Who they are
Insight
As at Fri 9 Oct 2026Sanne de Wit is the Starter champion at Kadewerk Software and the main voice on calls. She sees value but usage is light and rests on her. Her platform user was deactivated on 26 May 2026; the evidence does not show why.
Role: Head of Customer Success, CRM champion, Amsterdam. She led discovery, the demo and training, and asked the first question linking ticket volume to usage drops. Her platform user was created on 24 Jul 2025, is not an admin, and was deactivated on 26 May 2026.
Influence: She works with CFO Maarten Bosman, who handled price and terms. Sanne agreed the timeline and relayed his agreement by email, so she shapes the deal but he signs off on cost.
Watch: On 30 Apr 2026 she was covering for departed colleagues and said Starter was enough for now. Later reads show no reply to Marcus Bell's usage email. The evidence does not show whether renewal was discussed after her user was deactivated, or her current status.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Kadewerk Software | Head of Customer Success | champion | sanne.dewit@kadewerk.example |
Activity
- 1 May 2026email threadCheck-in
- 30 Apr 2026callKadewerk Software / BG-Demo – Check In
- 28 Apr 2026email threadCheck-in
- 22 Apr 2026dealKadewerk Software – Renewal
- 29 Dec 2025callKadewerk Software / BG-Demo – Check In
- 19 Dec 2025email threadDecember check-in: usage trends and next steps
- 17 Dec 2025ticketHow to export query results
- 25 Nov 2025eventRevenue leaders roundtable
+38
- 3 Nov 2025email threadRevenue leaders roundtable, Tuesday 25 November 2025
- 1 Oct 2025ticketNew user access request
- 10 Sep 2025ticketDuplicate support ticket records
- 1 Sep 2025callKadewerk Software / BG-Demo – Training
- 27 Aug 2025callKadewerk Software / BG-Demo – Onboarding
- 19 Aug 2025callKadewerk Software / BG-Demo – Onboarding
- 13 Aug 2025callKadewerk Software / BG-Demo – Onboarding
- 29 Jul 2025callKadewerk Software / BG-Demo – Kickoff
+1
- 19 Jun 2025email threadFinalising terms
+1
- 18 Jun 2025callKadewerk Software / BG-Demo – Negotiation
+1
- 29 May 2025callKadewerk Software / BG-Demo – Proposal
- 8 May 2025callKadewerk Software / BG-Demo – Demo
+1
- 22 Apr 2025email threadNext steps from our conversation
- 16 Apr 2025callKadewerk Software / BG-Demo – Discovery
- 24 Mar 2025dealKadewerk Software – New