AI facts
As at Fri 9 Oct 2026Harrowden Foods holds an executed Growth order form at £50k a year from 5 Jan 2026 to 4 Jan 2027, plus a twenty-user add-on signed 17 Jun 2026 at £8,000 a year, invoiced at £4,405. Active users rose from 40 in May 2026 to 58 in September 2026 against 60 seats. The renewal falls on 5 Jan 2027, 88 days out, with an £8,000 expansion deal at proposal stage expected to close 30 Oct 2026. A duplicate search ticket is open with no BG-Demo reply since 7 Oct 2026.
Profile
Updated 9 Oct 26- IndustryFood manufacturingSource: CRM company record
- Websiteharrowden.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityLeicesterSource: CRM company record
- Size1,600 employeesSource: CRM company record
- CRM ownerLewis KerrSource: CRM company record · Account Executive · CSM Amara Obi
- Customer since5 Jan 2026Source: first executed order form ctr_009_01, signed 12 Dec 2025 · Growth tier · In the CRM since 19 Sep 2025
- TypeCustomerSource: contracts and invoices (signals) · CRM stage customer
- StateGrowingSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026
AI opinion
As at Fri 9 Oct 2026Growing, because active users and questions are rising, seats are nearly full and connectors went from four to seven. Invoices are paid within terms. The risk is Rajesh Mistry's demand for written usage proof; the opportunity is the £8,000 planner add-on.
Key facts
Updated 9 Oct 26- Contracted ARR£58,000differsSource: executed order form ctr_009_02, 18 Jun 2026 to 4 Jan 2027 · CRM £58,000 · Invoiced run rate £54,405 · As of 9 Oct 2026 · The sources disagree
- Next renewal5 Jan 2027Basis: order form ctr_009_02 ends 4 Jan 2027 · In 88 days · Renewal price £50,000 (-13.8%) · list price of the tier on the renewal date (price book); v1 prices and first-term discounts end at renewal
- Term18 Jun 2026 to 4 Jan 2027Source: order form ctr_009_02 (expansion), signed 17 Jun 2026 · Billed annually · 60 seats, 8 connectors
- TierGrowthSource: the current order form
- Open dealRenewal open · £58,000Source: CRM deal Harrowden Foods – Renewal · renewal deal · Expected close 24 Dec 2026 · Owner Lewis Kerr · 1 more open
- Last contact9 Oct 2026Email: Your Growth subscription renewal: notice and next steps · On 9 Oct 2026
- Tenanteu-west-1Source: product analytics, reporting since Jan 2026 · 7 connectors configured
- Licensed seats6058 active users in Sep 2026 · Order form ctr_009_02: 60 seats
Next step
As at Fri 9 Oct 2026- What
- Amara Obi sends Rajesh Mistry one written usage set, agreed with Lewis Kerr, covering active users by team, questions asked and who asks them, before the 12 Oct 2026 calls. renewal
- Who
Amara Obi
- When
- This week by 9 Oct 2026
- Why
- Amara Obi sends Rajesh Mistry one usage set, agreed with Lewis Kerr, before the 12 Oct 2026 calls: users by team, questions asked and who asks them. He will not discuss the renewal or the £8,000 planner add-on without it.
The story
As at Fri 9 Oct 2026Growing: Harrowden Foods' Growth subscription at £50k a year renews on 5 Jan 2027, with users and questions rising and 58 of 60 seats in use. Rajesh Mistry wants written usage proof before he discusses the renewal or the £8,000 add-on.
Growing: Harrowden Foods holds an executed Growth order form at £50k a year, 5 Jan 2026 to 4 Jan 2027, plus a twenty-user add-on at £8,000 a year. Renewal falls on 5 Jan 2027, price still to be confirmed in writing.
Active users rose from 40 to 58 between May and September 2026 (45%), against 60 seats, and questions from 1,100 to 1,900 (73%). Tara Allen asks 19% of questions over 90 days; Gemma Holt is the champion.
Rajesh Mistry, who signs, wants usage by team and person in writing before any call. A duplicate retailer search ticket from Kelly Sharpe has had no BG-Demo reply since 7 Oct 2026.
Amara Obi sends Rajesh one usage set, agreed with Lewis Kerr, by 9 Oct 2026, ahead of the calls booked for 12 Oct 2026.
ARR journey
Updated 9 Oct 26One point per month; the dot and figure at the right end are the latest value. Dashed upright lines mark dated events. Latest (Sep 26): Contracted ARR £58k; Invoiced ARR £54k. Basis: accounting system, facts.arr_monthly:org_009.
