes, Shauna Pettibone, Priscilla Bowen, Shabana Iqbal, Joanne Unwin, Janet Pruitt, Liam Corner, Tracey Bainbridge, Andy Buckley, Julia HartmannAlice BrewerNaomi FordhamGemma Yates+38
  • 17 Jun 2026ticketRequest: group exceptions by importer Thijs Brouwer, Olivia GrantKralingse Expeditie logoThijs BrouwerOlivia Grant
  • 11 Jun 2026eventBG-Demo Customer Day London Alice Brewer, Callum Reid, Liam Doherty, Aisha Rahman, Imogen Hartley, Kelly Sharpe, Greg Haskins, Tanya Briggs, Ravi Atherton, Kirsty Rigby, Toby Mellor, Hugh Firth, Kofi Asamoah, Priti Varma, Andrew Sugden, Claire Ackroyd, Siân Pritchard, Graham Tovey, Lee Hathaway, Gordon McInnes, Natasha Greaves, Adrian Mellor, Daan Visser, Helen Varley, Andrea Neumann, Shane Twomey, Huw Bevan, Dylan Price, Rhian Morgan, Tyler Brookes, Sandra Neale, Lindsay Pallister, Barry Coxon, Harry Kitching, Brittany Hayes, Karin Vossen, Martina Engel, Dirk Vogt, Eoin Hegarty, Maeve Doherty, Jacinta Hoad, Riley Tran, Els Van Damme, Katrien Wouters, Karen Midgley, Kevin Kershaw, Oliver Kirkby, Chris Jagger, Toby Cowell, Mark Brearley, Ian Brearley, Judith Saxton, Neil Craven, Richard Lazenby, Michelle Pomeroy, Rhys Gulliver, Lorraine Coombes, Graham Rowntree, Imran Qureshi, Leanne Partington, Phil Greenhalgh, Gregory Tanaka, Anjali Mehta, Noor el Amrani, Kerry Bramall, Gail Moorcroft, Euan Drummond, Niamh Fahy, Sinéad Kilkelly, Marloes Hendriks, Ilse de Graaf, Toby Westwood, Callum Rix, Melanie Scaife, Lynne Featherstone, Trevor Bulmer, Frank DeLuca, Beth Sawyer, Ralf Hoffmann, Kylie Dwyer, Karin Sjöberg, Linnea Holm, Annika Lund, Arnaud Janssens, Lena Becker, Jonas Lehmann, Markus Hofmann, Mike Delaney, Tyler Nguyen, Dev Malhotra, Jess Doyle, Lachlan Hutchinson, Malcolm Ridgway, Tariq Saleem, Gareth Pugh, Kwame Asante, Matthias Ebner, Dennis Wolter, Danielle Okonkwo, Lauren Pilkington, Stuart Haworth, Nadia Bashir, Carl Whittle, Kirsty Robson, Samuel Adeyemi, Clara Hoskins, Gavin Rudd, Ruud Verhoeven, Raymond Tsai, Ingrid Solberg, Pauline Metcalfe, Tracey Bainbridge, Vikram Sethi, Andy Buckley, Yara El Idrissi, Phil Catterall, Monique Fairley, Elliot Rosen, Javier OrtizAlice BrewerCallum ReidLiam Doherty+116
  • 10 Jun 2026callKralingse Expeditie / BG-Demo – QBR Elena Novak, Matteo Ricci, Sanne Verhoeven, Bart Huisman, Thijs BrouwerKralingse Expeditie logoElena NovakMatteo RicciSanne Verhoeven+2
  • 9 Jun 2026documentKralingse Expeditie - QBR Elena NovakKralingse Expeditie logoElena Novak
  • 2 Jun 2026email threadScheduling our next quarterly review Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 26 May 2026eventRevenue leaders roundtable Alice Brewer, Kofi Mensah, Ellie Rowcliffe, Derek Imrie, Priti Marsden, Brendan O'Mahony, Natasha Pryor, Imran Hussain, Daan Visser, Ruben Dekker, Andrew Pickering, Allison Pereira, Cian O'Leary, Shane Twomey, Dylan Price, Jonathan Marsden, Anita Mistry, Luke Oakes, Lindsay Pallister, Hector Villarreal, Diarmuid Kenny, Jens Maes, Jas Dhillon, Darragh Quinlan, Laurent Brisset, Rebecca Nuttall, Dan Kitching, Rebecca Ainsworth, Gillian Thewlis, Stuart Kitson, Thijs Brouwer, Julia Obermaier, Bas Vermeulen, Alexandra Peck, Margaret Crisp, Lynne Featherstone, Frank DeLuca, Birgit Wolff, Kylie Dwyer, Erik Wallin, Wesley Calhoun, Priscilla Adams, Suresh Pillai, Darryl MacKinnon, Jess Mitchell, Fiona Ingham, Vicky Eccles, Ed Kershaw, Desmond Oyelaran, Shauna Pettibone, Douglas Forsyth, Femi Olatunji, Joost van der Linden, Mirjam Hendriks, Ailsa Dunlop, Petra Lüders, Julia HartmannAlice BrewerKofi MensahEllie Rowcliffe+54
  • 24 May 2026email threadInvitation to the BG-Demo webinar on Thursday 18 June 2026 Alice Brewer, Wouter SmitsKralingse Expeditie logoAlice BrewerWouter Smits
