AI facts
As at Fri 9 Oct 2026Cottingley Software has no executed order form, no ARR and no invoices. The final Growth proposal of 22 Sep 2026 quotes £50k a year, and the open new-business deal carries £62k including the one-off implementation fee, with an expected close on 30 Nov 2026. No platform usage or tickets are on record. A negotiation call with chief executive Asif Rauf is booked for 13 Oct 2026. Champion Holly Garside previously championed B-Viz at another BG-Demo customer.
Profile
Updated 9 Oct 26- IndustryB2B softwareSource: CRM company record
- Websitecottingley.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityBradfordSource: CRM company record
- Size190 employeesSource: CRM company record
- CRM ownerTom AshdownSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage opportunity · The sources disagree
- StateProspectSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026
AI opinion
As at Fri 9 Oct 2026Prospect, because the Growth proposal is live and the champion and the chief executive are engaged. Asif Rauf will not sign until written terms and a trial on Cottingley's own data are delivered, and the evidence does not show either. Signing by the end of November is the opportunity.
Key facts
Updated 9 Oct 26- Open dealProposal · £62,000Source: CRM deal Cottingley Software – New · new deal · Expected close 30 Nov 2026 · Owner Tom Ashdown
- Last contact24 Sep 2026Email: Growth proposal, next steps · 15 days before 9 Oct 2026
Next step
As at Fri 9 Oct 2026- What
- Tom Ashdown sends Asif Rauf and Holly Garside the written Growth figure, contract terms, implementation timing and a dated trial plan on Cottingley's own data before the negotiation call. proposal
- Who
Tom Ashdown
- When
- This week by 9 Oct 2026
- Why
- Tom Ashdown should send Asif Rauf the written Growth figure, contract terms and a booked trial on Cottingley's own data before the 13 Oct 2026 negotiation call, because Asif will not sign without both.
The story
As at Fri 9 Oct 2026Prospect: the final Growth proposal at £50k a year is open and nothing is executed. Chief executive Asif Rauf will not sign until written terms and a trial on Cottingley's own data are delivered, ahead of the negotiation call on 13 Oct 2026.
Prospect: Cottingley Software has no executed order form, so it has no contracted price or renewal date. The final Growth proposal of 22 Sep 2026 quotes £50k a year, and the open deal carries £62k including implementation, expected to close 30 Nov 2026.
No platform usage or tickets are on record, as expected before signing. Holly Garside, Head of Customer Success, champions the purchase and championed B-Viz at another BG-Demo customer. Chief executive Asif Rauf holds the budget.
Asif will not sign until written terms and a trial on Cottingley's own data are delivered, and the records show neither. The security answer is not final and name hiding for care staff is unconfirmed.
Tom Ashdown sends Asif and Holly the written Growth figure, contract terms, implementation timing and a dated trial plan by 9 Oct 2026. This lands ahead of the negotiation call booked for 13 Oct 2026 at 15:15.
ARR journey
Finance read
As at Fri 9 Oct 2026Prospect, one open deal
Cottingley Software has no ARR and no billing. One open new-business Growth deal sits at proposal stage, with an expected close on 30 Nov 2026. It is a forecast, not a win.
- No order form, so no ARR
- One open Growth deal at proposal stage
- Expected close 30 Nov 2026
The analysis
Recurring revenue: there is no order form and no ARR on record. The CRM shows £0 over one record at the opportunity stage.
Next commitment: none is contracted. The open new-business deal is at proposal stage with an expected close on 30 Nov 2026.
Billing: there are no invoices, so nothing is owed, overdue or disputed. CRM ARR, the invoiced run rate and order-form ARR all read £0, so there is no difference to reconcile.
Deals: the open Growth deal has an amount of £62k and an annual value of £50k. It was created on 11 Jun 2026 and is owned by Tom Ashdown, who is active in HR. It is a forecast until closed won.
Made from 1 deal · 2 fact tables
Platform usage
Documents
Updated 9 Oct 26- presales
Folders and documents as a list
- Proposals (2)
- Draft Growth tier proposal draft · proposal · 17 Sep 2026
- Final Growth tier proposal issued · proposal · 22 Sep 2026
- Security (1)
- Growth tier security questionnaire answers issued · security questionnaire · 26 Aug 2026
Open deals
| Deal | Stage | Amount | Close |
|---|---|---|---|
| Cottingley Software – New | proposal | £62,000 | 30 Nov 2026 |
Open tickets
Activity
- Upcoming
- 13 Oct 2026upcoming callCottingley Software / BG-Demo – Negotiation
- Held
- 22 Sep 2026email threadGrowth proposal, next steps
- 22 Sep 2026documentCottingley Software - Proposal
- 22 Sep 2026callCottingley Software / BG-Demo – Proposal
- 17 Sep 2026documentCottingley Software - Proposal v1
- 8 Sep 2026email threadFollowing up on the demo
- 4 Sep 2026callCottingley Software / BG-Demo – Demo
- 28 Aug 2026email threadGetting a demo in the diary
- 26 Aug 2026documentCottingley Software - Security Questionnaire
- 21 Aug 2026callCottingley Software / BG-Demo – Demo
- 20 Jul 2026callCottingley Software / BG-Demo – Discovery
- 16 Jul 2026email threadDiscovery session for Growth
- 18 Jun 2026eventBG-Demo webinar
+38
- 11 Jun 2026dealCottingley Software – New
- 24 Feb 2026eventRevenue leaders roundtable
+54
Contacts
Evidence trail
Updated 9 Oct 26Cottingley Software's pages are written from 4 organisation-level AI texts (assessment / next steps), 1 period digest and 1 narrative-level AI text, which in turn draw on 12 AI summaries of 13 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 3 people (3 with an AI write-up) and 4 staff (0 with an AI write-up), shown on 4 pages. 3 AI records in this trail are not written yet.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Cottingley Software / BG-Demo – Discovery entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_001 raw row
- Cottingley Software entity
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_002 raw row
- Cottingley Software entity
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_003 raw row
- Cottingley Software entity
- Cottingley Software / BG-Demo – Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_004 raw row
- Cottingley Software entity
- Cottingley Software / BG-Demo – Negotiation entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_005 raw row
- Cottingley Software entity
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- +9 more
- Cottingley Software / BG-Demo – Discovery entity
- AI opinion page block
- Cottingley Software: prospect AI record
- Cottingley Software: proposals, none executed AI record
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_002 raw row
- Cottingley Software entity
