Calverley Mutual Housing

Prospect£0

AI facts

As at Fri 9 Oct 2026

Calverley Mutual Housing is a Bradford housing association held in the CRM as a prospect, with no tier, no order form, no invoices and £0 ARR. There is no B-Viz tenant, so no usage is on record. Nothing is open: there is no deal, no booked call and no ticket. The only contact on record is a webinar invitation that Nell Ashcombe sent Jeffrey Illingworth, the Chief Executive, on 16 Jun 2024, which drew no reply.

Read from 1 email threads · 2 people, newest 16 Jun 24

AImade from

Profile

Updated 9 Oct 26

IndustryHousing association
Websitecalverley.example
CountryUnited Kingdom
HQ cityBradford
Size430 employees
CRM ownerHarvey Doyle
TypeProspect
StateProspect

CRMmade from

AI opinion

As at Fri 9 Oct 2026

Prospect, because Calverley Mutual Housing has never bought and nothing has happened since the unanswered webinar invitation of 16 Jun 2024. Nobody has ever spoken to Nasreen Bibi, the CRM champion. The opportunity is a first discovery call with her, led by Harvey Doyle.

Signals Q2 2024 digest Nasreen Bibi

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

Key facts

Updated 9 Oct 26

Last contact16 Jun 2024

Computedmade from

Next step

As at Fri 9 Oct 2026

What: Harvey Doyle emails Nasreen Bibi to request a first discovery call about how her team reconciles customer data across systems. discovery
Who: Harvey Doyle
When: This week by 9 Oct 2026
Why: Harvey Doyle should ask Nasreen Bibi, Head of Customer Insight and the CRM champion, for a first discovery call. Calverley Mutual Housing has had no contact since an unanswered webinar invitation on 16 Jun 2024.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

The story

As at Fri 9 Oct 2026

Prospect

Prospect. Calverley Mutual Housing has never bought, and nothing has happened since an unanswered webinar invitation on 16 Jun 2024. Harvey Doyle should open discovery with Nasreen Bibi, the CRM champion nobody has yet spoken to.

Prospect. Calverley Mutual Housing, a Bradford housing association, has never bought, with no tier, no order form, no invoices and £0 ARR, so there are no contract or renewal dates.

There is no B-Viz tenant, so there is no usage. The only contact was a webinar invitation from Nell Ashcombe to Jeffrey Illingworth, the Chief Executive, on 16 Jun 2024. He never replied, and nobody has spoken to Nasreen Bibi, the CRM champion.

The records show no news, no deal, no booked call and no ticket. The main risk is drift: there has been no interaction in more than two years, and the champion's interest is untested.

Harvey Doyle, the CRM owner, should email Nasreen to ask for a first discovery call. He should offer a demo of B-Viz on their own data, by 9 Oct 2026.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

ARR journey

No ARR history: no order forms or invoices for this organisation.

Accountingmade from

History by quarter

As at Fri 9 Oct 2026

Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.

Q2 2024
Q2 2024: one webinar invitation, no reply
One read in the period: on 16 Jun 2024 Nell Ashcombe invited Jeffrey Illingworth, Chief Executive of Calverley Mutual Housing, to a webinar on Thu 20 Jun 2024. The thread shows no reply and no BG-Demo follow-up.
The analysis
Period: this digest rests on one read, an email thread dated 16 Jun 2024. No calls, tickets or news items fall in the quarter.

Invitation: Nell Ashcombe invited Jeffrey Illingworth to a webinar on Thu 20 Jun 2024, aimed at co-ops and social housing. It covers how revenue operations and customer success teams use the brain to look across their data together.

Customer view: the thread holds no response from Jeffrey, so his interest is not shown. The read rates sentiment as neutral and treats him as a decision-maker.

Open at the end: the read suggests Nell check whether Jeffrey attended and follow up. The thread shows no such follow-up from BG-Demo, and the evidence does not show whether he attended.
Webinar invitation
Made from 1 email thread
AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

AImade from

Platform usage

No platform usage: this organisation has no tenant in product analytics.

