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Kesselfeld Software

Watch£48kRenews 7 Jan 27Renewal_open · £50k/yr

AI facts

As at Fri 9 Oct 2026

Kesselfeld Software holds an executed Growth order form at £48k a year, list £50k less 5%, for 7 Jan 2026 to 6 Jan 2027, with 40 users and 8 connectors. Active users stood at 29 in May 2026 and in Sep 2026, while questions rose from 1211 to 1487 (23%). A renewal deal is open at £50k for 7 Jan 2027, and a renewal call is booked for 27 Oct 2026. Both invoices were paid after their due dates.

Read from 11 calls · 9 email threads · 11 tickets · 2 deals · 10 people · 8 documents, newest 8 Oct 26

Profile

Updated 9 Oct 26
  • IndustryB2B softwareSource: CRM company record
  • Websitekesselfeld.exampleSource: CRM company record
  • CountryGermanySource: CRM company record · CRM code DE · Region EU
  • HQ cityBerlinSource: CRM company record
  • Size280 employeesSource: CRM company record
  • CRM ownerMatteo RicciSource: CRM company record · Account Executive · CSM Marcus Bell
  • Customer since7 Jan 2026Source: first executed order form ctr_099_01, signed 24 Dec 2025 · Growth tier · In the CRM since 29 Sep 2025
  • TypeCustomerSource: contracts and invoices (signals) · CRM stage customer
  • StateWatchSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026

AI opinion

As at Fri 9 Oct 2026

Watch, because the renewal price rise to £50k falls within 90 days and Florian Becker has not replied to the 8 Oct 2026 email. Usage is steady, Julia Hartmann remains the champion and the invoices are paid. Opportunity: 29 of 40 seats are active, which leaves room to add users.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

Key facts

Updated 9 Oct 26
  • Contracted ARR£47,500Source: executed order form ctr_099_01, 7 Jan 2026 to 6 Jan 2027 · CRM £47,500 · Invoiced run rate £47,500 · As of 9 Oct 2026
  • Next renewal7 Jan 2027Basis: order form ctr_099_01 ends 6 Jan 2027 · In 90 days · Renewal price £50,000 (+5.3%) · list price of the tier on the renewal date (price book); v1 prices and first-term discounts end at renewal
  • Term7 Jan 2026 to 6 Jan 2027Source: order form ctr_099_01 (new), signed 24 Dec 2025 · Billed annually · 40 seats, 8 connectors
  • TierGrowthSource: the current order form
  • Open dealRenewal open · £50,000Source: CRM deal Kesselfeld Software – Renewal · renewal deal · Expected close 30 Dec 2026 · Owner Matteo Ricci
  • Last contact8 Oct 2026Email: Your BG-Demo renewal · 1 days before 9 Oct 2026
  • Tenanteu-west-1Source: product analytics, reporting since Jan 2026 · 6 connectors configured
  • Licensed seats4029 active users in Sep 2026 · Order form ctr_099_01: 40 seats
Computedmade from

Next step

As at Fri 9 Oct 2026
What
Marcus Bell confirms Florian Becker's attendance at the 27 Oct 2026 renewal call and sends him a one-page value case on growth in questions, users and connectors before the call. renewal
Who
Marcus Bell Marcus Bell
When
This week by 9 Oct 2026
Why
Marcus Bell should confirm Florian Becker for the 27 Oct 2026 renewal call and send him a value case first. The £50k renewal sits above the £44k quoted on 21 Nov 2025, and Florian has not replied.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

The story

As at Fri 9 Oct 2026
Watch

Watch: Kesselfeld Software renews on 7 Jan 2027 at £50k against £48k today, above a £44k figure quoted on 21 Nov 2025. Usage is steady, Florian Becker has not replied, and Marcus Bell must send a value case before the 27 Oct 2026 call.

Watch for Kesselfeld Software, which holds an executed Growth order form at £48k a year, running 7 Jan 2026 to 6 Jan 2027. Renewal on 7 Jan 2027 is priced at £50k (5.3%), above the £44k Matteo Ricci quoted on 21 Nov 2025.

Active users held at 29 from May 2026 to Sep 2026 (0%), while questions rose from 1211 to 1487 (23%), with 29 of 40 seats in use. Tim Schröder asked 31% of questions in the last 90 days, a key-person risk.