Show the figures as a table
| Month | Contracted ARR | Invoiced ARR |
|---|---|---|
| Jan 26 | £50,000 | £50,000 |
| Feb 26 | £50,000 | £50,000 |
| Mar 26 | £50,000 | £50,000 |
| Apr 26 | £50,000 | £50,000 |
| May 26 | £50,000 | £50,000 |
| Jun 26 | £58,000 | £54,405 |
| Jul 26 | £58,000 | £54,405 |
| Aug 26 | £58,000 | £54,405 |
| Sep 26 | £58,000 | £54,405 |
Finance read
As at Fri 9 Oct 2026ARR £58k, all paid, renewal due
Contracted ARR is £58k after the £8,000 expansion from 18 Jun 2026. Invoiced ARR is £54k. All three invoices were paid within terms. Renewal is on 5 Jan 2027, with a price book price of £50k.
- Renewal price by the price book is £50k against £58k today
- Open expansion deal of £8,000 expected to close 30 Oct 2026
- Invoiced ARR is £3,595 below order-form ARR
The analysis
Recurring revenue: Contracted ARR is £58k: the Growth order form at £50k a year from 5 Jan 2026, plus the expansion order form at £8,000 a year from 18 Jun 2026. Invoiced ARR is £54k, £3,595 below the order forms, which are the truth.
Next commitment: Renewal falls on 5 Jan 2027, 88 days after the as-of date. The price book rule gives £50k against £58k today, a change of -£8,000 (-13.8%).
Billing: All three invoices were paid within terms and nothing is owed. INV-009-0003 is £4,405 net against the £8,000 a year expansion order form; the evidence does not show why.
Deals: The open expansion deal (£8,000, proposal stage, expected close 30 Oct 2026) and the open renewal deal (£58k, expected close 24 Dec 2026) are forecasts. Lewis Kerr, active in HR, owns both.
Made from 4 deals · 2 fact tables · 3 invoices
History by quarter
As at Fri 9 Oct 2026Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.
- Q2 2026
Q2 2026: usage growth, 20 extra users signed
Harrowden Foods' usage rose through the quarter and all 40 Growth seats filled. Rajesh Mistry signed a £4,405 plus VAT order form for twenty extra users on 17 Jun 2026, after asking for proof of use. A stale-data fault hit on 26 Jun 2026.
The analysis
Check-ins: on 7 Apr 2026 Gemma Holt reported a retailer review win and wanted customer service on the brain. On 5 May 2026 she said usage had nearly doubled, and on 12 May 2026 all forty seats were assigned with about a dozen customer service staff waiting.
Support: on 7 Apr 2026 a ticket on duplicate records in a retailer account was raised, and BG-Demo offered to deduplicate and re-sync. A 27 Apr 2026 export request and a 14 May 2026 multi-team dashboard question followed, both read as healthy adoption.
Commercial: on 14 May 2026 Lewis Kerr quoted two blocks of ten users at £4,000 each, £8,000 plus VAT. At the 2 Jun 2026 QBR Rajesh asked for proof of use and decided nothing.
Signed: Lewis quoted £4,405 plus VAT on 11 Jun 2026, and on 15 Jun 2026 Rajesh questioned the scope. He signed on 17 Jun 2026 after seeing usage figures; invoice INV-009-0003 followed on 18 Jun 2026, due 18 Jul 2026.
Incident: on 26 Jun 2026 a dashboard showed stale data after a nightly refresh failed on a source connector. Olivia Grant added logging and escalated; on 29 Jun 2026 the ticket was closed after Gemma confirmed the fix.
Open at the end: root cause review is not shown as finished. Customer service access, the planners and the renewal remain open; the calls give 5 Jan 2027 and the emails 4 Jan 2027.
Harrowden Foods / BG-Demo – Check InHarrowden Foods / BG-Demo – QBROrder form for signature: additional usersInvoice INV-009-0003 for your recordsUrgent: Dashboard queries returning stale dataHarrowden Foods / BG-Demo – Check InMade from 6 calls · 15 email threads · 4 tickets
- Q1 2026
Q1 2026: Growth onboarding and service rollout
Twenty-two reads: Growth onboarding with a warm champion, Gemma Holt. Customer service joined, extra-user cost was asked about repeatedly, and a complaint sync fault appeared on 27 Mar 2026. A value case for the 5 Jan 2027 renewal was still unwritten.
The analysis
Kickoff: On 5 Jan 2026 Amara Obi and Hamza Akhtar opened the eight-week Growth build with Gemma Holt. She was the only admin, and the order system connector was named the main build risk.
Invoice: Invoice INV-009-0002 for the Growth subscription, £50k net, was sent on 5 Jan 2026 and due 4 Feb 2026. The thread holds no customer reply.