  • 22 May 2026ticketDuplicate importer records and wrong exception status Lotte van Dam, Ruth OkoroKralingse Expeditie logoLotte van DamRuth Okoro
  • 21 May 2026eventBG-Demo webinar Alice Brewer, Gemma Holt, Moira Sinclair, Ravi Atherton, Toby Underwood, Tasha Merriweather, Linnéa Holmberg, Saira Khalid, Brianna Ocampo, Emma Croft, Fleur Jansen, Helen Varley, Sunita Bains, Christina Möller, Ffion Rees, Luke Oakes, William Coultas, Kevin Kershaw, Mervyn Hales, Laurent Brisset, Philip Nuttall, Lauren Bickerstaff, Sarah Dodds, Kevin Doucette, Bart Huisman, Matthias Gruber, Lorna Cairns, Bas Vermeulen, Danielle Novotny, Glenn Wojcik, Melanie Scaife, Sheila Duffield, Brendan Moran, Ilse Kuipers, Jens Krause, Darnell Whitaker, Vikram Menon, Jess Mitchell, Alexa Fraser, Joe Mallinson, Gavin Rudd, Bas Kuijpers, Joost van der Linden, Raymond Tsai, Kevin Dussault, Heather Bauman, Sue DitchfieldAlice BrewerGemma HoltMoira Sinclair+44
  • 19 May 2026email threadInvitation: BG-Demo Customer Day London Alice Brewer, Noor el AmraniKralingse Expeditie logoAlice BrewerNoor el Amrani
  • 8 May 2026email threadCheck-in notes and agreed actions Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 7 May 2026callKralingse Expeditie / BG-Demo – Check In Elena Novak, Sanne VerhoevenKralingse Expeditie logoElena NovakSanne Verhoeven
  • 16 Apr 2026email threadInvoice INV-234-0003 for Kralingse Expeditie Rachel Dunmore, Noor el AmraniKralingse Expeditie logoRachel DunmoreNoor el Amrani
  • 16 Apr 2026invoiceINV-234-0003 Noor el AmraniKralingse Expeditie logoNoor el Amrani
  • 7 Apr 2026newsKralingse Expeditie signs partnership to widen Asia import services from Rotterdam Kralingse Expeditie logo
  • 25 Mar 2026ticketConnector not loading new shipment records Thijs Brouwer, Kate OrmerodKralingse Expeditie logoThijs BrouwerKate Ormerod
  • 23 Mar 2026callKralingse Expeditie / BG-Demo – Training Laura Penhaligon, Lotte van Dam, Thijs BrouwerKralingse Expeditie logoLaura PenhaligonLotte van DamThijs Brouwer
  • 18 Mar 2026email threadTraining session for the retail team Laura Penhaligon, Lotte van DamKralingse Expeditie logoLaura PenhaligonLotte van Dam
  • 5 Mar 2026callKralingse Expeditie / BG-Demo – Onboarding Laura Penhaligon, Thijs Brouwer, Sanne VerhoevenKralingse Expeditie logoLaura PenhaligonThijs BrouwerSanne Verhoeven
  • 26 Feb 2026callKralingse Expeditie / BG-Demo – Onboarding Laura Penhaligon, Thijs Brouwer, Sanne VerhoevenKralingse Expeditie logoLaura PenhaligonThijs BrouwerSanne Verhoeven
  • 24 Feb 2026eventRevenue leaders roundtable Alice Brewer, Joost Verbeek, Douglas Baird, Craig Oduya, Lachlan Nguyen, Luis Herrera, Jo Fowler, Inge de Boer, Kofi Asamoah, Joanne Feeney, Natasha Greaves, Adrian Mellor, Daan Visser, Fleur Jansen, Marloes de Vries, Sunita Bains, Ethan Brody, Deirdre Barry, Dylan Price, Tina Goddard, Emma Haworth, Ian Fairclough, Colin Airey, Philipp Schulz, Clodagh Fitzgerald, Grant Mattner, Ruth Ackroyd, Stuart Kenyon, Eilidh Rutherford, Oliver Kirkby, Tracy Bullock, Jill Heron, Wim Goossens, Karen Oxley, Ciaran Doherty, Lauren Bickerstaff, Sarah Dodds, Bart Huisman, Ailsa Pringle, Lynn Staniforth, Kayleigh Pounder, Troy Henderson, Chantelle Errington, Waqas Hanif, Annika Lund, Jonas Hofmann, Nicola Ellwood, Ian Greenhalgh, Kyle Jenkins, Rashid Suwaidi, Polly Illingworth, Malcolm Ridgway, Ruud Verhoeven, Bas Kuijpers, Ingrid Solberg, Kyle Brandvold, Wouter BrouwerAlice BrewerJoost VerbeekDouglas Baird+54