Florian Becker, Managing Director, has not replied to Marcus Bell's renewal email of 8 Oct 2026. A connector sync stalled before the 17 Aug 2026 ticket, and both invoices were paid late after BG-Demo's own invoice errors in Feb 2026.

Marcus confirms Florian's attendance at the 27 Oct 2026 renewal call and sends him a value case beforehand, due by 9 Oct 2026.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

ARR journey

Updated 9 Oct 26
Updated 09 Oct 26
CSV
Contracted ARRInvoiced ARR
£0£25k£50kJan 26Mar 26May 26Jul 26Sep 26new£48k£48kJan 26: Contracted ARR £47,500; Invoiced ARR £47,500Feb 26: Contracted ARR £47,500; Invoiced ARR £47,500Mar 26: Contracted ARR £47,500; Invoiced ARR £47,500Apr 26: Contracted ARR £47,500; Invoiced ARR £47,500May 26: Contracted ARR £47,500; Invoiced ARR £47,500Jun 26: Contracted ARR £47,500; Invoiced ARR £47,500Jul 26: Contracted ARR £47,500; Invoiced ARR £47,500Aug 26: Contracted ARR £47,500; Invoiced ARR £47,500Sep 26: Contracted ARR £47,500; Invoiced ARR £47,500

One point per month; the dot and figure at the right end are the latest value. Dashed upright lines mark dated events. Latest (Sep 26): Contracted ARR £48k; Invoiced ARR £48k. Invoiced ARR matches Contracted ARR in every month, so it is drawn dashed over it. Basis: accounting system, facts.arr_monthly:org_099.

Show the figures as a table
MonthContracted ARRInvoiced ARR
Jan 26£47,500£47,500
Feb 26£47,500£47,500
Mar 26£47,500£47,500
Apr 26£47,500£47,500
May 26£47,500£47,500
Jun 26£47,500£47,500
Jul 26£47,500£47,500
Aug 26£47,500£47,500
Sep 26£47,500£47,500
Accountingmade from

Finance read

As at Fri 9 Oct 2026

ARR £48k, paid late, renewal open

Standing Paid upARR Steady

Contracted ARR is £48k on the Growth order form signed 24 Dec 2025. Both invoices are paid but outside terms. Renewal on 7 Jan 2027 is at £50k, and a renewal deal is open at that value.

  • Both invoices paid outside terms, 30 and 17 days late
  • Renewal on 7 Jan 2027 at £50k, +£2,500 (5.3%)
  • Open renewal deal is a forecast, not closed won
The analysis

Recurring revenue: The executed Growth new-business order form sets contracted ARR at £48k a year, with 40 seats and 8 connectors. The list price is £50k with a 5.0% discount, and CRM, invoices and order form agree.

Next commitment: Renewal falls on 7 Jan 2027, 90 days after the as-of date. The renewal price is £50k against £48k today, a change of +£2,500 (5.3%).

Billing: Nothing is owed. INV-099-0001 was paid 30 days after its due date and INV-099-0002 was paid 17 days after its due date.

Deals: The renewal deal is open at £50k in stage renewal_open, so it is a forecast, not a win. Its owner Matteo Ricci is active in HR.

Made from 2 deals · 2 fact tables · 2 invoices

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

History by quarter

As at Fri 9 Oct 2026

Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.

  1. Q2 2026

    Q2 2026: one ticket on user roles

    One read in the quarter: a 17 Apr 2026 ticket in which Tim Schröder asked about user roles and permissions. Bethan Lister explained the three roles. The read sees possible growth and a tier upgrade opportunity.

    The analysis

    Support: this period holds one read, a ticket dated 17 Apr 2026. Tim Schröder asked which user roles and permission levels exist so he could assign suitable access to team members.

    Handling: Bethan Lister explained three roles. Viewers can see dashboards and ask questions, editors can build dashboards, and admins manage users and connectors.

    Signal: the read notes that Tim's repeated requests to add users suggest planned growth. It treats this as a possible tier upgrade conversation, with importance neutral and urgency low.

    Open at the end: the only next step recorded is to monitor user growth and identify an upgrade opportunity. The read names no owner, date or tier, and shows no complaint, risk, price discussion or contract detail.

    Made from 1 ticket

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  2. Q1 2026

    Q1 2026: onboarding hit by billing errors

    A positive kickoff on 12 Jan 2026, then a dropped call recorder connector and BG-Demo billing errors in February. Invoices were paid late, with one reply citing approvals. Training on 16 Mar 2026 showed real adoption.