Onboarding: Calls from 13 Jan 2026 to 25 Feb 2026 repeated a pattern. CRM and helpdesk loaded, while accounting and order lines waited on IT access, and no second admin was named.
Adoption: On 20 Jan 2026 Hamza noted only a handful of users against 40 licences, with account managers waiting for Gemma's go-ahead. On 11 Feb 2026 she asked that customer service stay off until she cleared it with her boss.
Value case: On 10 Feb 2026 Gemma said she was sold, but her boss would judge the 5 Jan 2027 renewal on numbers. No value case was written yet.
Service team: On 25 Feb 2026 a ticket onboarded eight customer service members. On 16 Mar 2026 Kelly Sharpe's training showed a dashboard replacing a Friday spreadsheet.
Support: On 27 Mar 2026 a ticket reported complaint counts differing from source systems because status updates were not syncing.
Open at the end: On 30 Mar 2026 Gemma asked what users past 40 would cost, and Amara was to prepare options. The second admin, the sync fix confirmation and the value case were still open.
Harrowden Foods / BG-Demo – KickoffHarrowden Foods / BG-Demo – OnboardingOnboarding: confirming this week's sessionRequest: Add customer service team to brain accessHarrowden Foods / BG-Demo – TrainingRetailer data: complaints not matching across systemsQuick check-in catch-up?Made from 9 calls · 11 email threads · 2 tickets
- Q4 2025
Q4 2025: Growth deal to order form stage
Harrowden Foods moved from discovery on 8 Oct 2025 to a Growth order form sent on 10 Dec 2025 at £62k in total. Champion Gemma Holt was positive; signer Rajesh Mistry kept asking for proof of use. Invoice INV-009-0001 followed on 15 Dec 2025.
The analysis
Discovery: On 8 Oct 2025 Lewis Kerr held the discovery call with Gemma Holt and Rajesh Mistry. Rajesh was sceptical on cost per head and shelfware, and a 12 Dec 2025 decision target was set.
Demos: Hannah Lowe demoed on 27 Oct 2025 and 31 Oct 2025. Gemma was impressed, and Kelly Sharpe backed the purchase but does not control the money.
Price: Lewis quoted £62k for Growth throughout, as total deal value including implementation, exclusive of VAT, not an annual price. Rajesh asked on 8 Oct 2025 for a written breakdown.
Proposal: Lewis walked Gemma through the Growth proposal on 13 Nov 2025. No go-live date was committed, and the draft order form needed legal review.
Negotiation: On 28 Nov 2025 Rajesh said he would sign before 12 Dec 2025 if the revised paper had the split, usage reporting and helpdesk-first sequencing. Rajesh accepted renewal at list, and extra users would be co-termed.
Order form: Lewis sent it on 10 Dec 2025. Rajesh still wanted cost per head and proof of usage, and Amara Obi was to cover usage in onboarding.
After the order form: Rachel Dunmore sent invoice INV-009-0001 on 15 Dec 2025 for £12k net (£14k gross), due 14 Jan 2026. On 24 Dec 2025 Amara asked Gemma for kickoff dates.
Open at the end: The evidence does not show a signature, a PO number or payment. Kickoff was unscheduled and customer service attendance was not named.
Harrowden Foods / BG-Demo – DiscoveryHarrowden Foods / BG-Demo – NegotiationHarrowden Foods / BG-Demo – ProposalHarrowden Foods: Growth order form ready for signatureInvoice INV-009-0001 from BG-DemoKickoff call: getting a date in the diaryMade from 5 calls · 13 email threads
- Q4 2024
Q4 2024: one webinar invitation, no reply
One read in the period: an 8 Oct 2024 email from Sofia Marchetti inviting Rajesh Mistry to a BG-Demo webinar on 17 Oct 2024. The thread holds no customer response, so his interest is not shown.
The analysis
Webinar invitation: on 8 Oct 2024 Sofia Marchetti invited Rajesh Mistry to an online BG-Demo webinar on Thursday 17 Oct 2024 for supply chain and commercial leaders. She said he could forward it to a team member and offered to cover any specific question sent beforehand.
Customer view: the thread holds no reply from Rajesh, so the evidence does not show his interest. The read notes this is the second webinar invitation to him in the record.
Assessment in the read: the email is a marketing touch with no commercial ask. It sees a possible route to wider users if a team member attends, and a risk that repeated invitations without a recorded reply point to low engagement from Rajesh.
Open at the end: nothing was recorded as open. The period holds no calls, tickets, price conversations or renewal activity, and the read lists no next steps.
Made from 1 email thread
- Q2 2024
Q2 2024: one webinar invitation, no reply
One read in the period: on 25 Jun 2024 Nell Ashcombe invited Rajesh Mistry to a BG-Demo webinar on 18 Jul 2024. The thread holds no customer response, so interest is unconfirmed.
