AI facts
As at Fri 9 Oct 2026Tamsworth Education Trust, a Birmingham education trust of fourteen schools, has no order form, no invoices and £0 ARR. Its new Growth deal, with an amount of £62k and an annual value of £50k, was created on 16 Jan 2026 and closed lost on 27 Mar 2026 with the reason no decision. No platform usage or tickets are on record. No renewal or open deal is on record, and the last interaction was on 25 Feb 2026.
Profile
Updated 9 Oct 26- IndustryEducationSource: CRM company record
- Websitetamsworth.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityBirminghamSource: CRM company record
- Size900 employeesSource: CRM company record
- CRM ownerTom AshdownSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
- StateLostSource: AI assessment · As at Fri 9 Oct 2026 · written 21 Oct 2026
AI opinion
As at Fri 9 Oct 2026Lost, because the only deal closed lost on 27 Mar 2026 with no decision and the CRM stage is lost. No contact is recorded after the 25 Feb 2026 webinar invitation. The reporting pain across fourteen schools is a reason to reopen talks with Colin Entwistle.
Key facts
Updated 9 Oct 26- Last contact25 Feb 2026Email: Join us for a webinar on 19 March 2026 · 226 days before 9 Oct 2026
Next step
As at Fri 9 Oct 2026- What
- Tom Ashdown contacts Colin Entwistle to reopen the trust-wide reporting conversation and book a scoped discovery call on manual reconciliation across fourteen schools. Re engage
- Who
Tom Ashdown
- When
- This week by 9 Oct 2026
- Why
- Tom Ashdown should reopen the trust-wide reporting conversation with Colin Entwistle, Finance Director. The Growth deal closed lost on 27 Mar 2026 for no decision, not to a rival, and no contact is recorded since 25 Feb 2026.
The story
As at Fri 9 Oct 2026Lost: Tamsworth Education Trust's only deal, a new Growth deal, closed lost on 27 Mar 2026 for no decision, with no contact since 25 Feb 2026. Tom Ashdown should reopen the conversation with Colin Entwistle, Finance Director.
Lost: Tamsworth Education Trust's only deal, a new Growth deal of £62k with an annual value of £50k, closed lost on 27 Mar 2026 with the reason no decision. No order form, invoice or renewal exists, and ARR is £0.
The trust never went live, so there is no platform usage and no ticket. Tom Ashdown held the only call, the 23 Feb 2026 discovery with Mandy Quinn, Head of Business Systems, and Colin Entwistle, Finance Director, with no price, budget or timetable agreed.
Alice Brewer's 25 Feb 2026 webinar invitation to Chris Dyson, Head of Procurement, drew no reply, and no contact is recorded since. Any return carries connector risk, as the trust's source systems are varied and partly bespoke.
Tom should contact Colin by 9 Oct 2026 to reopen the trust-wide reporting conversation on manual reconciliation across fourteen schools, with Hannah Lowe preparing a connector scope.
ARR journey
Finance read
As at Fri 9 Oct 2026Prospect, one lost deal, no billing
Tamsworth Education Trust has no ARR and no invoices. Its one new Growth deal, worth £62k, closed lost on 27 Mar 2026 with the reason no decision. The CRM stage is lost.
- No ARR and no billing
- Growth deal closed lost, reason no decision
- CRM stage is lost
The analysis
Recurring revenue: no order form has started, so there is no ARR. The reconciliation shows £0 for CRM ARR, the invoiced run rate and order-form ARR.
Next commitment: none. No renewal or open deal is on record.
Billing: there are no invoices, so nothing is overdue or disputed.
Deals: the new Growth deal had an amount of £62k and an annual value of £50k. It was created on 16 Jan 2026 and closed lost on 27 Mar 2026 with the lost reason no decision. The owner, Tom Ashdown, is active in HR.
Made from 1 deal · 2 fact tables
History by quarter
As at Fri 9 Oct 2026Each earlier quarter in one AI digest of its calls, email threads, tickets and news, newest first; from 1 Jul 2026 the assessment reads every one of them itself.
- Q1 2026
Q1 2026: discovery call, no reply to invite
Two reads. On 23 Feb 2026 Tamsworth Education Trust described fourteen schools on disconnected systems and Tom Ashdown recommended Growth. A 25 Feb 2026 webinar invitation drew no response.
The analysis
Discovery: On 23 Feb 2026 Tom Ashdown ran a discovery call with Mandy Quinn (Head of Business Systems) and Colin Entwistle (Finance Director). They described fourteen schools with separate finance, student records, HR and learning systems.
Customer view: Colin said consolidated reporting means manual pulls and reconciliation that take a long time. Mandy wants dashboards on budget versus actual, pupil outcomes and staff retention.
Commercial: Tom recommended the Growth tier for its connectors, dashboard builder and quarterly reviews. No price, decision or timetable was agreed, and the transcript ends before Colin's start question is answered.
Marketing: On 25 Feb 2026 Alice Brewer invited Chris Dyson, Head of Procurement, to a webinar on 19 Mar 2026. The thread holds no reply, so the evidence does not show interest.
Open at the end: Tom was to book a Solutions Engineer session on architecture and the customer's Snowflake, and to confirm a start date with Colin and Mandy. Source systems are varied and partly bespoke, so connector scope needs technical input. No budget or decision process was discussed.