    The analysis

    Kickoff: On 12 Jan 2026 Laura Penhaligon set out an eight-week plan with six of eight connectors in use. Julia Hartmann confirmed call search is a pain point.

    Onboarding: On 20 Jan 2026 Salesforce and Zendesk were indexing, and Laura promised the call recorder by the end of the following week. Julia called it the capability she is most excited about.

    Billing: On 3 Feb 2026 Tim Schröder reported a full-year invoice marked due immediately, and Laura accepted it was BG-Demo's error. On 9 Feb 2026 two invoices were still marked overdue with wrong terms and the call recorder connector was still orange.

    Collections: INV-099-0001 (£12k), due 28 Jan 2026, was unpaid on 4 Feb 2026. INV-099-0002 (£48k), due 6 Feb 2026, was unpaid on 13 Feb 2026.

    Reply: Anja Pohl answered on 20 Feb 2026, citing internal approvals. The reads do not show payment confirmed.

    Support: Seven tickets ran from 4 Feb 2026 to 31 Mar 2026, mostly how-to and user setup, showing dashboard building and a request for access for about a dozen users. Two billing tickets, on 12 Feb 2026 and 3 Mar 2026, queried charges against the contract.

    Adoption: On 16 Mar 2026 Julia brought four colleagues to training and put manual work at about twenty ad-hoc questions a week.

    Open at the end: The reads do not show the call recorder fix, corrected invoices or payments confirmed. The 3 Mar 2026 billing query and the first pages were still pending.

    Made from 5 calls · 4 email threads · 7 tickets

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  3. Q4 2025

    Q4 2025: Growth deal agreed, signature unshown

    Kesselfeld Software moved from discovery to a Growth order form sent on 22 Dec 2025. Pricing was quoted at £60k for year one and £44k at renewal. Signature is not shown, and the invoice for £12k implementation was raised on 29 Dec 2025.

    The analysis

    Discovery: On 16 Oct 2025 Julia Hartmann described manual customer-health checks across Salesforce, a helpdesk and warehouse data. Priya Raman quoted £60k for year one on Growth and asked for signature by Christmas.

    Go-live: On 17 Oct 2025 Florian Becker, Managing Director, said he needed confirmation of going live within six weeks of signature. Priya confirmed it.

    Demos: The 4 Nov 2025 demo left Julia quite impressed, though three systems were shown against four in the connector diagram. On 11 Nov 2025 Julia and Tim Schröder tested sync, volume and users, and Tim asked about single sign-on, which is Enterprise only.

    Proposal: On 21 Nov 2025 Matteo Ricci quoted £12k implementation plus a discounted first year, with renewal at £44k. The spoken figures do not obviously reconcile.

    Negotiation: On 5 Dec 2025 Matteo asked Florian for a call on his feedback, with no reply shown. On 9 Dec 2025 Florian said the board was happy, Anja Pohl won monthly billing, and a multi-year discount was declined so the company can see value first.

    Order form: On 22 Dec 2025 Tom Ashdown sent the Growth order form. Florian said it looked good and would return it after finance review.

    Open at the end: No signature is shown. The order form pairs a six-week timeline with go-live by year-end, and INV-099-0001 for £12k, due 28 Jan 2026, awaited a PO number.

    Made from 5 calls · 4 email threads

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Platform usage

Updated 9 Oct 26
Active users · Sep 26
29level vs 3 months earlierof 40 included on the tier
Questions asked · Sep 26
1,487up 8 vs 3 months earlier
Connectors configured · Sep 26
6level vs 3 months earlierof 8 included on the tier
Active admins · Sep 26
2level vs 3 months earlier
Data volume · Sep 26
8.9 GBup 0.5 GB vs 3 months earlier
Active users and questions · monthlyUpdated 09 Oct 26
CSV
Left axisActive usersLicensed seatsIncluded users (40)Right axisQuestions asked
0020750401,500Jan 26Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 26Included users (40)401,48729Jan 26: Active users 10; Licensed seats 40; Questions asked 179Feb 26: Active users 19; Licensed seats 40; Questions asked 435Mar 26: Active users 22; Licensed seats 40; Questions asked 1,000Apr 26: Active users 26; Licensed seats 40; Questions asked 1,127May 26: Active users 29; Licensed seats 40; Questions asked 1,211Jun 26: Active users 29; Licensed seats 40; Questions asked 1,479Jul 26: Active users 29; Licensed seats 40; Questions asked 1,388Aug 26: Active users 29; Licensed seats 40; Questions asked 826Sep 26: Active users 29; Licensed seats 40; Questions asked 1,487

Questions asked are read on the right axis, on their own scale, and users on the left: questions run to thousands a month where users run to hundreds. The dotted line is the allowance. Dashed upright lines mark dated events. Latest (Sep 26): Active users 29; Licensed seats 40; Questions asked 1,487. Basis: product usage, facts.usage_monthly:org_099, signals:org_099.