The analysis
This period holds one read, an email thread, and nothing else.
Invitation: on 25 Jun 2024 Nell Ashcombe invited Rajesh Mistry, or someone from his team, to an online BG-Demo webinar on Thursday 18 Jul 2024. It was tied to his teams' difficulty seeing retailer accounts, complaints and orders together, and showed the data in a single layer with no obligation.
Customer view: the thread has no reply from Rajesh. The evidence does not show whether he attended or was interested.
Weight: the read treats it as a marketing touch, not a commercial discussion. It judges the sentiment neutral and Rajesh a decision-maker.
Open at the end: the invitation was unanswered. The read notes his stated pain maps to B-Viz's single query layer, but no next steps were recorded.
Made from 1 email thread
Platform usage
Updated 9 Oct 26Questions asked are read on the right axis, on their own scale, and users on the left: questions run to thousands a month where users run to hundreds. The dotted line is the allowance. Latest (Sep 26): Active users 58; Licensed seats 60; Questions asked 1,900. Basis: product usage, facts.usage_monthly:org_009, signals:org_009.
Show the figures as a table
| Month | Active users | Licensed seats | Questions asked |
|---|---|---|---|
| Jan 26 | 12 | 40 | 300 |
| Feb 26 | 19 | 40 | 500 |
| Mar 26 | 26 | 40 | 700 |
| Apr 26 | 33 | 40 | 900 |
| May 26 | 40 | 40 | 1,100 |
| Jun 26 | 48 | 60 | 1,300 |
| Jul 26 | 55 | 60 | 1,500 |
| Aug 26 | 56 | 60 | 1,700 |
| Sep 26 | 58 | 60 | 1,900 |
Data volume is read on the right axis, in GB, and connectors and admins on the left, as counts: one scale would flatten the counts. The dotted line is the allowance. Latest (Sep 26): Connectors configured 7; Active admins 2; Data volume 84.0 GB. Basis: product usage, facts.usage_monthly:org_009, signals:org_009.
Show the figures as a table
| Month | Connectors configured | Active admins | Data volume |
|---|---|---|---|
| Jan 26 | 4 | 2 | 38.93 GB |
| Feb 26 | 6 | 2 | 63.29 GB |
| Mar 26 | 6 | 2 | 64.55 GB |
| Apr 26 | 6 | 2 | 65.77 GB |
| May 26 | 6 | 2 | 67.04 GB |
| Jun 26 | 7 | 2 | 79.63 GB |
| Jul 26 | 7 | 2 | 81.11 GB |
| Aug 26 | 7 | 2 | 82.58 GB |
| Sep 26 | 7 | 2 | 84.00 GB |
Usage read
As at Fri 9 Oct 2026Usage rising since September 2026
Usage is rising again after a quieter August 2026: average daily active users were 12.2 in the 4 weeks before 9 Oct 2026 against 16.3, and questions 1,608 to 1,713 (+7%). Seats are close to full at 58 of 60.
- Active users at 58 of 60 seats (97%)
- Tara Allen asks 19% of questions over 90 days
- Recovered after the quieter August 2026
- 7 of 8 contracted connectors configured
The analysis
Recent weeks: Average daily active users fell to 9.0 in the week ending 21 Aug 2026, then recovered to 16.3 in the week ending 9 Oct 2026. Questions were 1,608 to 1,713 (+7%) across the last 4 weeks against the 4 before.
Trend: Active users went from 12 in January 2026 to 58 in September 2026 (+383%), and questions from 300 to 1,900 (+533%). September 2026 is the 12-month peak for users, questions, connectors and records indexed.
Who uses it: Gemma Holt and Kelly Sharpe were the admins active in September 2026. Tara Allen asked 1,094 questions (19%) in the last 90 days, up from 13% over 12 months, which is a concentration to watch.
Against the order form: 58 active users are 97% of the 60 seats on the Growth order form. 7 connectors are configured against 8 contracted.