Usagemade from

Documents

No documents in the document store for this subject.

Documentsmade from

Open deals

No open deals.

CRMmade from

Open tickets

No open tickets.

Helpdeskmade from

Activity

20 Jun 2024eventBG-Demo webinar Nell Ashcombe, Claire Haddon, Peter Mayes, Emma Jagger, Rosa Ellwood, Kristen Abernathy, Jamal Edwards, Craig Holt, Thomas Schumacher, Glenys Routledge, Vanessa Guerrero, Sander Hofman, Jeffrey Illingworth, Nigel Fairbrother, Iain Cruickshank, Graeme Outram, Lily Harker, Marie Wouters, Rob Gledhill, Claire Girard, Layla Al, Polly Illingworth, Ian Dobson+20
16 Jun 2024email threadWebinar invitation Nell Ashcombe, Jeffrey Illingworth

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26

hide membership AI records not written yet

Key

Source rows
Raw things
People
Organisation
Organisation AI
Pages
AI-written record (ring)
AI record not written yet
belongs to the organisation (one line per group)
Size: how many records a group holds
Columns, left to right: Source rows, Raw things, AI summaries, People, Organisation, Organisation AI, Narratives, Pages

Calverley Mutual Housing's pages are written from 3 organisation-level AI texts (assessment / next steps), 1 period digest and 1 narrative-level AI text, which in turn draw on 1 AI summary of 1 raw thing (calls, tickets, emails, news), 1 usage read, 1 finance read, 2 people (2 with an AI write-up) and 1 staff (0 with an AI write-up), shown on 2 pages. 3 AI records in this trail are not written yet.

The trail as a list (block, record, entity, raw row)