Show the figures as a table
MonthActive usersLicensed seatsQuestions asked
Jan 261040179
Feb 261940435
Mar 2622401,000
Apr 2626401,127
May 2629401,211
Jun 2629401,479
Jul 2629401,388
Aug 262940826
Sep 2629401,487
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
CSV
Left axisConnectors configuredActive adminsIncluded connectors (8)Right axisData volume
00.0 GB45.0 GB810.0 GBJan 26Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 26Included connectors (8)8.9 GB62Jan 26: Connectors configured 1; Active admins 2; Data volume 1.28 GBFeb 26: Connectors configured 5; Active admins 2; Data volume 6.50 GBMar 26: Connectors configured 5; Active admins 2; Data volume 6.63 GBApr 26: Connectors configured 6; Active admins 2; Data volume 8.10 GBMay 26: Connectors configured 6; Active admins 2; Data volume 8.26 GBJun 26: Connectors configured 6; Active admins 2; Data volume 8.41 GBJul 26: Connectors configured 6; Active admins 2; Data volume 8.57 GBAug 26: Connectors configured 6; Active admins 2; Data volume 8.72 GBSep 26: Connectors configured 6; Active admins 2; Data volume 8.87 GB

Data volume is read on the right axis, in GB, and connectors and admins on the left, as counts: one scale would flatten the counts. The dotted line is the allowance. Latest (Sep 26): Connectors configured 6; Active admins 2; Data volume 8.9 GB. Basis: product usage, facts.usage_monthly:org_099, signals:org_099.

Show the figures as a table
MonthConnectors configuredActive adminsData volume
Jan 26121.28 GB
Feb 26526.50 GB
Mar 26526.63 GB
Apr 26628.10 GB
May 26628.26 GB
Jun 26628.41 GB
Jul 26628.57 GB
Aug 26628.72 GB
Sep 26628.87 GB

Usage read

As at Fri 9 Oct 2026

Usage steady, recovered from August 2026

Direction Steady

Usage is steady to rising: the last 4 weeks show questions 1,039 to 1,306 (+26%) after an August dip. Tim Schröder asks 31% of recent questions, a key-person concentration.

  • Questions up 26% over the last 4 weeks against the 4 before
  • Tim Schröder asks 31% of recent questions
  • Active users flat at 29 since May 2026
  • 29 of 40 seats active
The analysis

Recent weeks: Questions rose from 1,039 to 1,306 (+26%) and average daily active users from 6.4 to 8.5 (+33%) over the last 4 weeks against the 4 before. The busiest week ended 11 Sep 2026 with 364 questions, so the latest weeks are level rather than climbing.

Trend: September 2026 questions of 1,487 are the 12-month peak, against 826 in August 2026. Active users are 29 in September 2026, unchanged from May 2026 (0%).

Who uses it: Julia Hartmann and Tim Schröder are the active admins. Tim asked 1,266 questions (31%) in the last 90 days, Lukas Weber 479 (12%) and Paul Fuchs 324 (8%).

Against the order form: The Growth order form covers 40 seats and 8 connectors. September 2026 shows 29 active users (72% of seats) and 6 connectors configured.

Made from 2 fact tables

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Documents

Updated 9 Oct 26

8 documents in 4 folders; 2 drafts hang on their executed paper. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

DealStageAmountClose
Kesselfeld Software – RenewalRenewal open£50,00030 Dec 2026

Open tickets

No open tickets.