- Cottingley Software - Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_003 raw row
- Cottingley Software entity
- Growth tier security questionnaire AI record
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Security Questionnaire entity
- Growth tier proposal v1, internal draft AI record
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_002 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Proposal v1 entity
- Growth tier proposal, final AI record
- Cottingley Software - Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_003 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Proposal entity
- +1 more
- Cottingley Software - Security Questionnaire entity
- Prospect, one open deal AI record
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- facts.arr_monthly:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software – New entity
- facts.reconciliation_t0:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Discovery: renewals and tickets against usage AI record
- Cottingley Software / BG-Demo – Discovery entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_001 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Discovery entity
- Demo: renewals view and price in writing AI record
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_002 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Demo entity
- Demo: architecture, connectors and timetable AI record
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_003 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Demo entity
- Growth proposal call with the CEO AI record
- Cottingley Software / BG-Demo – Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_004 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Proposal entity
- +10 more
- Cottingley Software: proposals, none executed AI record
- Cottingley Software: prospect AI record
- ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software – New entity
- facts.arr_monthly:org_259 facts table
- AI facts page block
- Cottingley Software: prospect AI record
- Cottingley Software: proposals, none executed AI record
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_002 raw row
- Cottingley Software entity
- Cottingley Software - Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_003 raw row
- Cottingley Software entity
- Growth tier security questionnaire AI record
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Security Questionnaire entity
- Growth tier proposal v1, internal draft AI record
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_002 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Proposal v1 entity
- Growth tier proposal, final AI record
- Cottingley Software - Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_003 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software - Proposal entity
- +1 more
- Cottingley Software - Security Questionnaire entity
- Prospect, one open deal AI record
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- facts.arr_monthly:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software – New entity
- facts.reconciliation_t0:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Discovery: renewals and tickets against usage AI record
- Cottingley Software / BG-Demo – Discovery entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_001 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Discovery entity
- Demo: renewals view and price in writing AI record
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_002 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Demo entity
- Demo: architecture, connectors and timetable AI record
- Cottingley Software / BG-Demo – Demo entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_003 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Demo entity
- Growth proposal call with the CEO AI record
- Cottingley Software / BG-Demo – Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- call_recorder/calls.csv call_259_004 raw row
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software / BG-Demo – Proposal entity
- +10 more
- Cottingley Software: proposals, none executed AI record
- Cottingley Software: prospect AI record
- Contacts page block
- Holly Garside entity
- crm/contacts.csv per_23901:org_239 raw row
- crm/contacts.csv per_23901:org_259 raw row
- product_analytics/users.csv usr_239_002 raw row
- Asif Rauf entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/contacts.csv per_25901:org_259 raw row
- Cottingley Software entity
- Claire Ogden entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/contacts.csv per_25902:org_259 raw row
- Cottingley Software entity
- Waqas Hanif entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/contacts.csv per_25903:org_259 raw row
- Cottingley Software entity
- Holly Garside entity
- Open deals page block
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software – New entity
- Documents page block
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_002 raw row
- Cottingley Software entity
- Cottingley Software - Proposal entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_003 raw row
- Cottingley Software entity
- Cottingley Software - Security Questionnaire entity
- Finance read page block
- Prospect, one open deal AI record
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- facts.arr_monthly:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software – New entity
- facts.reconciliation_t0:org_259 facts table
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- crm/deal_line_items.csv deal_259_01:1 raw row
- crm/deal_line_items.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:1 raw row
- crm/deal_stage_history.csv deal_259_01:2 raw row
- crm/deal_stage_history.csv deal_259_01:3 raw row
- +2 more
- Cottingley Software entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- Cottingley Software – New entity
- Prospect, one open deal AI record
- hero page block
- Cottingley Software: prospect AI record
- Cottingley Software: proposals, none executed AI record
- Cottingley Software - Security Questionnaire entity
- Cottingley Software entity
- crm/companies.csv org_259 raw row
- document_store/files.csv doc_259_001 raw row
- Cottingley Software entity
- Cottingley Software - Proposal v1 entity
- Cottingley Software entity
- Cottingley Software entity
- +1 more
- Cottingley Software - Security Questionnaire entity
- +10 more
- Cottingley Software: proposals, none executed AI record
- Cottingley Software: prospect AI record
- History by quarter (computed from the records; nothing to show yet) page block
- Key facts page block
- Evidence trail page block
- The story page block
- Next step page block
- Open tickets (computed from the records; nothing to show yet) page block
- Profile page block
- Sources page block
- Platform usage (computed from the records; nothing to show yet) page block
- Usage read (computed from the records; nothing to show yet) page block