Femi Adeyemi
Person
Mossbrook Data Partners · Economic buyer
Femi Adeyemi is Managing Partner at Mossbrook Data Partners and its economic buyer. He signs nothing he has not read and judges Starter on proven value. He accepted the £26k renewal in August; executed paper is not shown.
Who they are
Insight
As at Fri 9 Oct 2026Femi Adeyemi is Managing Partner at Mossbrook Data Partners and its economic buyer. He signs nothing he has not read and judges Starter on proven value. He accepted the £26k renewal in August; executed paper is not shown.
Role: Managing Partner and CRM economic buyer, signatory on the Starter order forms and sponsor of the referral partnership. He holds a platform user account that is not an admin.
Influence: He decides. Joanna Platt and Mark Heywood join calls, but Sophie Ling and Owen Tallis direct renewal terms to him. He asked for a partner rate and was told discounts cover the first term only.
Watch: He keeps asking what is in it for the client and how both sides know it is working. On the 29 Sep 2026 QBR he said he cannot measure the benefit to Mossbrook's own delivery. He asked about the renewal price. The 17 Aug 2026 email says he would sign, but the signed copy is not shown.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Mossbrook Data Partners | Managing Partner | Economic buyer | femi.adeyemi@mossbrookdata.example |
Activity
- 30 Sep 2026email threadFollow-up from our check-in: usage, tickets and next steps
+1 - 29 Sep 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 12 Aug 2026email threadMossbrook renewal order form for signature
- 4 Aug 2026callMossbrook Data Partners / BG-Demo – Renewal
+1 - 29 Jul 2026email threadRenewal call: time and what to bring
- 23 Jul 2026callMossbrook Data Partners / BG-Demo – Renewal+1
- 16 Jul 2026email threadSetting up the renewal conversation
- 1 Jul 2026email threadFollow-up from our review call+1
- 30 Jun 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 9 Jun 2026callMossbrook Data Partners / BG-Demo – Renewal+2
- 5 Jun 2026email threadBooking a renewal call
- 29 May 2026email threadRenewal notice for Mossbrook Data Partners
- 29 May 2026email threadOur renewal in August+1
- 13 May 2026email threadFollowing up on our call and the Starter expansion
- 11 May 2026callMossbrook Data Partners / BG-Demo – Proposal
- 5 May 2026email threadExpansion confirmed and next steps+2
- 1 May 2026callMossbrook Data Partners / BG-Demo – Negotiation+2
- 30 Apr 2026email threadOrder form for signature
- 24 Apr 2026email threadFinding time to talk through the renewal
- 8 Apr 2026email threadFollow-up from our QBR call+1
- 7 Apr 2026callMossbrook Data Partners / BG-Demo – QBR+1
- 5 Jan 2026email threadMossbrook catch-up: notes and next steps+2
- 2 Jan 2026callMossbrook Data Partners / BG-Demo – QBR+2
- 7 Oct 2025callMossbrook Data Partners / BG-Demo – Exec Sponsor
+2 - 2 Oct 2025email threadFinding time to talk about an executive sponsor
- 13 Aug 2025email threadOrder form for signature
- 7 Aug 2025email threadMossbrook and B-Viz: where we've got to after today's call+2
- 7 Aug 2025callMossbrook Data Partners / BG-Demo – Negotiation+2
- 31 Jul 2025email threadFinding time to talk through terms