Activity page block
- BG-Demo webinar entity
  - event_platform/events.csv evt_0626_webinar raw row
  - event_platform/registrations.csv evt_0626_webinar:per_0403 raw row
  - event_platform/registrations.csv evt_0626_webinar:per_12402 raw row
  - event_platform/registrations.csv evt_0626_webinar:per_1403 raw row
  - event_platform/registrations.csv evt_0626_webinar:per_14501 raw row
  - event_platform/registrations.csv evt_0626_webinar:per_14601 raw row
  - +17 more
- Webinar invitation entity
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - mailbox/messages.csv thr_221_0001:1 raw row
  - mailbox/threads.csv thr_221_0001 raw row
AI opinion page block
- Calverley Mutual Housing: dormant prospect AI record
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Q2 2024: one webinar invitation, no reply AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
  - Nasreen Bibi, Head of Customer Insight AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Nasreen Bibi entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22101:org_221 raw row
  - Jeffrey Illingworth, Chief Executive AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Jeffrey Illingworth entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22102:org_221 raw row
  - Signals: Calverley Mutual Housing signals (no model)
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_221 facts table
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
AI facts page block
- Calverley Mutual Housing: dormant prospect AI record
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Q2 2024: one webinar invitation, no reply AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
  - Nasreen Bibi, Head of Customer Insight AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Nasreen Bibi entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22101:org_221 raw row
  - Jeffrey Illingworth, Chief Executive AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Jeffrey Illingworth entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22102:org_221 raw row
  - Signals: Calverley Mutual Housing signals (no model)
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
Contacts page block
- Nasreen Bibi entity
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - crm/contacts.csv per_22101:org_221 raw row
- Jeffrey Illingworth entity
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - crm/contacts.csv per_22102:org_221 raw row
Open deals (computed from the records; nothing to show yet) page block
- Calverley Mutual Housing entity
  - crm/companies.csv org_221 raw row
Documents (computed from the records; nothing to show yet) page block
- document_store/files.csv * raw row
Finance read (computed from the records; nothing to show yet) page block
- not yet analysed AI record
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
hero page block
- Calverley Mutual Housing: dormant prospect AI record
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Q2 2024: one webinar invitation, no reply AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
  - Nasreen Bibi, Head of Customer Insight AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Nasreen Bibi entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22101:org_221 raw row
  - Jeffrey Illingworth, Chief Executive AI record
    - Calverley webinar invitation AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Jeffrey Illingworth entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - crm/contacts.csv per_22102:org_221 raw row
  - Signals: Calverley Mutual Housing signals (no model)
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
- facts.reconciliation_t0:org_221 facts table
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
- Calverley Mutual Housing entity
  - crm/companies.csv org_221 raw row
- Signals: Calverley Mutual Housing signals (no model)
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
History by quarter page block
- Q2 2024: one webinar invitation, no reply AI record
  - Calverley webinar invitation AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Webinar invitation entity
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - mailbox/messages.csv thr_221_0001:1 raw row
      - mailbox/threads.csv thr_221_0001 raw row
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
Key facts page block
- facts.reconciliation_t0:org_221 facts table
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
- Calverley Mutual Housing entity
  - crm/companies.csv org_221 raw row
- Signals: Calverley Mutual Housing signals (no model)
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
- Webinar invitation entity
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - mailbox/messages.csv thr_221_0001:1 raw row
  - mailbox/threads.csv thr_221_0001 raw row
Evidence trail page block
- Calverley Mutual Housing entity
  - crm/companies.csv org_221 raw row
The story page block
- Customer: Calverley Mutual Housing AI record
  - Calverley Mutual Housing: dormant prospect AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Q2 2024: one webinar invitation, no reply AI record
      - Calverley webinar invitation AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
    - Nasreen Bibi, Head of Customer Insight AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Nasreen Bibi entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        crm/contacts.csv per_22101:org_221 raw row
    - Jeffrey Illingworth, Chief Executive AI record
      - Calverley webinar invitation AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Jeffrey Illingworth entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        crm/contacts.csv per_22102:org_221 raw row
    - Signals: Calverley Mutual Housing signals (no model)
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
  - Open discovery with the CRM champion AI record
    - Calverley Mutual Housing: dormant prospect AI record
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Q2 2024: one webinar invitation, no reply AI record
        Calverley webinar invitation AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Nasreen Bibi, Head of Customer Insight AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Nasreen Bibi entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        crm/contacts.csv per_22101:org_221 raw row
      - Jeffrey Illingworth, Chief Executive AI record
        Calverley webinar invitation AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
        mailbox/threads.csv thr_221_0001 raw row
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Jeffrey Illingworth entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        crm/contacts.csv per_22102:org_221 raw row
      - Signals: Calverley Mutual Housing signals (no model)
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Signals: Calverley Mutual Housing signals (no model)
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
      - Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
  - Calverley Mutual Housing entity
    - crm/companies.csv org_221 raw row
  - Signals: Calverley Mutual Housing signals (no model)
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
Next step page block
- Open discovery with the CRM champion AI record
  - Calverley Mutual Housing: dormant prospect AI record
    - Calverley Mutual Housing entity
      - crm/companies.csv org_221 raw row
    - Q2 2024: one webinar invitation, no reply AI record
      - Calverley webinar invitation AI record
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        Webinar invitation entity
        Calverley Mutual Housing entity
        crm/companies.csv org_221 raw row
        mailbox/messages.csv thr_221_0001:1 raw row
Open tickets (computed from the records; nothing to show yet) page block
Profile page block
Sources page block
Platform usage (computed from the records; nothing to show yet) page block
Usage read (computed from the records; nothing to show yet) page block

Computedmade from

Sources AI · CRM · Events · Email

made from

BG-Demo is a fictional company; every organisation and person here is invented. B-Viz is the tool. Data as of Fri 9 Oct 2026. Help & Support

Data	Records
Organisations	300
People at customers	1,880
BG-Demo staff records (in post and leavers)	65
Calls	2,593
Email threads	3,882
Support tickets	1,502
Documents	1,582
Deals	403
Invoices	365
Events	49
News items	147

Calverley Mutual Housing

AI facts

Profile

AI opinion

Key facts

Next step

The story

ARR journey

History by quarter

Platform usage

Documents

Open deals

Open tickets

Activity

Contacts

Evidence trail

Help & Support

Help & Support

How to use the site

How to ask

What the data covers

Who to contact

Ask B