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Brannigan Wolfe logo

Brannigan Wolfe

Lost£0

AI facts

As at Fri 9 Oct 2026

Brannigan Wolfe, a New York legal services firm, has no contract, tier or invoices with BG-Demo. Jordan Pike proposed the Growth tier at £50k a year plus £12k implementation, and the final proposal of 7 Apr 2026 was never signed. There is no platform tenant and no usage on record. The new Growth deal closed lost on 29 May 2026 with the reason chosen competitor, and the CRM stage is lost. Justin Simmons, the President and signer, had questioned the £62k year-one price.

Read from 5 calls · 3 email threads · 1 deals · 3 people · 3 documents, newest 5 May 26

Profile

Updated 9 Oct 26
  • IndustryLegal servicesSource: CRM company record
  • Websitebranniganwolfe.exampleSource: CRM company record
  • CountryUnited StatesSource: CRM company record · CRM code US · Region US
  • HQ cityNew YorkSource: CRM company record
  • Size300 employeesSource: CRM company record
  • CRM ownerJordan PikeSource: CRM company record · Account Executive, US
  • TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
  • StateLostSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026

AI opinion

As at Fri 9 Oct 2026

Lost, because the Growth deal closed to a competitor on 29 May 2026 and nothing was signed or invoiced. The signer doubted the value of year one, and no contact appears after 8 May 2026. Danielle Butler, the former champion, is the only realistic opening for a later conversation.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

Key facts

Updated 9 Oct 26
  • Last contact8 May 2026Email: Growth, closing the deal · 154 days before 9 Oct 2026
Computedmade from

Next step

As at Fri 9 Oct 2026
What
Jordan Pike writes to Danielle Butler to ask how the competitor product is performing and what decided the loss, and offers a short call. Re engage
Who
Jordan Pike Jordan Pike
When
This week by 9 Oct 2026
Why
Jordan Pike should reopen contact with Danielle Butler, the former champion, to learn how the chosen competitor is performing and what won. There has been no contact since 8 May 2026, and the Growth deal was lost on 29 May 2026.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

The story

As at Fri 9 Oct 2026
Lost

Lost: Brannigan Wolfe never signed. The Growth deal, £62k in amount, closed lost to a competitor on 29 May 2026, with no contact since 8 May 2026. Jordan Pike is to reopen contact with Danielle Butler, the former champion.

Lost: Brannigan Wolfe, a New York legal services firm, never became a customer. The Growth deal, £50k a year plus £12k implementation, closed lost on 29 May 2026 to a competitor, and the final proposal of 7 Apr 2026 was never signed.

There is no platform tenant, so there is no usage to read. Danielle Butler, VP Revenue Operations, backed the purchase on all five recorded calls, while Justin Simmons, the President and signer, questioned the price.

No tickets or invoices are on record, and the last interaction was 8 May 2026. The records do not name the competitor or the detailed reason for the loss, so any approach starts without knowing what won.

Jordan Pike writes to Danielle by 9 Oct 2026 to ask how the competitor product is performing and what decided it. Owen Tallis agrees the commercial room on price and the eight-week implementation beforehand.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

ARR journey

No ARR history: no order forms or invoices for this organisation.

Accountingmade from

Finance read

As at Fri 9 Oct 2026

Prospect, one deal lost to a competitor

Standing No invoices

No ARR and no billing. The one new Growth deal was closed lost on 29 May 2026 because the prospect chose a competitor. The CRM stage is lost and the CRM shows no ARR.

  • No ARR and no billing
  • Growth deal closed lost to a competitor on 29 May 2026
The analysis

Recurring revenue: there is no ARR on record, because no order form has started. CRM ARR, the invoiced run rate and order-form ARR are all £0, so the records agree.

Next commitment: none. The evidence shows no open deal and no renewal.

Billing: there are no invoices, so nothing is owed, overdue or disputed.

Deals: the new Growth deal was £62k in amount with an annual value of £50k. It closed lost on 29 May 2026 with the reason chosen competitor. The owner, Jordan Pike, is active in HR.

Made from 1 deal · 2 fact tables

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

History by quarter

As at Fri 9 Oct 2026

Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.

  1. Q2 2026

    Q2 2026: Growth proposal, price unsigned

    Brannigan Wolfe moved from a Growth proposal request on 2 Apr 2026 to a negotiation on 5 May 2026. The signer questioned the £62k year-one price and no signed order form appears by the end of the period.

