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Harrowden Foods

Growing£58kRenews 5 Jan 27Renewal_open · £58k/yr

AI facts

As at Fri 9 Oct 2026

Harrowden Foods holds an executed Growth order form at £50k a year from 5 Jan 2026 to 4 Jan 2027, plus a twenty-user add-on signed 17 Jun 2026 at £8,000 a year, invoiced at £4,405. Active users rose from 40 in May 2026 to 58 in September 2026 against 60 seats. The renewal falls on 5 Jan 2027, 88 days out, with an £8,000 expansion deal at proposal stage expected to close 30 Oct 2026. A duplicate search ticket is open with no BG-Demo reply since 7 Oct 2026.

Read from 28 calls · 49 email threads · 12 tickets · 1 news items · 4 deals · 16 people · 16 documents, newest 6 Oct 26

Profile

Updated 9 Oct 26
  • IndustryFood manufacturingSource: CRM company record
  • Websiteharrowden.exampleSource: CRM company record
  • CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
  • HQ cityLeicesterSource: CRM company record
  • Size1,600 employeesSource: CRM company record
  • CRM ownerLewis KerrSource: CRM company record · Account Executive · CSM Amara Obi
  • Customer since5 Jan 2026Source: first executed order form ctr_009_01, signed 12 Dec 2025 · Growth tier · In the CRM since 19 Sep 2025
  • TypeCustomerSource: contracts and invoices (signals) · CRM stage customer
  • StateGrowingSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026

AI opinion

As at Fri 9 Oct 2026

Growing, because active users and questions are rising, seats are nearly full and connectors went from four to seven. Invoices are paid within terms. The risk is Rajesh Mistry's demand for written usage proof; the opportunity is the £8,000 planner add-on.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

Key facts

Updated 9 Oct 26
  • Contracted ARR£58,000differsSource: executed order form ctr_009_02, 18 Jun 2026 to 4 Jan 2027 · CRM £58,000 · Invoiced run rate £54,405 · As of 9 Oct 2026 · The sources disagree
  • Next renewal5 Jan 2027Basis: order form ctr_009_02 ends 4 Jan 2027 · In 88 days · Renewal price £50,000 (-13.8%) · list price of the tier on the renewal date (price book); v1 prices and first-term discounts end at renewal
  • Term18 Jun 2026 to 4 Jan 2027Source: order form ctr_009_02 (expansion), signed 17 Jun 2026 · Billed annually · 60 seats, 8 connectors
  • TierGrowthSource: the current order form
  • Open dealRenewal open · £58,000Source: CRM deal Harrowden Foods – Renewal · renewal deal · Expected close 24 Dec 2026 · Owner Lewis Kerr · 1 more open
  • Last contact9 Oct 2026Email: Your Growth subscription renewal: notice and next steps · On 9 Oct 2026
  • Tenanteu-west-1Source: product analytics, reporting since Jan 2026 · 7 connectors configured
  • Licensed seats6058 active users in Sep 2026 · Order form ctr_009_02: 60 seats
Computedmade from

Next step

As at Fri 9 Oct 2026
What
Amara Obi sends Rajesh Mistry one written usage set, agreed with Lewis Kerr, covering active users by team, questions asked and who asks them, before the 12 Oct 2026 calls. renewal
Who
Amara Obi Amara Obi
When
This week by 9 Oct 2026
Why
Amara Obi sends Rajesh Mistry one usage set, agreed with Lewis Kerr, before the 12 Oct 2026 calls: users by team, questions asked and who asks them. He will not discuss the renewal or the £8,000 planner add-on without it.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

The story

As at Fri 9 Oct 2026
Growing

Growing: Harrowden Foods' Growth subscription at £50k a year renews on 5 Jan 2027, with users and questions rising and 58 of 60 seats in use. Rajesh Mistry wants written usage proof before he discusses the renewal or the £8,000 add-on.

Growing: Harrowden Foods holds an executed Growth order form at £50k a year, 5 Jan 2026 to 4 Jan 2027, plus a twenty-user add-on at £8,000 a year. Renewal falls on 5 Jan 2027, price still to be confirmed in writing.

Active users rose from 40 to 58 between May and September 2026 (45%), against 60 seats, and questions from 1,100 to 1,900 (73%). Tara Allen asks 19% of questions over 90 days; Gemma Holt is the champion.

