B-Viz
Laura Penhaligon

Kralingse Expeditie / BG-Demo – Onboarding

Callcompleted

Kralingse Expeditie logo Kralingse Expeditie · 2 Feb 2026 12:00

Onboarding call with Sanne and Thijs. The CRM connector is loaded, shipments have only a sample file and customs is waiting. The first account manager session is held back until shipment data is complete, with no date set.

What was said

What this says

As at Fri 9 Oct 2026

Onboarding call with Sanne and Thijs. The CRM connector is loaded, shipments have only a sample file and customs is waiting. The first account manager session is held back until shipment data is complete, with no date set.

What happened: Laura reviewed connector status with Sanne and Thijs. The CRM is green, shipment tracking has a low-count sample file, customs is waiting, and the mailbox and calls are not started.

Customer view: Sanne does not want a bad first impression and asked for the refresh date to be shown on screen. She liked the page layout built on sample data.

Watch: The customs batch sometimes runs late, with early morning arrivals missing that day's refresh. Thijs is the only admin, and Laura suggested a second person. Thijs said he has someone in mind.

Next: No date is set for the first session. It depends on the full shipment file from the supplier, which Thijs expects this week.

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Themes

As at Fri 9 Oct 2026
Theme
Onboarding connector progress
Importance
neutral
Sentiment
mixed
Voice
decision-maker

Who was there

BG-Demo

Them

Follow-up

Next steps

As at Fri 9 Oct 2026
  • Thijs to ask the supplier for the full shipment file and a consistent, earlier time for the customs batch.
  • Sanne to send the shared mailbox list and the names for the first session.
  • Laura to load the full files, check counts with Thijs, then book the session.

Risks

As at Fri 9 Oct 2026
  • The customs batch sometimes arrives in the early morning and may miss that day's refresh, leaving data stale.
  • Thijs is the only admin and the only person who understands the older systems.
  • The first account manager session has no date while the full shipment file is outstanding, so adoption could slip.

Opportunities

As at Fri 9 Oct 2026
  • Sanne reacted well to the importer page layout, which supports adoption once the full data is in.
  • A second admin from Thijs's team would deepen the customer's ownership of the setup.