    The analysis

    Proposal: On 2 Apr 2026 Jordan Pike asked Danielle Butler for a call to walk through a Growth-tier implementation. The thread shows no reply.

    Walk-through: On 8 Apr 2026 Jordan took Danielle through the Growth proposal at sixty-two thousand for year one, paid upfront. He called the price firm and said Growth covers availability only, not data freshness.

    Customer view: Danielle had spoken to finance, who wanted scope and payment terms. She asked about renewal, extra users and connectors, and the uptime SLA.

    Negotiation: On 5 May 2026 Justin Simmons, the signer, joined the call. He said the price felt like a lot for an eight-week experiment, and Owen Tallis offered a fifty-fifty split and a week-six demo.

    Signing: Justin said he will sign and asked for the order form, but gave no commitment on the call. The same day Jordan sent the final proposal at £62k, and Danielle said she would take it to Justin by end of May.

    Open at the end: the proposal is unsigned, and the evidence shows no signed order form or later customer reply. The payment split is a concession to hold, and add-on interest in connectors was raised.

    Made from 2 calls · 2 email threads

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

  2. Q1 2026

    Q1 2026: Growth sales cycle, proposal sent

    Prospect period: discovery on 9 Feb 2026, two demos on 10 Mar 2026 and 23 Mar 2026, and a Growth proposal sent on 27 Mar 2026. Sentiment positive throughout. Finance, price and outcome were still open at the end.

    The analysis

    Discovery: on 9 Feb 2026 Danielle Butler and Justin Simmons said Salesforce and a separate time and billing system are not joined. Matter revenue takes a three-day analysis, and Justin asked about being able to leave.

    Pricing: Jordan Pike positioned Growth with an eight week implementation at sixty-two thousand pounds for year one, a locked annual commitment. The time and billing system was not named, so connector feasibility was unconfirmed.

    First demo: on 10 Mar 2026 Danielle, who had expected a call search tool, said the joined-up view is what they need. Jordan repeated the sixty-two thousand quote, spoken on the call and not a document price, and she planned to take it to finance.

    Second demo: on 23 Mar 2026 Theo Gallagher showed a sandbox on sample matter management and email data. Danielle said forty users would be enough and needs to evidence controls for client due diligence, and Theo offered the SOC 2 Type II report.

    Connector count: Jordan described Growth as having four connectors, against eight in the price book, so the proposal must state the correct count.

    Follow-up: on 25 Mar 2026 Jordan followed up and Danielle agreed a Friday 14:00 walkthrough. The proposal was sent on 27 Mar 2026.

    Open at the end: the evidence does not show the walkthrough, finance's view, the SOC 2 report being sent or any decision. Compliance needs may point toward Enterprise, which is a judgement in the reads.

    Made from 3 calls · 1 email thread

    AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Platform usage

No platform usage: this organisation has no tenant in product analytics.

Documents

Updated 9 Oct 26

3 documents in 2 folders; 1 drafts hang on their executed paper. All documents

  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

No open deals.

Open tickets

No open tickets.