Rajesh Mistry, who signs, wants usage by team and person in writing before any call. A duplicate retailer search ticket from Kelly Sharpe has had no BG-Demo reply since 7 Oct 2026.

Amara Obi sends Rajesh one usage set, agreed with Lewis Kerr, by 9 Oct 2026, ahead of the calls booked for 12 Oct 2026.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

ARR journey

Updated 9 Oct 26
Updated 09 Oct 26
CSV
Contracted ARRInvoiced ARR
£0£30k£60kJan 26Mar 26May 26Jul 26Sep 26newexpansion£58k£54kJan 26: Contracted ARR £50,000; Invoiced ARR £50,000Feb 26: Contracted ARR £50,000; Invoiced ARR £50,000Mar 26: Contracted ARR £50,000; Invoiced ARR £50,000Apr 26: Contracted ARR £50,000; Invoiced ARR £50,000May 26: Contracted ARR £50,000; Invoiced ARR £50,000Jun 26: Contracted ARR £58,000; Invoiced ARR £54,405Jul 26: Contracted ARR £58,000; Invoiced ARR £54,405Aug 26: Contracted ARR £58,000; Invoiced ARR £54,405Sep 26: Contracted ARR £58,000; Invoiced ARR £54,405

One point per month; the dot and figure at the right end are the latest value. Dashed upright lines mark dated events. Latest (Sep 26): Contracted ARR £58k; Invoiced ARR £54k. Basis: accounting system, facts.arr_monthly:org_009.

Show the figures as a table
MonthContracted ARRInvoiced ARR
Jan 26£50,000£50,000
Feb 26£50,000£50,000
Mar 26£50,000£50,000
Apr 26£50,000£50,000
May 26£50,000£50,000
Jun 26£58,000£54,405
Jul 26£58,000£54,405
Aug 26£58,000£54,405
Sep 26£58,000£54,405
Accountingmade from

Finance read

As at Fri 9 Oct 2026

ARR £58k, all paid, renewal due

Standing Paid upARR Rising

Contracted ARR is £58k after the £8,000 expansion from 18 Jun 2026. Invoiced ARR is £54k. All three invoices were paid within terms. Renewal is on 5 Jan 2027, with a price book price of £50k.

  • Renewal price by the price book is £50k against £58k today
  • Open expansion deal of £8,000 expected to close 30 Oct 2026
  • Invoiced ARR is £3,595 below order-form ARR
The analysis

Recurring revenue: Contracted ARR is £58k: the Growth order form at £50k a year from 5 Jan 2026, plus the expansion order form at £8,000 a year from 18 Jun 2026. Invoiced ARR is £54k, £3,595 below the order forms, which are the truth.

Next commitment: Renewal falls on 5 Jan 2027, 88 days after the as-of date. The price book rule gives £50k against £58k today, a change of -£8,000 (-13.8%).

Billing: All three invoices were paid within terms and nothing is owed. INV-009-0003 is £4,405 net against the £8,000 a year expansion order form; the evidence does not show why.

Deals: The open expansion deal (£8,000, proposal stage, expected close 30 Oct 2026) and the open renewal deal (£58k, expected close 24 Dec 2026) are forecasts. Lewis Kerr, active in HR, owns both.

Made from 4 deals · 2 fact tables · 3 invoices

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

History by quarter

As at Fri 9 Oct 2026

Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.

  1. Q2 2026

    Q2 2026: usage growth, 20 extra users signed

    Harrowden Foods' usage rose through the quarter and all 40 Growth seats filled. Rajesh Mistry signed a £4,405 plus VAT order form for twenty extra users on 17 Jun 2026, after asking for proof of use. A stale-data fault hit on 26 Jun 2026.

    The analysis

    Check-ins: on 7 Apr 2026 Gemma Holt reported a retailer review win and wanted customer service on the brain. On 5 May 2026 she said usage had nearly doubled, and on 12 May 2026 all forty seats were assigned with about a dozen customer service staff waiting.

    Support: on 7 Apr 2026 a ticket on duplicate records in a retailer account was raised, and BG-Demo offered to deduplicate and re-sync. A 27 Apr 2026 export request and a 14 May 2026 multi-team dashboard question followed, both read as healthy adoption.