Made from 2 fact tables
Documents
Updated 9 Oct 26- commercial
- delivery
- presales
Folders and documents as a list
- Contracts (5)
- Draft master services agreement, Growth draft · contract · 25 Nov 2025
- Executed Growth tier MSA executed · contract · 12 Dec 2025
- Executed data processing agreement executed · dpa · 12 Dec 2025
- Signed Growth order form executed · order form · 12 Dec 2025
- Twenty-user add-on, co-termed executed · order form · 17 Jun 2026
- Onboarding (1)
- Five-phase onboarding plan issued · onboarding plan · 3 Jan 2026
- Proposals (6)
- Draft Growth tier proposal draft · proposal · 5 Nov 2025
- Growth tier proposal issued · proposal · 10 Nov 2025
- Draft Growth subscription expansion proposal draft · proposal · 3 Jun 2026
- Growth expansion proposal, co-termed issued · proposal · 8 Jun 2026
- Draft expansion add-on proposal draft · proposal · 30 Sep 2026
- Additional users add-on proposal issued · proposal · 5 Oct 2026
- QBRs (2)
- First quarterly business review issued · qbr deck · 1 Jun 2026
- Quarterly review ahead of renewal issued · qbr deck · 21 Sep 2026
- Security (1)
- Security questionnaire for Growth evaluation issued · security questionnaire · 31 Oct 2025
- Success plans (1)
- Success plan to renewal issued · success plan · 5 Apr 2026
Open deals
| Deal | Stage | Amount | Close |
|---|---|---|---|
| Harrowden Foods – Renewal | Renewal open | £58,000 | 24 Dec 2026 |
| Harrowden Foods – Expansion | proposal | £8,000 | 30 Oct 2026 |
Open tickets
- 1 Oct 2026 009-0012 bug
Activity
- Upcoming
- 12 Oct 2026upcoming callHarrowden Foods / BG-Demo – Renewal
+1
- 12 Oct 2026upcoming callHarrowden Foods / BG-Demo – Renewal
+1
- 15 Oct 2026upcoming eventBG-Demo webinar
+36
- 19 Oct 2026upcoming callHarrowden Foods / BG-Demo – Negotiation
+1
- 6 Nov 2026upcoming callHarrowden Foods / BG-Demo – Check In
- Held
- 6 Oct 2026email threadYour Growth subscription renewal: notice and next steps
- 6 Oct 2026dealHarrowden Foods – Renewal
- 5 Oct 2026email threadInvitation: BG-Demo webinar on Thursday 15 Oct 2026
- 5 Oct 2026documentHarrowden Foods - Proposal
- 1 Oct 2026ticketSearch duplicates for retailer accounts
- 30 Sep 2026documentHarrowden Foods - Proposal v1
- 28 Sep 2026email threadFollow-up: proposal for additional users
- 28 Sep 2026callHarrowden Foods / BG-Demo – Proposal
- 24 Sep 2026email threadProposal walkthrough
- 22 Sep 2026dealHarrowden Foods – Expansion
- 22 Sep 2026callHarrowden Foods / BG-Demo – QBR
+1
- 21 Sep 2026documentHarrowden Foods - QBR
- 16 Sep 2026email threadScheduling the QBR
- 9 Sep 2026ticketSearch returning duplicate records
- 8 Sep 2026ticketHow to create a dashboard by complaint category
- 8 Sep 2026ticketSalesforce connector stopped syncing
- 10 Aug 2026newsHarrowden Foods wins five-year own-label contract with national supermarket chain
- 6 Aug 2026email threadCheck-in notes and next steps
- 5 Aug 2026callHarrowden Foods / BG-Demo – Check In
- 30 Jul 2026email threadNext check-in
- 21 Jul 2026ticketNightly refresh didn't run
- 13 Jul 2026callHarrowden Foods / BG-Demo – Check In
- 8 Jul 2026ticketHow do I set up role-based access for customer service?
- 6 Jul 2026email threadGetting a check-in in the diary
- 29 Jun 2026email threadFollowing up on your support request
- 26 Jun 2026ticketUrgent: Dashboard queries returning stale data
- 18 Jun 2026email threadInvoice INV-009-0003 for your records
- 18 Jun 2026invoiceINV-009-0003
- 17 Jun 2026documentHarrowden Foods - Order Form (signed)
- 15 Jun 2026email threadFollow-up: additional users and next steps
+1
- 15 Jun 2026email threadOrder form for signature: additional users
- 15 Jun 2026email threadQuote for the extra users
- 15 Jun 2026callHarrowden Foods / BG-Demo – Negotiation
+1
- 11 Jun 2026email threadTime to go through the quote
- 11 Jun 2026eventBG-Demo Customer Day London
+116
- 11 Jun 2026callHarrowden Foods / BG-Demo – Proposal
- 9 Jun 2026email threadNext steps on the proposal for extra users
- 8 Jun 2026documentHarrowden Foods - Proposal
- 4 Jun 2026email threadInvitation: BG-Demo Customer Day London, Thursday 11 June 2026
- 3 Jun 2026email threadQBR follow-up: usage, access and next steps
+1
- 3 Jun 2026documentHarrowden Foods - Proposal v1
- 2 Jun 2026callHarrowden Foods / BG-Demo – QBR
+1
- 1 Jun 2026documentHarrowden Foods - QBR
- 1 Jun 2026dealHarrowden Foods – Expansion
- 26 May 2026email threadGetting the next QBR in the diary
- 21 May 2026eventBG-Demo webinar
+44
- 14 May 2026ticketHow do I set up dashboards for multiple teams?