  • 19 Feb 2026eventBG-Demo webinar Alice Brewer, Richard Thorne, Nadia Osei, Warren Petrie, Ellen Cairns, Peter Mayes, Jo Fowler, Patricia Gleave, Mark Ellwood, Nikhil Rao, Sunil Kapoor, Fleur Jansen, Andrea Neumann, Ethan Brody, Deirdre Barry, Anita Mistry, Emma Haworth, Barry Coxon, Stephanie Lowes, Eleanor Pickering, Ruth Ackroyd, Mhairi MacLeod, Graham Rowntree, Gregory Tanaka, Bart Huisman, Noor el Amrani, Ilse de Graaf, Eva Mulder, Trevor Bulmer, Kayleigh Pounder, Shane Keane, Ronan Mulcahy, Marie Slack, Robbie Tyson, Brent Olson, Ed Eccles, Nicole Sullivan, Kevin Simmons, Justin Simmons, Tariq Saleem, Lauren Pilkington, Samuel Adeyemi, Neville HirstAlice BrewerRichard ThorneNadia Osei+40
  • 9 Feb 2026email threadInvitation: revenue leaders roundtable in London Alice Brewer, Bart HuismanKralingse Expeditie logoAlice BrewerBart Huisman
  • 9 Feb 2026callKralingse Expeditie / BG-Demo – Onboarding Laura Penhaligon, Thijs Brouwer, Sanne VerhoevenKralingse Expeditie logoLaura PenhaligonThijs BrouwerSanne Verhoeven
  • 2 Feb 2026callKralingse Expeditie / BG-Demo – Onboarding Laura Penhaligon, Thijs Brouwer, Sanne VerhoevenKralingse Expeditie logoLaura PenhaligonThijs BrouwerSanne Verhoeven
  • 26 Jan 2026email threadKickoff follow-up and next steps Laura Penhaligon, Elena Novak, Sanne Verhoeven, Thijs Brouwer, Wouter SmitsKralingse Expeditie logoLaura PenhaligonElena NovakSanne Verhoeven+2
  • 23 Jan 2026email threadOnboarding sessions: finding a time Laura Penhaligon, Thijs BrouwerKralingse Expeditie logoLaura PenhaligonThijs Brouwer
  • 23 Jan 2026callKralingse Expeditie / BG-Demo – Kickoff Laura Penhaligon, Elena Novak, Sanne Verhoeven, Thijs Brouwer, Wouter SmitsKralingse Expeditie logoLaura PenhaligonElena NovakSanne Verhoeven+2
  • 21 Jan 2026documentKralingse Expeditie - Onboarding Plan Laura PenhaligonKralingse Expeditie logoLaura Penhaligon
  • 20 Jan 2026email threadKickoff scheduling Laura Penhaligon, Sanne VerhoevenKralingse Expeditie logoLaura PenhaligonSanne Verhoeven
  • 16 Jan 2026email threadInvoice for your Growth subscription Rachel Dunmore, Noor el AmraniKralingse Expeditie logoRachel DunmoreNoor el Amrani
  • 16 Jan 2026invoiceINV-234-0002 Noor el AmraniKralingse Expeditie logoNoor el Amrani
  • 5 Jan 2026email threadInvoice INV-234-0001 Rachel Dunmore, Noor el AmraniKralingse Expeditie logoRachel DunmoreNoor el Amrani
  • 5 Jan 2026invoiceINV-234-0001 Noor el AmraniKralingse Expeditie logoNoor el Amrani
  • 2 Jan 2026documentKralingse Expeditie - Order Form (signed) Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 2 Jan 2026documentKralingse Expeditie - Data Processing Agreement (signed) Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 2 Jan 2026documentKralingse Expeditie - Master Services Agreement (signed) Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 30 Dec 2025email threadOrder form for signature Matteo Ricci, Bart HuismanKralingse Expeditie logoMatteo RicciBart Huisman
  • 23 Dec 2025email threadOrder form for review before signature Matteo Ricci, Owen Tallis, Bart Huisman, Sanne Verhoeven, Noor el AmraniKralingse Expeditie logoMatteo RicciOwen TallisBart Huisman+2
  • 22 Dec 2025documentKralingse Expeditie - Order Form v3 Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 22 Dec 2025callKralingse Expeditie / BG-Demo – Negotiation Matteo Ricci, Owen Tallis, Bart Huisman, Sanne Verhoeven, Noor el AmraniKralingse Expeditie logoMatteo RicciOwen TallisBart Huisman+2
  • 19 Dec 2025documentKralingse Expeditie - Master Services Agreement v2 Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 16 Dec 2025email threadContract review call Matteo Ricci, Bart HuismanKralingse Expeditie logoMatteo RicciBart Huisman