    Commercial: on 14 May 2026 Lewis Kerr quoted two blocks of ten users at £4,000 each, £8,000 plus VAT. At the 2 Jun 2026 QBR Rajesh asked for proof of use and decided nothing.

    Signed: Lewis quoted £4,405 plus VAT on 11 Jun 2026, and on 15 Jun 2026 Rajesh questioned the scope. He signed on 17 Jun 2026 after seeing usage figures; invoice INV-009-0003 followed on 18 Jun 2026, due 18 Jul 2026.

    Incident: on 26 Jun 2026 a dashboard showed stale data after a nightly refresh failed on a source connector. Olivia Grant added logging and escalated; on 29 Jun 2026 the ticket was closed after Gemma confirmed the fix.

    Open at the end: root cause review is not shown as finished. Customer service access, the planners and the renewal remain open; the calls give 5 Jan 2027 and the emails 4 Jan 2027.

    Made from 6 calls · 15 email threads · 4 tickets

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  2. Q1 2026

    Q1 2026: Growth onboarding and service rollout

    Twenty-two reads: Growth onboarding with a warm champion, Gemma Holt. Customer service joined, extra-user cost was asked about repeatedly, and a complaint sync fault appeared on 27 Mar 2026. A value case for the 5 Jan 2027 renewal was still unwritten.

    The analysis

    Kickoff: On 5 Jan 2026 Amara Obi and Hamza Akhtar opened the eight-week Growth build with Gemma Holt. She was the only admin, and the order system connector was named the main build risk.

    Invoice: Invoice INV-009-0002 for the Growth subscription, £50k net, was sent on 5 Jan 2026 and due 4 Feb 2026. The thread holds no customer reply.

    Onboarding: Calls from 13 Jan 2026 to 25 Feb 2026 repeated a pattern. CRM and helpdesk loaded, while accounting and order lines waited on IT access, and no second admin was named.

    Adoption: On 20 Jan 2026 Hamza noted only a handful of users against 40 licences, with account managers waiting for Gemma's go-ahead. On 11 Feb 2026 she asked that customer service stay off until she cleared it with her boss.

    Value case: On 10 Feb 2026 Gemma said she was sold, but her boss would judge the 5 Jan 2027 renewal on numbers. No value case was written yet.

    Service team: On 25 Feb 2026 a ticket onboarded eight customer service members. On 16 Mar 2026 Kelly Sharpe's training showed a dashboard replacing a Friday spreadsheet.

    Support: On 27 Mar 2026 a ticket reported complaint counts differing from source systems because status updates were not syncing.

    Open at the end: On 30 Mar 2026 Gemma asked what users past 40 would cost, and Amara was to prepare options. The second admin, the sync fix confirmation and the value case were still open.

    Made from 9 calls · 11 email threads · 2 tickets

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  3. Q4 2025

    Q4 2025: Growth deal to order form stage

    Harrowden Foods moved from discovery on 8 Oct 2025 to a Growth order form sent on 10 Dec 2025 at £62k in total. Champion Gemma Holt was positive; signer Rajesh Mistry kept asking for proof of use. Invoice INV-009-0001 followed on 15 Dec 2025.

    The analysis

    Discovery: On 8 Oct 2025 Lewis Kerr held the discovery call with Gemma Holt and Rajesh Mistry. Rajesh was sceptical on cost per head and shelfware, and a 12 Dec 2025 decision target was set.

    Demos: Hannah Lowe demoed on 27 Oct 2025 and 31 Oct 2025. Gemma was impressed, and Kelly Sharpe backed the purchase but does not control the money.

    Price: Lewis quoted £62k for Growth throughout, as total deal value including implementation, exclusive of VAT, not an annual price. Rajesh asked on 8 Oct 2025 for a written breakdown.

    Proposal: Lewis walked Gemma through the Growth proposal on 13 Nov 2025. No go-live date was committed, and the draft order form needed legal review.

    Negotiation: On 28 Nov 2025 Rajesh said he would sign before 12 Dec 2025 if the revised paper had the split, usage reporting and helpdesk-first sequencing. Rajesh accepted renewal at list, and extra users would be co-termed.

    Order form: Lewis sent it on 10 Dec 2025. Rajesh still wanted cost per head and proof of usage, and Amara Obi was to cover usage in onboarding.

    After the order form: Rachel Dunmore sent invoice INV-009-0001 on 15 Dec 2025 for £12k net (£14k gross), due 14 Jan 2026. On 24 Dec 2025 Amara asked Gemma for kickoff dates.