Made from 1 call · 1 email thread
Platform usage
Documents
Activity
- 19 Mar 2026eventBG-Demo webinar
+41
- 25 Feb 2026email threadJoin us for a webinar on 19 March 2026
- 23 Feb 2026callTamsworth Education Trust / BG-Demo – Discovery
- 16 Jan 2026dealTamsworth Education Trust – New
Contacts
Evidence trail
Updated 9 Oct 26Tamsworth Education Trust's pages are written from 3 organisation-level AI texts (assessment / next steps), 1 period digest and 1 narrative-level AI text, which in turn draw on 2 AI summaries of 3 raw things (calls, tickets, emails, news), 1 usage read, 1 finance read, 3 people (3 with an AI write-up) and 1 staff (0 with an AI write-up), shown on 3 pages. 2 AI records in this trail are not written yet.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- BG-Demo webinar entity
- event_platform/events.csv evt_1263_webinar raw row
- event_platform/registrations.csv evt_1263_webinar:per_0102 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0304 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0501 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0903 raw row
- event_platform/registrations.csv evt_1263_webinar:per_1205 raw row
- +38 more
- Join us for a webinar on 19 March 2026 entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- mailbox/messages.csv thr_044_0001:1 raw row
- mailbox/threads.csv thr_044_0001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust / BG-Demo – Discovery entity
- AI opinion page block
- Tamsworth Education Trust lost AI record
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- facts.arr_monthly:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- facts.reconciliation_t0:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Q1 2026: discovery call, no reply to invite AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Education trust webinar invitation AI record
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Join us for a webinar on 19 March 2026 entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- mailbox/messages.csv thr_044_0001:1 raw row
- mailbox/threads.csv thr_044_0001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Discovery: trust-wide data reconciliation AI record
- Mandy Quinn, Head of Business Systems AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Mandy Quinn entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4401:org_044 raw row
- Tamsworth Education Trust entity
- Discovery: trust-wide data reconciliation AI record
- Colin Entwistle, Finance Director AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Colin Entwistle entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4402:org_044 raw row
- Tamsworth Education Trust entity
- Discovery: trust-wide data reconciliation AI record
- Chris Dyson, Head of Procurement AI record
- Education trust webinar invitation AI record
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Join us for a webinar on 19 March 2026 entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- mailbox/messages.csv thr_044_0001:1 raw row
- mailbox/threads.csv thr_044_0001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Chris Dyson entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4403:org_044 raw row
- Tamsworth Education Trust entity
- Education trust webinar invitation AI record
- +1 more
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust lost AI record
- ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- facts.arr_monthly:org_044 facts table
- AI facts page block
- Tamsworth Education Trust lost AI record
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- facts.arr_monthly:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- facts.reconciliation_t0:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Q1 2026: discovery call, no reply to invite AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Education trust webinar invitation AI record
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Join us for a webinar on 19 March 2026 entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- mailbox/messages.csv thr_044_0001:1 raw row
- mailbox/threads.csv thr_044_0001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Discovery: trust-wide data reconciliation AI record
- Mandy Quinn, Head of Business Systems AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Mandy Quinn entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4401:org_044 raw row
- Tamsworth Education Trust entity
- Discovery: trust-wide data reconciliation AI record
- Colin Entwistle, Finance Director AI record
- Discovery: trust-wide data reconciliation AI record
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- call_recorder/calls.csv call_044_001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust / BG-Demo – Discovery entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Colin Entwistle entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4402:org_044 raw row
- Tamsworth Education Trust entity
- Discovery: trust-wide data reconciliation AI record
- Chris Dyson, Head of Procurement AI record
- Education trust webinar invitation AI record
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Join us for a webinar on 19 March 2026 entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- mailbox/messages.csv thr_044_0001:1 raw row
- mailbox/threads.csv thr_044_0001 raw row
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Chris Dyson entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4403:org_044 raw row
- Tamsworth Education Trust entity
- Education trust webinar invitation AI record
- +1 more
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust lost AI record
- Contacts page block
- Mandy Quinn entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4401:org_044 raw row
- Tamsworth Education Trust entity
- Colin Entwistle entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4402:org_044 raw row
- Tamsworth Education Trust entity
- Chris Dyson entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/contacts.csv per_4403:org_044 raw row
- Tamsworth Education Trust entity
- Mandy Quinn entity
- Open deals (computed from the records; nothing to show yet) page block
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust entity
- Documents (computed from the records; nothing to show yet) page block
- document_store/files.csv * raw row
- Finance read page block
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- facts.arr_monthly:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- facts.reconciliation_t0:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Prospect, one lost deal, no billing AI record
- hero page block
- Tamsworth Education Trust lost AI record
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- facts.arr_monthly:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- facts.reconciliation_t0:org_044 facts table
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- crm/deal_line_items.csv deal_044_01:1 raw row
- crm/deal_line_items.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:1 raw row
- crm/deal_stage_history.csv deal_044_01:2 raw row
- crm/deal_stage_history.csv deal_044_01:3 raw row
- +1 more
- Tamsworth Education Trust entity
- Tamsworth Education Trust entity
- crm/companies.csv org_044 raw row
- Tamsworth Education Trust – New entity
- Tamsworth Education Trust entity
- Tamsworth Education Trust – New entity
- +1 more
- Prospect, one lost deal, no billing AI record
- Tamsworth Education Trust lost AI record
- History by quarter page block
- Key facts page block
- Evidence trail page block
- The story page block
- Next step page block
- Open tickets (computed from the records; nothing to show yet) page block
- Profile page block
- Sources page block
- Platform usage (computed from the records; nothing to show yet) page block
- Usage read (computed from the records; nothing to show yet) page block