Transcript

  1. Laura Penhaligon
    Laura Penhaligon
    Hello, can you hear me? Good afternoon.
  2. Sanne Verhoeven
    Sanne Verhoeven
    Good afternoon, Laura. Yes, clear. Thijs is coming, he is finishing a customs call.
  3. Laura Penhaligon
    Laura Penhaligon
    No rush. How was the weekend? Did the stuck container ever move?
  4. Sanne Verhoeven
    Sanne Verhoeven
    Finally, yes. Released on Friday afternoon. But the importer had already been told on Wednesday that it would be late. What has the customer been told, that is the question I always ask. Honest and early.
  5. Laura Penhaligon
    Laura Penhaligon
    That's exactly the situation we want to make easier. Ah, Thijs, there you are.
  6. Thijs Brouwer
    Thijs Brouwer
    Sorry, sorry. Customs never ends. Hello both.
  7. Laura Penhaligon
    Laura Penhaligon
    No problem. So today is about where we are with the connectors, what is blocking, and what we do before the first session with your account managers. I'll share my screen in a minute. First, Thijs, how did it go with the supplier about the export?
  8. Thijs Brouwer
    Thijs Brouwer
    Better than expected. They can produce a nightly file for shipments and exceptions. The customs system is harder. Their export is a batch that runs in the evening and sometimes it is late.
  9. Laura Penhaligon
    Laura Penhaligon
    How late, roughly?
  10. Thijs Brouwer
    Thijs Brouwer
    Usually before midnight. Once or twice, early morning. I don't know why.
  11. Laura Penhaligon
    Laura Penhaligon
    Okay. If it's before midnight, we're fine. If it's early morning, the refresh may not include it that day. Can you ask the supplier whether it can be moved earlier, or at least give a consistent time?
  12. Thijs Brouwer
    Thijs Brouwer
    I can ask. I'll write it down.
  13. Sanne Verhoeven
    Sanne Verhoeven
    Wait. If the data is old, what do my people see? Let's be concrete.
  14. Laura Penhaligon
    Laura Penhaligon
    Fair. They see yesterday's picture of that source, and the page shows when each source was last refreshed. So nobody is misled, but it is of course less useful. That's why I want the export to be reliable from the start.
  15. Sanne Verhoeven
    Sanne Verhoeven
    Good. Show the date on screen. My people must know if a shipment status is old.
  16. Laura Penhaligon
    Laura Penhaligon
    Will do. Right, sharing now. Can you see it?
  17. Thijs Brouwer
    Thijs Brouwer
    Yes.
  18. Laura Penhaligon
    Laura Penhaligon
    So here are the connectors. The CRM is green, loaded and checked. The shipment tracking one has taken its first file, but I see the record count is low. Thijs, is that a test file?
  19. Thijs Brouwer
    Thijs Brouwer
    Yes, the supplier sent a small sample, only some importers. The full file is next.
  20. Laura Penhaligon
    Laura Penhaligon
    Perfect, that explains it. And customs is still waiting. The mailbox and calls are not started.
  21. Sanne Verhoeven
    Sanne Verhoeven
    Mailbox, I have the answer. My team agreed. The shared account managers' mailboxes yes, but not personal ones. Is that okay?
  22. Laura Penhaligon
    Laura Penhaligon
    That's absolutely okay, and sensible. We can limit it to the shared ones. Do you know which they are?
  23. Sanne Verhoeven
    Sanne Verhoeven
    I will send you the list today. It is only a few.
  24. Laura Penhaligon
    Laura Penhaligon
    Lovely. Now let me show you what a page looks like for one importer, using the sample data.
  25. Sanne Verhoeven
    Sanne Verhoeven
    Mm. That is a nice layout. So here I see shipments, and the open exceptions, and later calls and invoices in the same place.
  26. Laura Penhaligon
    Laura Penhaligon
    Exactly. And you can ask a question in the chat, for example which importers have an exception open right now. It answers from your data.
  27. Thijs Brouwer
    Thijs Brouwer
    Can I ask it which declarations are waiting for documents?
  28. Laura Penhaligon
    Laura Penhaligon
    Once the customs data is in, yes. Today you'd only get what is in the sample, so it would look thin.
  29. Thijs Brouwer
    Thijs Brouwer
    Understood. I'd rather wait then.
  30. Laura Penhaligon
    Laura Penhaligon
    Now, admins. Thijs, you are our admin. Is anyone else going to help you?
  31. Thijs Brouwer
    Thijs Brouwer
    Not yet. Only me. Wouter helps with security, but he is not going to manage the brain.
  32. Laura Penhaligon
    Laura Penhaligon
    Then I'd gently suggest a second person at some point. If you are on holiday and a connector breaks, someone should be able to look. Not urgent, but think about it.
  33. Sanne Verhoeven
    Sanne Verhoeven
    A good point. Thijs is the only one who understands those systems. Maybe someone in his team. We will discuss.
  34. Thijs Brouwer
    Thijs Brouwer
    I have someone in mind. I'll ask.
  35. Laura Penhaligon
    Laura Penhaligon
    Great. Now the first session with the account managers. Sanne, who are you inviting?
  36. Sanne Verhoeven
    Sanne Verhoeven
    A small group of the people who talk to importers every day. The ones who complain loudest about the spreadsheets. I will send you the names.
  37. Laura Penhaligon
    Laura Penhaligon
    Good, loud complainers make the best testers. I'd like the shipment data complete before that session, otherwise they'll judge it on a sample.
  38. Sanne Verhoeven
    Sanne Verhoeven
    Agreed. I don't want a bad first impression. So we wait for the full file. No date until Thijs knows.
  39. Thijs Brouwer
    Thijs Brouwer
    I'll tell you as soon as I hear from the supplier. Probably this week.
  40. Laura Penhaligon
    Laura Penhaligon
    Okay. Then let me recap what I have. Thijs asks the supplier for the full shipment file and an earlier, consistent time for the customs batch. Sanne sends the shared mailbox list and the names for the first session. Thijs and Wouter send the fields to leave out, if that's not already done.
  41. Thijs Brouwer
    Thijs Brouwer
    That one is nearly done. Wouter had some comments. I'll send it tomorrow.
  42. Laura Penhaligon
    Laura Penhaligon
    Fine. And I will load the full files as soon as they arrive, check the counts with Thijs, and then book the session. Elena will follow up on the accounting side with your finance team.
  43. Sanne Verhoeven
    Sanne Verhoeven
    Good. Anything else?
  44. Laura Penhaligon
    Laura Penhaligon
    No, I think that's it. I'll send notes this afternoon.
  45. Sanne Verhoeven
    Sanne Verhoeven
    Thank you, Laura. Groet.
  46. Thijs Brouwer
    Thijs Brouwer
    Thanks. Bye.
  47. Laura Penhaligon
    Laura Penhaligon
    Bye both, speak soon.

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