    Open at the end: The evidence does not show a signature, a PO number or payment. Kickoff was unscheduled and customer service attendance was not named.

    Made from 5 calls · 13 email threads

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  4. Q4 2024

    Q4 2024: one webinar invitation, no reply

    One read in the period: an 8 Oct 2024 email from Sofia Marchetti inviting Rajesh Mistry to a BG-Demo webinar on 17 Oct 2024. The thread holds no customer response, so his interest is not shown.

    The analysis

    Webinar invitation: on 8 Oct 2024 Sofia Marchetti invited Rajesh Mistry to an online BG-Demo webinar on Thursday 17 Oct 2024 for supply chain and commercial leaders. She said he could forward it to a team member and offered to cover any specific question sent beforehand.

    Customer view: the thread holds no reply from Rajesh, so the evidence does not show his interest. The read notes this is the second webinar invitation to him in the record.

    Assessment in the read: the email is a marketing touch with no commercial ask. It sees a possible route to wider users if a team member attends, and a risk that repeated invitations without a recorded reply point to low engagement from Rajesh.

    Open at the end: nothing was recorded as open. The period holds no calls, tickets, price conversations or renewal activity, and the read lists no next steps.

    Made from 1 email thread

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  5. Q2 2024

    Q2 2024: one webinar invitation, no reply

    One read in the period: on 25 Jun 2024 Nell Ashcombe invited Rajesh Mistry to a BG-Demo webinar on 18 Jul 2024. The thread holds no customer response, so interest is unconfirmed.

    The analysis

    This period holds one read, an email thread, and nothing else.

    Invitation: on 25 Jun 2024 Nell Ashcombe invited Rajesh Mistry, or someone from his team, to an online BG-Demo webinar on Thursday 18 Jul 2024. It was tied to his teams' difficulty seeing retailer accounts, complaints and orders together, and showed the data in a single layer with no obligation.

    Customer view: the thread has no reply from Rajesh. The evidence does not show whether he attended or was interested.

    Weight: the read treats it as a marketing touch, not a commercial discussion. It judges the sentiment neutral and Rajesh a decision-maker.

    Open at the end: the invitation was unanswered. The read notes his stated pain maps to B-Viz's single query layer, but no next steps were recorded.

    Made from 1 email thread

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Platform usage

Updated 9 Oct 26
Active users · Sep 26
58up 10 vs 3 months earlierof 40 included on the tier
Questions asked · Sep 26
1,900up 600 vs 3 months earlier
Connectors configured · Sep 26
7level vs 3 months earlierof 8 included on the tier
Active admins · Sep 26
2level vs 3 months earlier
Data volume · Sep 26
84.0 GBup 4.4 GB vs 3 months earlier
Active users and questions · monthlyUpdated 09 Oct 26
CSV
Left axisActive usersLicensed seatsIncluded users (40)Right axisQuestions asked
00301,000602,000Jan 26Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 26Included users (40)60581,900Jan 26: Active users 12; Licensed seats 40; Questions asked 300Feb 26: Active users 19; Licensed seats 40; Questions asked 500Mar 26: Active users 26; Licensed seats 40; Questions asked 700Apr 26: Active users 33; Licensed seats 40; Questions asked 900May 26: Active users 40; Licensed seats 40; Questions asked 1,100Jun 26: Active users 48; Licensed seats 60; Questions asked 1,300Jul 26: Active users 55; Licensed seats 60; Questions asked 1,500Aug 26: Active users 56; Licensed seats 60; Questions asked 1,700Sep 26: Active users 58; Licensed seats 60; Questions asked 1,900

Questions asked are read on the right axis, on their own scale, and users on the left: questions run to thousands a month where users run to hundreds. The dotted line is the allowance. Latest (Sep 26): Active users 58; Licensed seats 60; Questions asked 1,900. Basis: product usage, facts.usage_monthly:org_009, signals:org_009.

