Kelbrook Mutual Insurance - Master Services Agreement (signed)
Documentexecuted Kelbrook Mutual Insurance · contract · executed · 3 Jan 2024
Executed agreement signed 3 Jan 2024 for B-Viz Growth, 17 Jan 2024 to 16 Jan 2026. Availability 99.5%, P1 first response 1 business hour. Annual recurring charges £56k; total contract value £124k over the term.
What it says
What this says
As at Fri 9 Oct 2026Executed agreement signed 3 Jan 2024 for B-Viz Growth, 17 Jan 2024 to 16 Jan 2026. Availability 99.5%, P1 first response 1 business hour. Annual recurring charges £56k; total contract value £124k over the term.
What it is: the signed master services agreement for Growth, with four blocks of ten additional users. It states that it supersedes any earlier draft of the order form or agreement in the same folder and prevails over the CRM, invoices or drafts.
Commits: BG-Demo to the eight-week implementation, 99.5% availability and a 1 business hour P1 first response. Billing is annual, in advance, with payment 30 days from the date of invoice.
Unusual: the Growth subscription carries a 5% discount that is "a first-term discount only and does not carry into any renewal term". The £124k total contract value is stated as "not an annual price".
Not settled: the term ended on 16 Jan 2026, and the document does not say what happened at renewal. It does not name the customer signatory, only an authorised signatory, and it sets no renewal price.
As found in this document
As at Fri 9 Oct 2026- Date end16 Jan 2026Source: the AI read of this record
- Date signed3 Jan 2024Source: the AI read of this record
- Date start17 Jan 2024Source: the AI read of this record
- Price£55,800Source: the AI read of this record
- Availability99.5%Source: the AI read of this record
- P1 first response1 business hourSource: the AI read of this record
- Service credit10% of one month's feeSource: the AI read of this record
- Credit basisAvailability onlySource: the AI read of this record
- Nightly refreshexpected to complete by 07:00 customer local time on business daysSource: the AI read of this record
- Billing frequencyannual, in advanceSource: the AI read of this record
- Payment terms30 days from the date of invoiceSource: the AI read of this record
- Annual recurring charges£55,800Source: the AI read of this record
- One-off implementation fee£12,000Source: the AI read of this record
- Total contract value over the term£123,600Source: the AI read of this record
- Implementationeight-week period from the start dateSource: the AI read of this record
The document
Body
Kelbrook Mutual Insurance - Master Services Agreement (signed)
Status: Executed. Signed on 3 Jan 2024. This copy supersedes any earlier draft of the order form or the agreement held in the same folder.
Parties
- Supplier: BG-Demo, a London data business, supplier of B-Viz.
- Customer: Kelbrook Mutual Insurance, a mutual insurer of schools, churches, charities and community buildings across the UK, based in Leeds and owned by its members.
- BG-Demo account owner: Tom Ashdown, Account Executive.
- BG-Demo customer success manager: Marcus Bell.
Background
Kelbrook Mutual Insurance has chosen B-Viz Growth so that its member services, underwriting and claims teams can see each member's policies, claims and calls together in one AI-queryable layer. B-Viz is built and run inside the Customer's own Snowflake account. This agreement sets out the commercial terms for that service, including the one-off implementation and the recurring subscription.
Term
Read the whole document (4,385 characters)
- Start date: 17 Jan 2024
- End date: 16 Jan 2026
- The term is two years from the start date. Renewal is a separate conversation led by the customer success manager, who gives the renewal notice ahead of the end date.
Order lines
| SKU | Description | Qty | Unit price | Discount | Net | Type |
|---|---|---|---|---|---|---|
| SUB-GROWTH | B-Viz Growth subscription | 1 | £44k | 5% | £42k | Recurring, annual |
| ADD-USERS-10 | Additional 10 users | 4 | £3,500 | 0% | £14k | Recurring, annual |
| IMP-GROWTH | Implementation, Growth (eight weeks, up to eight connectors) | 1 | £12k | 0% | £12k | One-off |
The discount on the Growth subscription is a first-term discount only and does not carry into any renewal term.
Commercial summary
| Item | Amount |
|---|---|
| Annual recurring charges (subscription plus additional users) | £56k |
| One-off implementation fee | £12k |
| Total contract value over the term | £124k |
The total contract value is the whole value of the agreement over the two-year term and includes the one-off implementation fee. It is not an annual price. The annual recurring figure is £56k.
Billing and payment
- Billing frequency: annual, in advance.
- Payment terms: 30 days from the date of invoice.
- All invoices are issued in GBP.
- The implementation fee is a fixed fee and is invoiced once.
Service levels
The following service levels apply to the Growth tier under this agreement.
| Measure | Commitment |
|---|---|
| Availability | 99.5% |
| P1 first response | 1 business hour |
| Service credit | 10% of one month's fee |
| Credit basis | Availability only |
Service credits are payable for a breach of the availability commitment. They are not payable for data freshness: B-Viz answering on data that has not refreshed is still treated as available. The nightly refresh is expected to complete by 07:00 customer local time on business days.
Scope of the service
- The Growth tier covers several teams, with pages, chat and search, the dashboards builder and quarterly business reviews.
- The Growth user allowance is extended by four blocks of ten additional users, as shown in the order lines.
- The Growth connector allowance applies. Connectors promised for the implementation are to be brought live during the eight-week implementation period.
- B-Viz runs inside the Customer's Snowflake account, and the Customer remains the owner of its data throughout.
Responsibilities
BG-Demo will:
- deliver the implementation within the eight-week period from the start date;
- run and support B-Viz to the service levels above;
- hold quarterly reviews of usage and value with the Customer;
- give renewal notice ahead of the end date.
Kelbrook Mutual Insurance will:
- give timely access to the systems and teams needed for the connectors;
- name a lead contact and an administrator for B-Viz;
- pay undisputed invoices within the agreed payment terms.
Precedence
This executed agreement decides the contracted price and terms. Where it differs from a CRM record, an invoice or a draft, this document prevails.
Signatures
Signed for and on behalf of BG-Demo
- Name: Tom Ashdown
- Title: Account Executive
- Date: 3 Jan 2024
Signed for and on behalf of Kelbrook Mutual Insurance
- Title: Authorised signatory for the Customer
- Date: 3 Jan 2024
Unusual terms
As at Fri 9 Oct 2026- 5% first-term discount on Growth subscription
- Two-year term
- Four blocks of ten additional users