Helpdeskmade from

Activity

  • Upcoming
  • 27 Oct 2026upcoming callKesselfeld Software / BG-Demo – Renewal Marcus Bell, Matteo Ricci, Florian Becker, Julia Hartmann, Anja PohlKesselfeld Software logoMarcus BellMatteo RicciFlorian Becker+2
  • Held
  • 8 Oct 2026email threadYour BG-Demo renewal Marcus Bell, Matteo Ricci, Florian BeckerKesselfeld Software logoMarcus BellMatteo RicciFlorian Becker
  • 8 Oct 2026dealKesselfeld Software – Renewal Matteo Ricci, Julia HartmannKesselfeld Software logoMatteo RicciJulia Hartmann
  • 1 Sep 2026ticketUser access, removing a departed team member Tim Schröder, Olivia GrantKesselfeld Software logoTim SchröderOlivia Grant
  • 17 Aug 2026ticketConnector sync, records not updating Tim Schröder, Olivia GrantKesselfeld Software logoTim SchröderOlivia Grant
  • 21 Jul 2026ticketDashboards down Julia Hartmann, Olivia GrantKesselfeld Software logoJulia HartmannOlivia Grant
  • 18 Jun 2026eventBG-Demo webinar Alice Brewer, Naomi Fordham, Gemma Yates, Wade Greer, Imran Hussain, Lindsey Ward, Eline Bakker, Cian O'Leary, Huw Bevan, Stephanie Lowes, Kayla Ramirez, Stefanie Lange, Oliver Kirkby, Megan Ibbotson, Toby Cowell, Padraic Shanahan, Malcolm Hebden, Wouter Smits, Alexandra Peck, Margaret Crisp, Kiran Bassi, Nicholas Pengelly, Erin Gallant, Birgit Wolff, Claire Ogden, Johan Berglund, Juliet Ambler, Lawrence Chen, Femke de Wit, Mitchell Gallagher, Jess Doyle, Saskia Mendes, Shauna Pettibone, Priscilla Bowen, Shabana Iqbal, Joanne Unwin, Janet Pruitt, Liam Corner, Tracey Bainbridge, Andy Buckley, Julia HartmannAlice BrewerNaomi FordhamGemma Yates+38
  • 26 May 2026eventRevenue leaders roundtable Alice Brewer, Kofi Mensah, Ellie Rowcliffe, Derek Imrie, Priti Marsden, Brendan O'Mahony, Natasha Pryor, Imran Hussain, Daan Visser, Ruben Dekker, Andrew Pickering, Allison Pereira, Cian O'Leary, Shane Twomey, Dylan Price, Jonathan Marsden, Anita Mistry, Luke Oakes, Lindsay Pallister, Hector Villarreal, Diarmuid Kenny, Jens Maes, Jas Dhillon, Darragh Quinlan, Laurent Brisset, Rebecca Nuttall, Dan Kitching, Rebecca Ainsworth, Gillian Thewlis, Stuart Kitson, Thijs Brouwer, Julia Obermaier, Bas Vermeulen, Alexandra Peck, Margaret Crisp, Lynne Featherstone, Frank DeLuca, Birgit Wolff, Kylie Dwyer, Erik Wallin, Wesley Calhoun, Priscilla Adams, Suresh Pillai, Darryl MacKinnon, Jess Mitchell, Fiona Ingham, Vicky Eccles, Ed Kershaw, Desmond Oyelaran, Shauna Pettibone, Douglas Forsyth, Femi Olatunji, Joost van der Linden, Mirjam Hendriks, Ailsa Dunlop, Petra Lüders, Julia HartmannAlice BrewerKofi MensahEllie Rowcliffe+54
  • 17 Apr 2026ticketUser roles, permissions and access levels Tim Schröder, Bethan ListerKesselfeld Software logoTim SchröderBethan Lister
  • 31 Mar 2026ticketOnboarding, dashboard structure for CS team Julia Hartmann, Bethan ListerKesselfeld Software logoJulia HartmannBethan Lister
  • 20 Mar 2026ticketData export, sharing reports with the team Tim Schröder, Bethan ListerKesselfeld Software logoTim SchröderBethan Lister
  • 19 Mar 2026eventBG-Demo webinar Alice Brewer, Richard Thorne, Ruben Smit, Imogen Hartley, Kelly Sharpe, Sam Yates, Danny Sargent, Ajay Bhatt, Vincent Almeida, Martin Firth, Alan Rennie, Natasha Greaves, Wayne Dobson, Christina Möller, Brenda Oldroyd, Tina Goddard, Maureen Ellis, Stijn Gielen, Clodagh Fitzgerald, Diarmuid Kenny, Eoin Hegarty, Ruth Ackroyd, Ronald Hetherington, Kevin Kershaw, Hugh Fenton, Chris Jagger, Darragh Quinlan, Tariq Mahmood, Anjali Mehta, Sabine Lechner, Colm Geraghty, Trevor Bulmer, Kyle Brumby, Arnaud Janssens, Anders Holm, Chris Riley, Chris Dyson, Jade Riley, Holly Tranter, Carl Whittle, Tomasz Wiśniewski, Clara Hoskins, Mirjam Hendriks, Tim SchröderAlice BrewerRichard ThorneRuben Smit+41
  • 16 Mar 2026callKesselfeld Software / BG-Demo – Training Laura Penhaligon, Julia HartmannKesselfeld Software logoLaura PenhaligonJulia Hartmann
  • 3 Mar 2026ticketInvoice, billing clarification Tim Schröder, Olivia GrantKesselfeld Software logoTim SchröderOlivia Grant