- 14 May 2026email threadAdding more users to the brain
- 12 May 2026callHarrowden Foods / BG-Demo – Check In
- 11 May 2026email threadInvitation: BG-Demo webinar on Thursday 21 May 2026
- 7 May 2026email threadFinding a time for our check-in
- 6 May 2026email threadCheck-in notes and next steps
- 5 May 2026callHarrowden Foods / BG-Demo – Check In
- 28 Apr 2026email threadCheck-in: finding a time
- 27 Apr 2026ticketRequest for export functionality in the service view
- 7 Apr 2026ticketData quality: Duplicate customer contacts in Sainsbury account
- 7 Apr 2026callHarrowden Foods / BG-Demo – Check In
- 5 Apr 2026documentHarrowden Foods - Success Plan
- 30 Mar 2026email threadQuick check-in catch-up?
- 27 Mar 2026ticketRetailer data: complaints not matching across systems
- 19 Mar 2026eventBG-Demo webinar
+41
- 16 Mar 2026callHarrowden Foods / BG-Demo – Training
- 12 Mar 2026email threadTraining for the customer service team
- 10 Mar 2026email threadInvitation: BG-Demo webinar on Thursday 19 March 2026
- 25 Feb 2026ticketRequest: Add customer service team to brain access
- 25 Feb 2026callHarrowden Foods / BG-Demo – Onboarding
- 18 Feb 2026email threadOnboarding session: finding a time next week
- 17 Feb 2026callHarrowden Foods / BG-Demo – Onboarding
- 11 Feb 2026email threadOnboarding: confirming this week's session
- 10 Feb 2026callHarrowden Foods / BG-Demo – Onboarding
- 4 Feb 2026email threadOnboarding: next session and data checks
- 3 Feb 2026callHarrowden Foods / BG-Demo – Onboarding
- 28 Jan 2026email threadOnboarding sessions: scheduling the next one
- 28 Jan 2026callHarrowden Foods / BG-Demo – Onboarding
- 21 Jan 2026callHarrowden Foods / BG-Demo – Onboarding
- 20 Jan 2026email threadOnboarding check-in and next steps
- 13 Jan 2026email threadAccount manager training slot
- 13 Jan 2026callHarrowden Foods / BG-Demo – Onboarding
- 7 Jan 2026email threadOnboarding session: getting the account managers started
- 5 Jan 2026email threadInvoice INV-009-0002 for your Growth subscription
- 5 Jan 2026invoiceINV-009-0002
- 5 Jan 2026callHarrowden Foods / BG-Demo – Kickoff
- 3 Jan 2026documentHarrowden Foods - Onboarding Plan
- 24 Dec 2025email threadKickoff call: getting a date in the diary
- 15 Dec 2025email threadInvoice INV-009-0001 from BG-Demo
- 15 Dec 2025invoiceINV-009-0001
- 12 Dec 2025documentHarrowden Foods - Order Form (signed)
- 12 Dec 2025documentHarrowden Foods - Data Processing Agreement (signed)
- 12 Dec 2025documentHarrowden Foods - Master Services Agreement (signed)
- 10 Dec 2025email threadHarrowden Foods: Growth order form ready for signature
- 28 Nov 2025email threadHarrowden Foods and BG-Demo: Growth proposal, next steps
+1
- 28 Nov 2025callHarrowden Foods / BG-Demo – Negotiation
+1
- 25 Nov 2025documentHarrowden Foods - Master Services Agreement v2
- 20 Nov 2025email threadBooking time to discuss the Harrowden Foods terms
- 13 Nov 2025email threadHarrowden Foods proposal: follow-up and next steps
- 13 Nov 2025callHarrowden Foods / BG-Demo – Proposal
- 10 Nov 2025email threadWalking through the proposal: finding a time
- 10 Nov 2025documentHarrowden Foods - Proposal
- 5 Nov 2025documentHarrowden Foods - Proposal v1
- 3 Nov 2025email threadCustomer service access to the brain: questions after the demo
+1
- 31 Oct 2025documentHarrowden Foods - Security Questionnaire
- 31 Oct 2025callHarrowden Foods / BG-Demo – Demo
+1
- 27 Oct 2025email threadFollowing up on the demo
- 27 Oct 2025callHarrowden Foods / BG-Demo – Demo
- 23 Oct 2025email threadSetting up your demo of the brain
- 21 Oct 2025email threadArranging the demo on your own data
- 8 Oct 2025email threadFollowing up on our discovery call
- 8 Oct 2025callHarrowden Foods / BG-Demo – Discovery
- 2 Oct 2025email threadSetting up a discovery call
- 19 Sep 2025dealHarrowden Foods – New
- 17 Oct 2024eventBG-Demo webinar
+27
- 8 Oct 2024email threadInvitation: BG-Demo webinar on Thursday 17 October 2024
- 18 Jul 2024eventBG-Demo webinar
+13
- 25 Jun 2024email threadInvitation: BG-Demo webinar on Thursday 18 July 2024
Contacts
Evidence trail
Updated 9 Oct 26Harrowden Foods' pages are written from 6 organisation-level AI texts (assessment / next steps), 5 period digests and 1 narrative-level AI text, which in turn draw on 106 AI summaries of 113 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 16 people (16 with an AI write-up) and 5 staff (0 with an AI write-up), shown on 19 pages. 2 AI records in this trail are not written yet.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Harrowden Foods / BG-Demo – Discovery entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_001 raw row
