Carrowkeel Software - Proposal v1
Documentdraft Carrowkeel Software · proposal · draft · 24 Jun 2025
Internal draft proposal from Sophie Ling dated 24 Jun 2025 for the Growth tier. Subscription is £42k annual in advance; the deal amount of £54k covers the first year including implementation. No availability or P1 response figure is stated.
What it says
What this says
As at Fri 9 Oct 2026Internal draft proposal from Sophie Ling dated 24 Jun 2025 for the Growth tier. Subscription is £42k annual in advance; the deal amount of £54k covers the first year including implementation. No availability or P1 response figure is stated.
What it is: an unissued draft proposal, marked "This draft is for internal review before it goes to Carrowkeel Software." It proposes the Growth tier over the helpdesk, CRM and product usage data.
Commits: nothing binding, as it is a draft. It states a Growth subscription of £42k annual in advance and a total first-year deal amount of £54k including the one-off implementation fee. Payment terms are "the standard BG-Demo terms".
Unusual: the £42k sits below the v1 Growth list of £44k in the company brief, which suggests a discount, but the text does not say so. The £54k is not an annual price.
Not settled: the source list, extra users or connectors, and the invoicing pattern (annual or quarterly) are open points. The text gives no service level figures, connector delivery dates or term dates, and does not show whether a final proposal or order form followed.
As found in this document
As at Fri 9 Oct 2026- Price£41,800Source: the AI read of this record
- Growth subscription£41,800, annual, in advanceSource: the AI read of this record
- Total deal amount (first year, including implementation)£53,800Source: the AI read of this record
- Payment termsstandard BG-Demo termsSource: the AI read of this record
The document
Body
Carrowkeel Software - Proposal v1
Draft · Prepared by Sophie Ling, Account Executive, BG-Demo · 24 Jun 2025
This draft is for internal review before it goes to Carrowkeel Software. Open points are listed at the end.
1. Context
Carrowkeel Software is a Dublin vendor of lettings and property-management software for letting agents in Ireland and the UK. Its customer success team wants one place to read support tickets, renewals and product usage for each agency group, without reconciling several systems by hand.
BG-Demo proposes B-Viz: one AI-queryable layer over those sources, built and run inside Carrowkeel Software's own Snowflake account.
2. What we propose
The Growth tier, which suits several teams working from the same data.
- Pages, chat and search across the connected sources
- The dashboards builder, so the customer success team can build per-agency-group views
- Quarterly business reviews with the BG-Demo customer success manager, Marcus Bell
- The Growth user allowance and the Growth connector allowance, with the standard Growth service level
3. Scope of the first phase
Read the whole document (2,540 characters)
| Area | What the brain will cover |
|---|---|
| Support tickets | The helpdesk, so ticket history can be read per agency group |
| Renewals | The CRM, so renewal dates and status sit beside usage |
| Product usage | Usage data from Carrowkeel Software's own platform |
Implementation is a one-off, fixed-fee engagement delivered before the subscription is in full use. The connectors named above are covered by the implementation.
4. Pricing
| Item | Amount |
|---|---|
| Growth subscription, annual, in advance | £42k |
| One-off implementation fee | Included in the deal amount below |
| Total deal amount (first year, including implementation) | £54k |
The £42k is the annual subscription price. The deal amount of £54k is the total value of the deal and includes the one-off implementation fee, so it should not be read as an annual price. Payment terms are the standard BG-Demo terms.
5. Next steps
- Review this draft internally and settle the open points.
- Issue the final proposal to Carrowkeel Software.
- Agree the order form under the BG-Demo MSA.
- Hand over to Marcus Bell for onboarding planning.
6. Open points
- Confirm the exact list of sources for the first phase with the customer success team.
- Confirm whether any extra users or connectors beyond the Growth allowance are wanted.
- Confirm the preferred invoicing pattern, annual in advance or quarterly.
Unusual terms
As at Fri 9 Oct 2026- Subscription price below v1 Growth list
- Deal amount includes one-off implementation fee