What it says
What this says
As at Fri 9 Oct 2026Unsigned draft MSA from 26 Mar 2026 for a Starter subscription at £22k a year plus £6,000 one-off implementation. Availability 99.5%, P1 first response within 4 business hours. Not binding until an executed copy exists.
What it is: a draft Master Services Agreement prepared by Tom Ashdown, marked "DRAFT." and "not binding until an executed copy exists." It covers a Starter term from 30 Apr 2026 to 29 Apr 2027.
Commits: the subscription is £22k, billed annually in advance, with 30 days from invoice. Service levels are 99.5% availability, P1 first response within 4 business hours, and nightly refresh complete by 07:00 customer local time on business days.
Unusual: nothing departs from standard Starter terms. The total contract value of £28k is the subscription plus the one-off fee, and the draft says it "is not an annual price". No discount applies.
Not settled: the customer's legal review of liability and data protection wording, the final connector list and the customer signatory are all open. The data processing agreement is still to follow. The text does not show whether an executed copy exists, so the start date may already have passed unsigned.
As found in this document
As at Fri 9 Oct 2026- Date end29 Apr 2027Source: the AI read of this record
- Date start30 Apr 2026Source: the AI read of this record
- Price£22,000Source: the AI read of this record
- Availability99.5%Source: the AI read of this record
- P1 first responseWithin 4 business hoursSource: the AI read of this record
- Service credit5% of one month's fee, for availability onlySource: the AI read of this record
- Nightly refreshComplete by 07:00 customer local time on business daysSource: the AI read of this record
- Subscription fee£22,000Source: the AI read of this record
- Implementation fee£6,000Source: the AI read of this record
- Total contract value£28,000, being the subscription plus the one-off implementation feeSource: the AI read of this record
- BillingAnnual, in advanceSource: the AI read of this record
- Payment terms30 days from invoiceSource: the AI read of this record
Body
Ludworth Lettings - Master Services Agreement v2
DRAFT. This version is for review and is not yet signed. It is not binding until an executed copy exists.
Draft date: 26 Mar 2026 Prepared by: Tom Ashdown, Account Executive, BG-Demo
Parties
This agreement is between BG-Demo, a London data business (the Supplier), and Ludworth Lettings of Stockport (the Customer).
Term
| Item | Detail |
|---|---|
| Tier | Starter |
| Start date | 30 Apr 2026 |
| End date | 29 Apr 2027 |
| Billing | Annual, in advance |
| Payment terms | 30 days from invoice |
Services and order lines
The Supplier will provide B-Viz, built and run inside the Customer's own Snowflake account, on the lines below.
| SKU | Description | Qty | Unit price | Discount | Net | Recurring |
|---|---|---|---|---|---|---|
| SUB-STARTER | B-Viz Starter subscription | 1 | £22k | 0% | £22k | Yes |
| IMP-STARTER | Implementation, Starter (four weeks, up to four connectors) | 1 | £6,000 | 0% | £6,000 | No |
Annual recurring amount: £22k Total contract value: £28k, being the subscription plus the one-off implementation fee.
Read the whole document (3,285 characters)
The total contract value is not an annual price. Only the subscription line recurs.
Fees and payment
The Supplier will invoice the subscription annually in advance and the implementation fee as a one-off charge. The Customer will pay each undisputed invoice within 30 days. No discount applies to either line.
Service levels
| Measure | Commitment |
|---|---|
| Availability | 99.5% |
| P1 first response | Within 4 business hours |
| Service credit | 5% of one month's fee, for availability only |
| Nightly refresh | Complete by 07:00 customer local time on business days |
Service credits under this agreement are given for availability breaches only. A period in which B-Viz was available but showed data that was not yet refreshed is not an availability breach under this tier.
Implementation
The Supplier will carry out the Starter implementation over four weeks, connecting up to four sources chosen with the Customer. The connector list and any live-within commitments will be recorded in the order form.
Data and security
The Customer's data stays in its own Snowflake account. The Supplier will access it only to deliver and support the services. Detailed data protection terms are to follow in the data processing agreement.
Renewal
The agreement ends on the end date above unless renewed. The customer success manager, Marcus Bell, will contact the Customer ahead of the end date to discuss renewal. Pricing at renewal follows the price book in force at that time.
Open points in this draft
- The Customer's legal review of the liability and data protection wording is outstanding.
- The final connector list for the implementation is to be confirmed with the Customer.
- The Customer's signatory is yet to be confirmed.
Signatures
To be completed only once all open points are closed.
| For BG-Demo | For Ludworth Lettings | |
|---|---|---|
| Name | Not yet signed | Not yet signed |
| Title | Account Executive, or an authorised director of BG-Demo | Authorised signatory of Ludworth Lettings |
| Signature | Not yet signed | Not yet signed |
| Date | Not yet signed | Not yet signed |