Markus Hofmann
Person
Auerhain Industrietechnik · admin
Markus Hofmann is Auerhain's Operations Analyst and the only named admin. He is the day-to-day technical contact for implementation and data, and raised the July sync failure. Lena Becker leads on the commercial side.
Who they are
Insight
As at Fri 9 Oct 2026Markus Hofmann is Auerhain's Operations Analyst and the only named admin. He is the day-to-day technical contact for implementation and data, and raised the July sync failure. Lena Becker leads on the commercial side.
Role: Operations Analyst in Munich, CRM role admin, with a platform admin account created on 1 May 2026. He was named main admin at the 11 May 2026 kickoff and handles connector preparation and scheduling.
Influence: He shapes the technical side more than the buying decision. Lena Becker, Head of Client Services, asks the commercial and ownership questions. He confirmed the mid-April signature target on the email thread, but the evidence does not show who signed.
Watch: He is the only named admin, so the account depends on one person. His first worry was connectors breaking, and he reported the 22 Jul 2026 ticket sync stoppage, which was part of a platform incident.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Auerhain Industrietechnik | Operations Analyst | admin | markus.hofmann@auerhain.example |
Activity
- 22 Jul 2026ticketService ticket data not syncing
- 22 Jun 2026callAuerhain Industrietechnik / BG-Demo – Onboarding
- 15 Jun 2026email threadScheduling: next onboarding steps
- 11 Jun 2026eventBG-Demo Customer Day London
+116 - 8 Jun 2026callAuerhain Industrietechnik / BG-Demo – Onboarding
- 1 Jun 2026callAuerhain Industrietechnik / BG-Demo – Onboarding
- 26 May 2026callAuerhain Industrietechnik / BG-Demo – Onboarding
- 12 May 2026email threadKickoff follow-up
+1 - 11 May 2026callAuerhain Industrietechnik / BG-Demo – Kickoff+1
- 5 Mar 2026email threadDemo next steps
+1 - 3 Mar 2026callAuerhain Industrietechnik / BG-Demo – Demo+1
- 23 Feb 2026email threadDemo follow-up and proposal
+2 - 23 Feb 2026callAuerhain Industrietechnik / BG-Demo – Demo+2