  • 10 Dec 2025email threadProposal follow-up and next steps Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 8 Dec 2025callKralingse Expeditie / BG-Demo – Proposal Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 5 Dec 2025documentKralingse Expeditie - Proposal Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 2 Dec 2025documentKralingse Expeditie - Proposal v1 Matteo RicciKralingse Expeditie logoMatteo Ricci
  • 1 Dec 2025email threadProposal walkthrough: finding a time Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 29 Nov 2025documentKralingse Expeditie - Security Questionnaire Hannah LoweKralingse Expeditie logoHannah Lowe
  • 26 Nov 2025email threadDemo follow-up and questions from your team Matteo Ricci, Anya Petrova, Sanne Verhoeven, Thijs Brouwer, Lotte van DamKralingse Expeditie logoMatteo RicciAnya PetrovaSanne Verhoeven+2
  • 24 Nov 2025callKralingse Expeditie / BG-Demo – Demo Matteo Ricci, Anya Petrova, Sanne Verhoeven, Thijs Brouwer, Lotte van DamKralingse Expeditie logoMatteo RicciAnya PetrovaSanne Verhoeven+2
  • 20 Nov 2025email threadArranging the demo on your data Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 11 Nov 2025email threadFollowing up on our discovery conversation Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 10 Nov 2025callKralingse Expeditie / BG-Demo – Discovery Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 6 Nov 2025email threadDiscovery call: finding a time Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 24 Oct 2025dealKralingse Expeditie – New Matteo Ricci, Sanne VerhoevenKralingse Expeditie logoMatteo RicciSanne Verhoeven
  • 16 Jan 2025eventBG-Demo webinar Sofia Marchetti, Imogen Hartley, Margaret Cleland, Sarah Hollis, Phoebe Lacey, Kylie Bannister, Hugh Firth, Mandy Gasson, Ruben Dekker, Andrew Pickering, Sunita Bains, Paula Rennie, Craig Holt, Victor Nunes, Stacey Corless, Charlotte Haigh, Pam Willetts, Keith Robson, Wouter Smits, Stephen Arden, Kayleigh Pounder, Janet Readman, Jess Kennedy, Dennis Wolter, Fiona Drummond, Ailsa Dunlop, Liam CornerSofia MarchettiImogen HartleyMargaret Cleland+24

Contacts

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • AI record not written yet
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds
  • Columns, left to right: Source rows, Raw things, AI summaries, People, Organisation, Organisation AI, Narratives, Pages

Kralingse Expeditie's pages are written from 3 organisation-level AI texts (assessment / next steps), 3 period digests and 1 narrative-level AI text, which in turn draw on 57 AI summaries of 62 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 14 people (14 with an AI write-up) and 5 staff (0 with an AI write-up), shown on 16 pages.

The trail as a list (block, record, entity, raw row)
Computedmade from
Sources AI · Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Web · Usage

BG-Demo is a fictional company; every organisation and person here is invented. B-Viz is the tool. Data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Viz is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

How to use the site

How to ask

Press Ask B (the speech bubble) in the header, or open the Ask B page. Type a question, or pick one of the suggestions.

What the data covers

DataRecords
Organisations300
People at customers1,880
BG-Demo staff records (in post and leavers)65
Calls2,593
Email threads3,882
Support tickets1,502
Documents1,582
Deals403
Invoices365
Events49
News items147

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Viz is the tool that reads its data.

Who to contact

Email info@b-viz.com or talk to your B-Viz account team. Tell us the page address and what looked wrong; a screenshot helps.

Help

Ask B

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