  • 24 Feb 2026ticketNew user, account setup and permissions Tim Schröder, Bethan ListerKesselfeld Software logoTim SchröderBethan Lister
  • 18 Feb 2026email threadPayment reminder, INV-099-0001 Rachel Dunmore, Anja PohlKesselfeld Software logoRachel DunmoreAnja Pohl
  • 13 Feb 2026email threadPayment reminder, INV-099-0002 Rachel Dunmore, Anja PohlKesselfeld Software logoRachel DunmoreAnja Pohl
  • 12 Feb 2026ticketInvoice, unrecognised line charge Tim Schröder, Connor WebbKesselfeld Software logoTim SchröderConnor Webb
  • 9 Feb 2026callKesselfeld Software / BG-Demo – Onboarding Laura Penhaligon, Tim Schröder, Julia HartmannKesselfeld Software logoLaura PenhaligonTim SchröderJulia Hartmann
  • 6 Feb 2026ticketDashboard builder, filter configuration Tim Schröder, Olivia GrantKesselfeld Software logoTim SchröderOlivia Grant
  • 4 Feb 2026ticketSet up user access for customer success team Julia Hartmann, Olivia GrantKesselfeld Software logoJulia HartmannOlivia Grant
  • 4 Feb 2026email threadPayment reminder, INV-099-0001 Rachel Dunmore, Anja PohlKesselfeld Software logoRachel DunmoreAnja Pohl
  • 3 Feb 2026callKesselfeld Software / BG-Demo – Onboarding Laura Penhaligon, Tim SchröderKesselfeld Software logoLaura PenhaligonTim Schröder
  • 20 Jan 2026callKesselfeld Software / BG-Demo – Onboarding Laura Penhaligon, Tim Schröder, Julia HartmannKesselfeld Software logoLaura PenhaligonTim SchröderJulia Hartmann
  • 12 Jan 2026callKesselfeld Software / BG-Demo – Kickoff Laura Penhaligon, Marcus Bell, Julia Hartmann, Tim SchröderKesselfeld Software logoLaura PenhaligonMarcus BellJulia Hartmann+1
  • 10 Jan 2026documentKesselfeld Software - Onboarding Plan Laura PenhaligonKesselfeld Software logoLaura Penhaligon
  • 7 Jan 2026email threadInvoice INV-099-0002 Rachel Dunmore, Anja PohlKesselfeld Software logoRachel DunmoreAnja Pohl
  • 7 Jan 2026invoiceINV-099-0002 Anja PohlKesselfeld Software logoAnja Pohl
  • 29 Dec 2025email threadInvoice INV-099-0001 Rachel Dunmore, Anja PohlKesselfeld Software logoRachel DunmoreAnja Pohl
  • 29 Dec 2025invoiceINV-099-0001 Anja PohlKesselfeld Software logoAnja Pohl
  • 24 Dec 2025documentKesselfeld Software - Order Form (signed) Tom AshdownKesselfeld Software logoTom Ashdown
  • 24 Dec 2025documentKesselfeld Software - Data Processing Agreement (signed) Tom AshdownKesselfeld Software logoTom Ashdown
  • 24 Dec 2025documentKesselfeld Software - Master Services Agreement (signed) Tom AshdownKesselfeld Software logoTom Ashdown
  • 22 Dec 2025email threadOrder form for signature Tom Ashdown, Florian BeckerKesselfeld Software logoTom AshdownFlorian Becker
  • 9 Dec 2025callKesselfeld Software / BG-Demo – Negotiation Matteo Ricci, Owen Tallis, Florian Becker, Julia Hartmann, Anja PohlKesselfeld Software logoMatteo RicciOwen TallisFlorian Becker+2
  • 8 Dec 2025documentKesselfeld Software - Master Services Agreement v2 Tom AshdownKesselfeld Software logoTom Ashdown
  • 5 Dec 2025email threadLet's firm up the terms Matteo Ricci, Florian BeckerKesselfeld Software logoMatteo RicciFlorian Becker
  • 25 Nov 2025eventRevenue leaders roundtable Alice Brewer, Lachlan Nguyen, Asif Mahmood, Yasmin Openshaw, Emma Jagger, Gerard Kok, Oluwaseun Bamidele, Andrew Pickering, Craig Holt, Jasmine Coleman, Shane Twomey, Emma Haworth, Stefanie Lange, Clodagh Fitzgerald, Shirley Bowman, Reece Dunn, Glen Nuttall, Sajid Iqbal, Stephen Arden, Oliver Rushworth, Ilse de Graaf, Linda Barraclough, Samantha Gee, Trevor Bulmer, Cian Farrell, Gráinne Lynch, Sofie Bech, Mads Mortensen, Jackie Seed, Marie Wouters, Anders Holm, Els De Smet, Antoine Moreau, Aylin Kaya, Philip Annear, Lauren Pilkington, Clara Hoskins, Siobhán Nolan, Joost van der Linden, Sanne de Wit, Tim SchröderAlice BrewerLachlan NguyenAsif Mahmood+38
  • 21 Nov 2025callKesselfeld Software / BG-Demo – Proposal Matteo Ricci, Julia Hartmann, Florian BeckerKesselfeld Software logoMatteo RicciJulia HartmannFlorian Becker