- Harrowden Foods entity
- Harrowden Foods / BG-Demo – Demo entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_002 raw row
- Harrowden Foods entity
- Harrowden Foods / BG-Demo – Demo entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_003 raw row
- Harrowden Foods entity
- Harrowden Foods / BG-Demo – Proposal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_004 raw row
- Harrowden Foods entity
- Harrowden Foods / BG-Demo – Negotiation entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_005 raw row
- Harrowden Foods entity
- Harrowden Foods / BG-Demo – Kickoff entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_006 raw row
- Harrowden Foods entity
- +113 more
- Harrowden Foods / BG-Demo – Discovery entity
- AI opinion page block
- Harrowden Foods growing AI record
- Harrowden Foods contract roll-up AI record
- Harrowden Foods - Security Questionnaire entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_001 raw row
- Harrowden Foods entity
- Harrowden Foods - Proposal v1 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_002 raw row
- Harrowden Foods entity
- Harrowden Foods - Proposal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_003 raw row
- Harrowden Foods entity
- Harrowden Foods - Master Services Agreement v2 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_004 raw row
- Harrowden Foods entity
- Harrowden Foods - Master Services Agreement (signed) entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_005 raw row
- Harrowden Foods entity
- Harrowden Foods - Data Processing Agreement (signed) entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- document_store/files.csv doc_009_006 raw row
- Harrowden Foods entity
- +27 more
- Harrowden Foods - Security Questionnaire entity
- ARR £58,000, all paid, renewal due AI record
- Harrowden Foods – New entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_01:1 raw row
- contracts/order_form_lines.csv ctr_009_01:2 raw row
- contracts/order_forms.csv ctr_009_01 raw row
- crm/deal_line_items.csv deal_009_01:1 raw row
- crm/deal_line_items.csv deal_009_01:2 raw row
- +7 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_02:1 raw row
- contracts/order_forms.csv ctr_009_02 raw row
- crm/deal_line_items.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:2 raw row
- +3 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_stage_history.csv deal_009_03:1 raw row
- crm/deal_stage_history.csv deal_009_03:2 raw row
- crm/deals.csv deal_009_03 raw row
- Harrowden Foods entity
- Harrowden Foods – Renewal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_line_items.csv deal_009_04:1 raw row
- crm/deal_line_items.csv deal_009_04:2 raw row
- crm/deal_stage_history.csv deal_009_04:1 raw row
- crm/deals.csv deal_009_04 raw row
- Harrowden Foods entity
- facts.arr_monthly:org_009 facts table
- Harrowden Foods – New entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_01:1 raw row
- contracts/order_form_lines.csv ctr_009_01:2 raw row
- contracts/order_forms.csv ctr_009_01 raw row
- crm/deal_line_items.csv deal_009_01:1 raw row
- crm/deal_line_items.csv deal_009_01:2 raw row
- +7 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_02:1 raw row
- contracts/order_forms.csv ctr_009_02 raw row
- crm/deal_line_items.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:2 raw row
- +3 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_stage_history.csv deal_009_03:1 raw row
- crm/deal_stage_history.csv deal_009_03:2 raw row
- crm/deals.csv deal_009_03 raw row
- Harrowden Foods entity
- Harrowden Foods – Renewal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_line_items.csv deal_009_04:1 raw row
- crm/deal_line_items.csv deal_009_04:2 raw row
- crm/deal_stage_history.csv deal_009_04:1 raw row
- crm/deals.csv deal_009_04 raw row
- Harrowden Foods entity
- INV-009-0001 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- accounting/invoice_lines.csv inv_009_001:1 raw row
- accounting/invoices.csv inv_009_001 raw row
- accounting/payments.csv pay_009_001 raw row
- Harrowden Foods entity
- INV-009-0002 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- accounting/invoice_lines.csv inv_009_002:1 raw row
- accounting/invoices.csv inv_009_002 raw row
- accounting/payments.csv pay_009_002 raw row
- Harrowden Foods entity
- +1 more
- Harrowden Foods – New entity
- facts.reconciliation_t0:org_009 facts table
