Who they are
Insight
As at Fri 9 Oct 2026Sunita Rana is the Financial Controller at Eccup Software, a finance contact on the Growth deal. She queried what the proposal price covers and receives BG-Demo's invoices. The CFO, Vincent Ackerley, leads the decision.
Role: Financial Controller in Leeds, CRM role finance. She was on the 5 Apr 2024 negotiation call and is the addressee of both Growth invoices. She confirmed that £54k includes the one-off implementation while her budget line covers only the annual cost.
Influence: she shapes the budget framing and the payment schedule, and asked for quarterly billing. Vincent, the CFO, holds the decision and wanted usage evidence first. She reviews terms with him.
Watch: she did not reply on either invoice thread or to the 14 Feb 2025 webinar invitation, so payment and wider engagement are not shown. Check accounting for payment. Keep subscription and implementation costs separate in any renewal paper.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Eccup Software | Financial Controller | finance | sunita.rana@eccup.example |
Activity
- 20 Feb 2025eventBG-Demo webinar
+30
- 14 Feb 2025email threadInvitation: BG-Demo webinar next week
- 7 May 2024email threadInvoice for the first year of Growth
- 7 May 2024invoiceINV-239-0002
- 23 Apr 2024email threadInvoice for the Growth implementation
- 23 Apr 2024invoiceINV-239-0001
- 5 Apr 2024email threadFollow-up: Growth proposal and next steps
+1
- 5 Apr 2024callEccup Software / BG-Demo – Negotiation
+1