  • 20 Nov 2025eventBG-Demo webinar Alice Brewer, Harriet Gale, Lorna Wishart, Koen Janssens, Edward Grey, Mark Ellwood, Shona Baird, Morven Tait, Matthew Grice, Cerys Llewellyn, Emma Haworth, Susan Tweddle, Clodagh Fitzgerald, Nathan Booth, Aaron Graham, Julian Gatcombe, Jacqueline Sutcliffe, Amanda Holt, Willem Arts, Wayne Entwistle, Dale Pickles, Niamh Fahy, Marloes Hendriks, Toby Westwood, Callum Rix, Ellie Marchant, Jenny Trethewey, Kayleigh Pounder, Gráinne Lynch, Hugo Fawcett, Ida Mortensen, Raj Bhogal, Faye Lund, Anders Holm, Brodie Kennedy, Luke Kershaw, Fiona Ibbotson, Fiona Fairclough, Bernadette Lowry, Desmond Oyelaran, Philip Annear, Priscilla Bowen, Liam Corner, Florian BeckerAlice BrewerHarriet GaleLorna Wishart+41
  • 19 Nov 2025documentKesselfeld Software - Proposal Tom AshdownKesselfeld Software logoTom Ashdown
  • 14 Nov 2025documentKesselfeld Software - Proposal v1 Tom AshdownKesselfeld Software logoTom Ashdown
  • 11 Nov 2025callKesselfeld Software / BG-Demo – Demo Matteo Ricci, Hannah Lowe, Julia Hartmann, Tim SchröderKesselfeld Software logoMatteo RicciHannah LoweJulia Hartmann+1
  • 6 Nov 2025documentKesselfeld Software - Security Questionnaire Hannah LoweKesselfeld Software logoHannah Lowe
  • 4 Nov 2025callKesselfeld Software / BG-Demo – Demo Matteo Ricci, Anya Petrova, Julia Hartmann, Tim SchröderKesselfeld Software logoMatteo RicciAnya PetrovaJulia Hartmann+1
  • 17 Oct 2025email threadGreat to speak today, next steps Priya Raman, Julia Hartmann, Florian BeckerKesselfeld Software logoPriya RamanJulia HartmannFlorian Becker
  • 16 Oct 2025callKesselfeld Software / BG-Demo – Discovery Priya Raman, Julia Hartmann, Florian BeckerKesselfeld Software logoPriya RamanJulia HartmannFlorian Becker
  • 29 Sep 2025dealKesselfeld Software – New Tom Ashdown, Julia HartmannKesselfeld Software logoTom AshdownJulia Hartmann
  • 17 Jul 2025eventBG-Demo webinar Alice Brewer, Dean Hargreaves, Dale Prescott, Ed Duckworth, Ravi Atherton, Lee Hathaway, Tina Goddard, Nathan Booth, Phil Royston, Hugo Bacon, Ricky Blanchard, Tamika Harris, Gillian Thewlis, Amy Royle, Ailsa Pringle, Bas Vermeulen, Eva Mulder, Linda Barraclough, Brian Kilvington, Nicholas Pengelly, Robin Gittins, Joyce Ainscough, Vicky Brearley, Anders Kjær, Anders Mortensen, Noor Bos, Stuart Haworth, Becky Tattersall, Nils Behrens, Tracey Bainbridge, Anja PohlAlice BrewerDean HargreavesDale Prescott+28
  • 26 Nov 2024eventRevenue leaders roundtable Sofia Marchetti, Craig Paterson, Paul Rigby, Moira Sinclair, Scott Galbraith, Jackie Revill, Neil Entwistle, Yasmin Openshaw, Søren Lund, Valerie Okon, Steven Holroyd, Kristin Lindahl, Brenda Oldroyd, Melinda Ochoa, Grant Mattner, Shirley Bowman, Felicity Gurney, Rona Baxter, Tracy Bullock, Octavia Blake, Mhairi MacLeod, Anil Bhatt, Derek Lindqvist, Lorna Cairns, Terry Hinchcliffe, Lynn Staniforth, Vincent Ackerley, Wouter Kok, Caroline Westby, Graeme Outram, Duncan Greenwood, Johan Berglund, Shonda Barnes, Robin Gittins, Lawrence Chen, Ken Duckworth, Henrik Lorenz, Wes Jago, Lauren Pilkington, Becky Tattersall, Ryan Heslop, Niamh Fogarty, Florian BeckerSofia MarchettiCraig PatersonPaul Rigby+40
  • 16 May 2024eventBG-Demo webinar Nell Ashcombe, Omar Al Suwaidi, Ravi Riley, Yasmin Openshaw, Melvin Goh, Helen Varley, Sunita Bains, Lee Garside, Diarmuid Kenny, Jens Maes, Shirley Bowman, Ronald Hetherington, Ailsa Pringle, Terry Hinchcliffe, Lynn Staniforth, Kayleigh Pounder, Nichola Hogg, Hugo Fawcett, Hamish Ogilvie, Lewis Tait, Brent Olson, Gemma Dobson, Jess Ferrand, Dan Hosken, Dana Kurtz, Julia HartmannNell AshcombeOmar Al SuwaidiRavi Riley+23
  • 21 Mar 2024eventBG-Demo webinar Nell Ashcombe, Mark Siddall, Imogen Hartley, Moira Sinclair, Kirsty Rigby, Neil Entwistle, Olivier Delmotte, Phoebe Lacey, Méabh Crowley, Nadeem Qureshi, Tina Goddard, Nathan Booth, Lukas Hartwig, Sanjay Krishnan, Katharina Huber, Ailsa Pringle, Holly Garside, Christine DiNardo, Nicola Ellwood, Marie Goossens, Wes Jago, Ailsa Dunlop, Trevor Mayhew, Petra Lüders, Pauline Metcalfe, Liam Corner, Florian BeckerNell AshcombeMark SiddallImogen Hartley+24

