Joanna Platt
Person
Mossbrook Data Partners · champion
Joanna Platt is Mossbrook's CRM-marked champion and day-to-day lead on Starter, and the main user. She also runs the referral partnership. Managing Partner Femi Adeyemi decides price and signs. Her usage dependency is the watch point.
Who they are
Insight
As at Fri 9 Oct 2026Joanna Platt is Mossbrook's CRM-marked champion and day-to-day lead on Starter, and the main user. She also runs the referral partnership. Managing Partner Femi Adeyemi decides price and signs. Her usage dependency is the watch point.
Role: Head of Partnerships and Delivery in Manchester, CRM role champion. She bought Starter for Mossbrook's own use first, and proposes referrals of Snowflake clients. The platform user was created on 31 Aug 2025, not admin.
Influence: She shapes scope, ownership and referral terms, and is candid about adoption. Femi Adeyemi signs and judges renewal on proven value, as the 4 Aug 2026 renewal call shows.
Watch: She called her dependency as the main user uncomfortable on 7 Sep 2026. Active users fell about a third, then recovered to just under six of twenty-five on 29 Sep 2026. Referral ownership and the stale-dashboard ticket matter to her.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Mossbrook Data Partners | Head of Partnerships and Delivery | champion | joanna.platt@mossbrookdata.example |
Activity
- Upcoming
- 27 Oct 2026upcoming callMossbrook Data Partners / BG-Demo – Check In
- Held
- 30 Sep 2026email threadFollow-up from our check-in: usage, tickets and next steps
+1 - 29 Sep 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 25 Sep 2026email threadSetting up the Mossbrook review
- 14 Sep 2026ticketDuplicate client records in the overview
- 7 Sep 2026callMossbrook Data Partners / BG-Demo – Check In
- 1 Sep 2026email threadFinding time for a check-in
- 4 Aug 2026callMossbrook Data Partners / BG-Demo – Renewal
+1 - 23 Jul 2026callMossbrook Data Partners / BG-Demo – Renewal+1
- 21 Jul 2026ticketDashboards showing old figures after last night's refresh
- 1 Jul 2026email threadFollow-up from our review call+1
- 30 Jun 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 22 Jun 2026email threadBooking the review call
- 9 Jun 2026callMossbrook Data Partners / BG-Demo – Renewal+2
- 29 May 2026ticketClient filter resets after reloading a team dashboard
- 29 May 2026email threadOur renewal in August+1
- 29 May 2026dealMossbrook Data Partners – Renewal
- 13 May 2026email threadFollowing up on our call and the Starter expansion
- 12 May 2026email threadAstley Brook: three weeks in, and a thought on a case study
- 11 May 2026callMossbrook Data Partners / BG-Demo – Proposal
- 5 May 2026email threadExpansion confirmed and next steps+2
- 1 May 2026callMossbrook Data Partners / BG-Demo – Negotiation+2
- 30 Apr 2026email threadTime to go through the proposal
- 28 Apr 2026dealMossbrook Data Partners – Expansion
- 8 Apr 2026email threadFollow-up from our QBR call+1
- 7 Apr 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 1 Apr 2026email threadBooking our next review
- 17 Mar 2026email threadCheck-in notes and next steps
- 16 Mar 2026callMossbrook Data Partners / BG-Demo – Check In
- 10 Mar 2026email threadScheduling our next check-in
- 26 Feb 2026ticketFeature request: a reusable set-up template for referred clients
- 23 Feb 2026email threadAstley Brook: where are we?
+1 - 2 Feb 2026callMossbrook Data Partners / BG-Demo – Check In
- 27 Jan 2026email threadQuick check-in: time this week?
- 5 Jan 2026email threadMossbrook catch-up: notes and next steps+2
- 2 Jan 2026callMossbrook Data Partners / BG-Demo – QBR+2
- 22 Dec 2025email threadFinding a time for the Mossbrook review
- 1 Dec 2025callMossbrook Data Partners / BG-Demo – Check In
- 28 Nov 2025ticketDuplicate client records in the account view
- 25 Nov 2025email threadQuick check-in on how the team is getting on
- 18 Nov 2025email threadIntroduction: Leanne Partington at Astley Brook Packaging
- 3 Nov 2025callMossbrook Data Partners / BG-Demo – Check In
- 27 Oct 2025email threadQuick check-in on how Mossbrook is getting on
- 7 Oct 2025callMossbrook Data Partners / BG-Demo – Exec Sponsor
+2 - 19 Sep 2025email threadMossbrook and B-Viz: referring clients and consulting on implementations
- 15 Sep 2025callMossbrook Data Partners / BG-Demo – Onboarding
- 8 Sep 2025email threadKickoff follow-up: actions and Snowflake set-up+2
- 5 Sep 2025callMossbrook Data Partners / BG-Demo – Kickoff+2
- 1 Sep 2025email threadKickoff scheduling for the B-Viz implementation
- 7 Aug 2025email threadMossbrook and B-Viz: where we've got to after today's call+2
- 7 Aug 2025callMossbrook Data Partners / BG-Demo – Negotiation+2
- 1 Aug 2025email threadFollowing up on the Starter proposal
- 30 Jul 2025callMossbrook Data Partners / BG-Demo – Proposal
- 22 Jul 2025email threadBooking time to go through the proposal
- 21 Jul 2025email threadFollow-up after the demo
+2 - 18 Jul 2025callMossbrook Data Partners / BG-Demo – Demo+2
- 14 Jul 2025email threadGetting the demo in the diary
- 10 Jul 2025email threadFollow-up from our discovery call
- 10 Jul 2025callMossbrook Data Partners / BG-Demo – Discovery
- 7 Jul 2025email threadScheduling a discovery call
- 26 Jun 2025dealMossbrook Data Partners – New