- Harrowden Foods – New entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_01:1 raw row
- contracts/order_form_lines.csv ctr_009_01:2 raw row
- contracts/order_forms.csv ctr_009_01 raw row
- crm/deal_line_items.csv deal_009_01:1 raw row
- crm/deal_line_items.csv deal_009_01:2 raw row
- +7 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_02:1 raw row
- contracts/order_forms.csv ctr_009_02 raw row
- crm/deal_line_items.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:2 raw row
- +3 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_stage_history.csv deal_009_03:1 raw row
- crm/deal_stage_history.csv deal_009_03:2 raw row
- crm/deals.csv deal_009_03 raw row
- Harrowden Foods entity
- Harrowden Foods – Renewal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_line_items.csv deal_009_04:1 raw row
- crm/deal_line_items.csv deal_009_04:2 raw row
- crm/deal_stage_history.csv deal_009_04:1 raw row
- crm/deals.csv deal_009_04 raw row
- Harrowden Foods entity
- INV-009-0001 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- accounting/invoice_lines.csv inv_009_001:1 raw row
- accounting/invoices.csv inv_009_001 raw row
- accounting/payments.csv pay_009_001 raw row
- Harrowden Foods entity
- INV-009-0002 entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- accounting/invoice_lines.csv inv_009_002:1 raw row
- accounting/invoices.csv inv_009_002 raw row
- accounting/payments.csv pay_009_002 raw row
- Harrowden Foods entity
- +2 more
- Harrowden Foods – New entity
- +4 more
- Harrowden Foods – New entity
- Check-in: usage up, quality system question AI record
- Harrowden Foods / BG-Demo – Check In entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_021 raw row
- Harrowden Foods entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- Harrowden Foods / BG-Demo – Check In entity
- Check-in: seats headroom, customer service next AI record
- Harrowden Foods / BG-Demo – Check In entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_022 raw row
- Harrowden Foods entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- Harrowden Foods / BG-Demo – Check In entity
- QBR: twenty planner seats, usage first AI record
- Harrowden Foods / BG-Demo – QBR entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_023 raw row
- Harrowden Foods entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- Harrowden Foods / BG-Demo – QBR entity
- Planner add-on proposal, £8,000 total AI record
- Harrowden Foods / BG-Demo – Proposal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- call_recorder/calls.csv call_009_024 raw row
- Harrowden Foods entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- Harrowden Foods / BG-Demo – Proposal entity
- +41 more
- Harrowden Foods contract roll-up AI record
- Harrowden Foods growing AI record
- ARR journey page block
- facts.arr_monthly:org_009 facts table
- Harrowden Foods – New entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_01:1 raw row
- contracts/order_form_lines.csv ctr_009_01:2 raw row
- contracts/order_forms.csv ctr_009_01 raw row
- crm/deal_line_items.csv deal_009_01:1 raw row
- crm/deal_line_items.csv deal_009_01:2 raw row
- +7 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- contracts/order_form_lines.csv ctr_009_02:1 raw row
- contracts/order_forms.csv ctr_009_02 raw row
- crm/deal_line_items.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:1 raw row
- crm/deal_stage_history.csv deal_009_02:2 raw row
- +3 more
- Harrowden Foods entity
- Harrowden Foods – Expansion entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_stage_history.csv deal_009_03:1 raw row
- crm/deal_stage_history.csv deal_009_03:2 raw row
- crm/deals.csv deal_009_03 raw row
- Harrowden Foods entity
- Harrowden Foods – Renewal entity
- Harrowden Foods entity
- accounting/customers.csv org_009 raw row
- crm/companies.csv org_009 raw row
- product_analytics/tenants.csv org_009 raw row
- crm/deal_line_items.csv deal_009_04:1 raw row
- crm/deal_line_items.csv deal_009_04:2 raw row
- Harrowden Foods entity
- +1 more
- Harrowden Foods – New entity
- facts.arr_monthly:org_009 facts table
- AI facts page block
- Contacts page block
- +10 more
- Open deals page block
- Documents page block
- +10 more
- Finance read page block
- hero page block
- History by quarter page block
- Key facts page block
- Evidence trail page block
- The story page block
- Next step page block
- Open tickets page block
- Profile page block
- Sources page block
- Platform usage page block
- Usage read page block