Show the figures as a table
MonthActive usersLicensed seatsQuestions asked
Jan 261240300
Feb 261940500
Mar 262640700
Apr 263340900
May 2640401,100
Jun 2648601,300
Jul 2655601,500
Aug 2656601,700
Sep 2658601,900
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
CSV
Left axisConnectors configuredActive adminsIncluded connectors (8)Right axisData volume
00 GB450 GB8100 GBJan 26Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 26Included connectors (8)784 GB2Jan 26: Connectors configured 4; Active admins 2; Data volume 38.93 GBFeb 26: Connectors configured 6; Active admins 2; Data volume 63.29 GBMar 26: Connectors configured 6; Active admins 2; Data volume 64.55 GBApr 26: Connectors configured 6; Active admins 2; Data volume 65.77 GBMay 26: Connectors configured 6; Active admins 2; Data volume 67.04 GBJun 26: Connectors configured 7; Active admins 2; Data volume 79.63 GBJul 26: Connectors configured 7; Active admins 2; Data volume 81.11 GBAug 26: Connectors configured 7; Active admins 2; Data volume 82.58 GBSep 26: Connectors configured 7; Active admins 2; Data volume 84.00 GB

Data volume is read on the right axis, in GB, and connectors and admins on the left, as counts: one scale would flatten the counts. The dotted line is the allowance. Latest (Sep 26): Connectors configured 7; Active admins 2; Data volume 84.0 GB. Basis: product usage, facts.usage_monthly:org_009, signals:org_009.

Show the figures as a table
MonthConnectors configuredActive adminsData volume
Jan 264238.93 GB
Feb 266263.29 GB
Mar 266264.55 GB
Apr 266265.77 GB
May 266267.04 GB
Jun 267279.63 GB
Jul 267281.11 GB
Aug 267282.58 GB
Sep 267284.00 GB

Usage read

As at Fri 9 Oct 2026

Usage rising since September 2026

Direction Rising

Usage is rising again after a quieter August 2026: average daily active users were 12.2 in the 4 weeks before 9 Oct 2026 against 16.3, and questions 1,608 to 1,713 (+7%). Seats are close to full at 58 of 60.

  • Active users at 58 of 60 seats (97%)
  • Tara Allen asks 19% of questions over 90 days
  • Recovered after the quieter August 2026
  • 7 of 8 contracted connectors configured
The analysis

Recent weeks: Average daily active users fell to 9.0 in the week ending 21 Aug 2026, then recovered to 16.3 in the week ending 9 Oct 2026. Questions were 1,608 to 1,713 (+7%) across the last 4 weeks against the 4 before.

Trend: Active users went from 12 in January 2026 to 58 in September 2026 (+383%), and questions from 300 to 1,900 (+533%). September 2026 is the 12-month peak for users, questions, connectors and records indexed.

Who uses it: Gemma Holt and Kelly Sharpe were the admins active in September 2026. Tara Allen asked 1,094 questions (19%) in the last 90 days, up from 13% over 12 months, which is a concentration to watch.

Against the order form: 58 active users are 97% of the 60 seats on the Growth order form. 7 connectors are configured against 8 contracted.

Made from 2 fact tables

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Documents

Updated 9 Oct 26

16 documents in 6 folders; 3 drafts hang on their executed paper. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

DealStageAmountClose
Harrowden Foods – RenewalRenewal open£58,00024 Dec 2026
Harrowden Foods – Expansionproposal£8,00030 Oct 2026

Open tickets

Helpdeskmade from

Activity

Contacts

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • AI record not written yet
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds
  • Columns, left to right: Source rows, Raw things, AI summaries, People, Organisation, Organisation AI, Narratives, Pages

Harrowden Foods' pages are written from 6 organisation-level AI texts (assessment / next steps), 5 period digests and 1 narrative-level AI text, which in turn draw on 106 AI summaries of 113 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 16 people (16 with an AI write-up) and 5 staff (0 with an AI write-up), shown on 19 pages. 2 AI records in this trail are not written yet.