Helpdeskmade from

Activity

  • Upcoming
  • 19 Nov 2026upcoming eventBG-Demo webinar Alice Brewer, Harriet Gale, Sanne Bakker, Brooke Dawson, Warren Petrie, Orla Keane, Melissa Garnett, Sam Yates, Nathan Wragg, Kristen Abernathy, Bradley Faircloth, Gordon McInnes, Helen Varley, Aisling Kiely, Shane Twomey, Kristin Lindahl, Eleanor Pickering, Maureen Ellis, Martina Engel, Allan Stoker, Gemma Varley, Glen Nuttall, Kirsty Hepworth, Lorraine Coombes, Imran Qureshi, Noor el Amrani, Janet Readman, Brianna Hollis, Belinda Moss, Linnea Holm, Jenna Lindstrom, Aoife Brophy, Lucas Goossens, Vicky Brearley, Megan Entwistle, Toby Eccles, Kevin Bishop, Elspeth Haldane, Lauren Pilkington, Ronan Healy, Joanne Unwin, Sue Ditchfield, Maarten Bosman, Phil CatterallAlice BrewerHarriet GaleSanne Bakker+41
  • Held
  • 5 May 2026email threadGrowth, closing the deal Jordan Pike, Owen Tallis, Justin Simmons, Danielle ButlerBrannigan Wolfe logoJordan PikeOwen TallisJustin Simmons+1
  • 5 May 2026callBrannigan Wolfe / BG-Demo – Negotiation Jordan Pike, Owen Tallis, Justin Simmons, Danielle ButlerBrannigan Wolfe logoJordan PikeOwen TallisJustin Simmons+1
  • 8 Apr 2026callBrannigan Wolfe / BG-Demo – Proposal Jordan Pike, Danielle ButlerBrannigan Wolfe logoJordan PikeDanielle Butler
  • 7 Apr 2026documentBrannigan Wolfe - Proposal Jordan PikeBrannigan Wolfe logoJordan Pike
  • 2 Apr 2026email threadGrowth proposal discussion Jordan Pike, Danielle ButlerBrannigan Wolfe logoJordan PikeDanielle Butler
  • 31 Mar 2026documentBrannigan Wolfe - Proposal v1 Jordan PikeBrannigan Wolfe logoJordan Pike
  • 25 Mar 2026email threadGrowth, demo follow-up Jordan Pike, Theo Gallagher, Danielle ButlerBrannigan Wolfe logoJordan PikeTheo GallagherDanielle Butler
  • 23 Mar 2026callBrannigan Wolfe / BG-Demo – Demo Jordan Pike, Theo Gallagher, Danielle ButlerBrannigan Wolfe logoJordan PikeTheo GallagherDanielle Butler
  • 19 Mar 2026documentBrannigan Wolfe - Security Questionnaire Hannah LoweBrannigan Wolfe logoHannah Lowe
  • 10 Mar 2026callBrannigan Wolfe / BG-Demo – Demo Jordan Pike, Hannah Lowe, Danielle ButlerBrannigan Wolfe logoJordan PikeHannah LoweDanielle Butler
  • 19 Feb 2026eventBG-Demo webinar Alice Brewer, Richard Thorne, Nadia Osei, Warren Petrie, Ellen Cairns, Peter Mayes, Jo Fowler, Patricia Gleave, Mark Ellwood, Nikhil Rao, Sunil Kapoor, Fleur Jansen, Andrea Neumann, Ethan Brody, Deirdre Barry, Anita Mistry, Emma Haworth, Barry Coxon, Stephanie Lowes, Eleanor Pickering, Ruth Ackroyd, Mhairi MacLeod, Graham Rowntree, Gregory Tanaka, Bart Huisman, Noor el Amrani, Ilse de Graaf, Eva Mulder, Trevor Bulmer, Kayleigh Pounder, Shane Keane, Ronan Mulcahy, Marie Slack, Robbie Tyson, Brent Olson, Ed Eccles, Nicole Sullivan, Kevin Simmons, Justin Simmons, Tariq Saleem, Lauren Pilkington, Samuel Adeyemi, Neville HirstAlice BrewerRichard ThorneNadia Osei+40
  • 9 Feb 2026callBrannigan Wolfe / BG-Demo – Discovery Jordan Pike, Danielle Butler, Justin SimmonsBrannigan Wolfe logoJordan PikeDanielle ButlerJustin Simmons
  • 12 Jan 2026dealBrannigan Wolfe – New Jordan Pike, Danielle ButlerBrannigan Wolfe logoJordan PikeDanielle Butler

Contacts

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • AI record not written yet
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds
  • Columns, left to right: Source rows, Raw things, AI summaries, People, Organisation, Organisation AI, Narratives, Pages

Brannigan Wolfe's pages are written from 3 organisation-level AI texts (assessment / next steps), 2 period digests and 1 narrative-level AI text, which in turn draw on 11 AI summaries of 12 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 3 people (3 with an AI write-up) and 4 staff (0 with an AI write-up), shown on 3 pages. 1 AI record in this trail is not written yet.

The trail as a list (block, record, entity, raw row)
Computedmade from
Sources AI · Calls · CRM · Documents · Events · Email

BG-Demo is a fictional company; every organisation and person here is invented. B-Viz is the tool. Data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Viz is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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How to ask

Press Ask B (the speech bubble) in the header, or open the Ask B page. Type a question, or pick one of the suggestions.

What the data covers

DataRecords
Organisations300
People at customers1,880
BG-Demo staff records (in post and leavers)65
Calls2,593
Email threads3,882
Support tickets1,502
Documents1,582
Deals403
Invoices365
Events49
News items147

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Viz is the tool that reads its data.

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