Contacts

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • AI record not written yet
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds
  • Columns, left to right: Source rows, Raw things, AI summaries, People, Organisation, Organisation AI, Narratives, Pages

Kesselfeld Software's pages are written from 3 organisation-level AI texts (assessment / next steps), 3 period digests and 1 narrative-level AI text, which in turn draw on 39 AI summaries of 43 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 10 people (10 with an AI write-up) and 8 staff (0 with an AI write-up), shown on 12 pages. 1 AI record in this trail is not written yet.

The trail as a list (block, record, entity, raw row)
Computedmade from
Sources AI · Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Usage

BG-Demo is a fictional company; every organisation and person here is invented. B-Viz is the tool. Data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Viz is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

How to use the site

How to ask

Press Ask B (the speech bubble) in the header, or open the Ask B page. Type a question, or pick one of the suggestions.

What the data covers

DataRecords
Organisations300
People at customers1,880
BG-Demo staff records (in post and leavers)65
Calls2,593
Email threads3,882
Support tickets1,502
Documents1,582
Deals403
Invoices365
Events49
News items147

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Viz is the tool that reads its data.

Who to contact

Email info@b-viz.com or talk to your B-Viz account team. Tell us the page address and what looked wrong; a screenshot helps.

Help

Ask B

B-Viz · read-only