The trail as a list (block, record, entity, raw row)
  • Activity page block
  • AI opinion page block
    • Harrowden Foods growing AI record
      • Harrowden Foods contract roll-up AI record
      • ARR £58,000, all paid, renewal due AI record
        • Harrowden Foods – New entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • contracts/order_form_lines.csv ctr_009_01:1 raw row
          • contracts/order_form_lines.csv ctr_009_01:2 raw row
          • contracts/order_forms.csv ctr_009_01 raw row
          • crm/deal_line_items.csv deal_009_01:1 raw row
          • crm/deal_line_items.csv deal_009_01:2 raw row
          • +7 more
        • Harrowden Foods – Expansion entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • contracts/order_form_lines.csv ctr_009_02:1 raw row
          • contracts/order_forms.csv ctr_009_02 raw row
          • crm/deal_line_items.csv deal_009_02:1 raw row
          • crm/deal_stage_history.csv deal_009_02:1 raw row
          • crm/deal_stage_history.csv deal_009_02:2 raw row
          • +3 more
        • Harrowden Foods – Expansion entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • crm/deal_stage_history.csv deal_009_03:1 raw row
          • crm/deal_stage_history.csv deal_009_03:2 raw row
          • crm/deals.csv deal_009_03 raw row
        • Harrowden Foods – Renewal entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • crm/deal_line_items.csv deal_009_04:1 raw row
          • crm/deal_line_items.csv deal_009_04:2 raw row
          • crm/deal_stage_history.csv deal_009_04:1 raw row
          • crm/deals.csv deal_009_04 raw row
        • facts.arr_monthly:org_009 facts table
          • Harrowden Foods – New entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • contracts/order_form_lines.csv ctr_009_01:1 raw row
            • contracts/order_form_lines.csv ctr_009_01:2 raw row
            • contracts/order_forms.csv ctr_009_01 raw row
            • crm/deal_line_items.csv deal_009_01:1 raw row
            • crm/deal_line_items.csv deal_009_01:2 raw row
            • +7 more
          • Harrowden Foods – Expansion entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • contracts/order_form_lines.csv ctr_009_02:1 raw row
            • contracts/order_forms.csv ctr_009_02 raw row
            • crm/deal_line_items.csv deal_009_02:1 raw row
            • crm/deal_stage_history.csv deal_009_02:1 raw row
            • crm/deal_stage_history.csv deal_009_02:2 raw row
            • +3 more
          • Harrowden Foods – Expansion entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • crm/deal_stage_history.csv deal_009_03:1 raw row
            • crm/deal_stage_history.csv deal_009_03:2 raw row
            • crm/deals.csv deal_009_03 raw row
          • Harrowden Foods – Renewal entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • crm/deal_line_items.csv deal_009_04:1 raw row
            • crm/deal_line_items.csv deal_009_04:2 raw row
            • crm/deal_stage_history.csv deal_009_04:1 raw row
            • crm/deals.csv deal_009_04 raw row
          • INV-009-0001 entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • accounting/invoice_lines.csv inv_009_001:1 raw row
            • accounting/invoices.csv inv_009_001 raw row
            • accounting/payments.csv pay_009_001 raw row
          • INV-009-0002 entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • accounting/invoice_lines.csv inv_009_002:1 raw row
            • accounting/invoices.csv inv_009_002 raw row
            • accounting/payments.csv pay_009_002 raw row
          • +1 more
        • facts.reconciliation_t0:org_009 facts table
          • Harrowden Foods – New entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • contracts/order_form_lines.csv ctr_009_01:1 raw row
            • contracts/order_form_lines.csv ctr_009_01:2 raw row
            • contracts/order_forms.csv ctr_009_01 raw row
            • crm/deal_line_items.csv deal_009_01:1 raw row
            • crm/deal_line_items.csv deal_009_01:2 raw row
            • +7 more
          • Harrowden Foods – Expansion entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • contracts/order_form_lines.csv ctr_009_02:1 raw row
            • contracts/order_forms.csv ctr_009_02 raw row
            • crm/deal_line_items.csv deal_009_02:1 raw row
            • crm/deal_stage_history.csv deal_009_02:1 raw row
            • crm/deal_stage_history.csv deal_009_02:2 raw row
            • +3 more
          • Harrowden Foods – Expansion entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • crm/deal_stage_history.csv deal_009_03:1 raw row
            • crm/deal_stage_history.csv deal_009_03:2 raw row
            • crm/deals.csv deal_009_03 raw row
          • Harrowden Foods – Renewal entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • crm/deal_line_items.csv deal_009_04:1 raw row
            • crm/deal_line_items.csv deal_009_04:2 raw row
            • crm/deal_stage_history.csv deal_009_04:1 raw row
            • crm/deals.csv deal_009_04 raw row
          • INV-009-0001 entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • accounting/invoice_lines.csv inv_009_001:1 raw row
            • accounting/invoices.csv inv_009_001 raw row
            • accounting/payments.csv pay_009_001 raw row
          • INV-009-0002 entity
            • Harrowden Foods entity
              • accounting/customers.csv org_009 raw row
              • crm/companies.csv org_009 raw row
              • product_analytics/tenants.csv org_009 raw row
            • accounting/invoice_lines.csv inv_009_002:1 raw row
            • accounting/invoices.csv inv_009_002 raw row
            • accounting/payments.csv pay_009_002 raw row
          • +2 more
        • +4 more
      • Check-in: usage up, quality system question AI record
        • Harrowden Foods / BG-Demo – Check In entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • call_recorder/calls.csv call_009_021 raw row
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
      • Check-in: seats headroom, customer service next AI record
        • Harrowden Foods / BG-Demo – Check In entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • call_recorder/calls.csv call_009_022 raw row
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
      • QBR: twenty planner seats, usage first AI record
        • Harrowden Foods / BG-Demo – QBR entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • call_recorder/calls.csv call_009_023 raw row
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
      • Planner add-on proposal, £8,000 total AI record
        • Harrowden Foods / BG-Demo – Proposal entity
          • Harrowden Foods entity
            • accounting/customers.csv org_009 raw row
            • crm/companies.csv org_009 raw row
            • product_analytics/tenants.csv org_009 raw row
          • call_recorder/calls.csv call_009_024 raw row
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
      • +41 more
  • ARR journey page block
    • facts.arr_monthly:org_009 facts table
      • Harrowden Foods – New entity
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
        • contracts/order_form_lines.csv ctr_009_01:1 raw row
        • contracts/order_form_lines.csv ctr_009_01:2 raw row
        • contracts/order_forms.csv ctr_009_01 raw row
        • crm/deal_line_items.csv deal_009_01:1 raw row
        • crm/deal_line_items.csv deal_009_01:2 raw row
        • +7 more
      • Harrowden Foods – Expansion entity
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
        • contracts/order_form_lines.csv ctr_009_02:1 raw row
        • contracts/order_forms.csv ctr_009_02 raw row
        • crm/deal_line_items.csv deal_009_02:1 raw row
        • crm/deal_stage_history.csv deal_009_02:1 raw row
        • crm/deal_stage_history.csv deal_009_02:2 raw row
        • +3 more
      • Harrowden Foods – Expansion entity
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
        • crm/deal_stage_history.csv deal_009_03:1 raw row
        • crm/deal_stage_history.csv deal_009_03:2 raw row
        • crm/deals.csv deal_009_03 raw row
      • Harrowden Foods – Renewal entity
        • Harrowden Foods entity
          • accounting/customers.csv org_009 raw row
          • crm/companies.csv org_009 raw row
          • product_analytics/tenants.csv org_009 raw row
        • crm/deal_line_items.csv deal_009_04:1 raw row
        • crm/deal_line_items.csv deal_009_04:2 raw row
      • +1 more
  • AI facts page block
    • Contacts page block
      • +10 more
    • Open deals page block
      • Documents page block
        • +10 more
      • Finance read page block
        • hero page block
          • History by quarter page block
            • Key facts page block
              • Evidence trail page block
                • The story page block
                  • Next step page block
                    • Open tickets page block
                      • Profile page block
                        • Sources page block
                          • Platform usage page block
                            • Usage read page block
                              Computedmade from
                              Sources AI · Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Web · Usage

                              BG-Demo is a fictional company; every organisation and person here is invented. B-Viz is the tool. Data as of Fri 9 Oct 2026. Help & Support

                              Help & Support

                              Open as a page

                              Help & Support

                              B-Viz is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

                              How to use the site

                              How to ask

                              Press Ask B (the speech bubble) in the header, or open the Ask B page. Type a question, or pick one of the suggestions.

                              What the data covers

                              DataRecords
                              Organisations300
                              People at customers1,880
                              BG-Demo staff records (in post and leavers)65
                              Calls2,593
                              Email threads3,882
                              Support tickets1,502
                              Documents1,582
                              Deals403
                              Invoices365
                              Events49
                              News items147

                              Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

                              BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Viz is the tool that reads its data.

                              Who to contact

                              Email info@b-viz.com or talk to your B-Viz account team. Tell us the page address and what looked wrong; a screenshot helps.

                              Help

                              Ask B

                              B-Viz · read-only